- ABC Prime Time Is Next Stop For Oprah's Weight-Loss Journey
TVBlog, Adam Buckman - Monday, March 18, 2024
Oprah Winfrey will host "An Oprah Special: Shame, Blame and the Weig ...
- Warby Parker Gives Out Free Solar Eclipse Glasses
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, March 7, 2024
This will be the last total solar eclipse visible from the contiguo ...
- Viking Therapeutics Joins Weight Loss Party
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, March 6, 2024
Viking is also working on a pill form of its injectable dru ...
- You Betcha! Fargo's Swanson Health Stresses Midwest Roots In Brand Refresh
Marketing Daily, Les Luchter - Tuesday, February 20, 2024
The campaign "dispels the myth that innovation in health and wellness on ...
- Bridges Consumer Healthcare Selects Curiosity As AOR
Accounts on the Move, Fern Siegel - Wednesday, February 7, 2024
Curiosity with overseeing four of Bridges' brands. The first work debuts ...
- Can Flicking The Cognitive Switch Boost Focus And Concentration?
Pharma & Health Insider, Les Luchter - Thursday, February 8, 2024
Biotech company Juvenescence is marketing Cognitive Switch through medically trained "science influence ...
- Dove Jumps Into The Confidence Pool
Mad Blog, Barbara Lippert - Monday, February 5, 2024
Dove intros its Body Confident Sport Program by showing a girl's unea ...
- Medicine Invades Wellness Industry As Market Splits Into Hardcore, Softcore
Marketing Daily, Les Luchter - Wednesday, January 31, 2024
Hardcore is the "hyper-medical, high-tech, even more expensive market," while softcore ...
- Joymode Takes On Viagra -- And 'Sketchy' Boner Pills
Pharma & Health Insider, Les Luchter - Thursday, February 1, 2024
Joymode combines ingredients such as L-citrulline, cited in peer-reviewed journals as improvi ...
- Target Turns to Wellness With 1,000 New Products
Marketing Daily, Sarah Mahoney - Thursday, January 25, 2024
The retailer, already outperforming in beauty, is piling on low-priced health it ...
- Alo Stretches Further Into Wellness
D2C Insider, Sarah Mahoney - Wednesday, January 3, 2024
With new supplements and a celebrity-driven campaign, the buzzy brand muscles i ...
- New Noom Campaign Focuses On Medication, Personalization
Marketing Daily, Sarah Mahoney - Thursday, December 14, 2023
The weight-loss app is rolling into diet season with new ads a ...
- MysteryVibe Prescribes Orgasms For Menopausal Women
Marketing Daily, Les Luchter - Friday, December 15, 2023
Sexual device marketer MysteryVibe spreads the message via 24 out-of-home (OOH) boar ...
- Bringing The Good With Organic Valley's Exec
Brand Insider: Behind The Scenes, Lisa Singer - Tuesday, December 12, 2023
"What was the driving force for for me is that I nev ...
- CPG, Pharma/Wellness, General Business Driving Ad Spending
MediaDailyNews, Joe Mandese - Monday, December 11, 2023
On the downside, the data shows financial services, apparel and entertainment/media fe ...
- Weight Watchers Shifts Attitude Toward Weight Loss Prescriptions
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, November 28, 2023
WeightWatchers CEO Sima Sistani says the company got it wrong in its initi ...
- Yoga Stretches From Physical Activity To Mental Health Tool
Marketing Daily - Top of the News, Les Luchter - Tuesday, November 21, 2023
Stress release has replaced flexibility as the top reason Americans begin doi ...
- Court Orders Balance of Nature To Stop Sales
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, November 19, 2023
Balance of Nature is being ordered by a federal court to st ...
- Wellness Market Reaches Record $5.6 Trillion
Marketing Daily, Les Luchter - Wednesday, November 15, 2023
Global Wellness Institute says the global market had dropped 11% in 202 ...
- 'Choose Sleep': Hatch Hatches Holiday Campaign
Marketing Daily, Les Luchter - Friday, November 10, 2023
The thrust of the tongue-in-cheekish campaign is that people can use Hat ...
- Green Grocer Erewhon Inspires Huge Fans
Around the Net In Brand Marketing, Tanya Gazdik - Monday, November 6, 2023
What began as a hippie grocery store in the 1960s is n ...
- Roku's Q3 Revenue Soars, Strong Video Ad Growth, Stock Up 18%
Television News Daily, Wayne Friedman - Thursday, November 2, 2023
Roku surprised Wall Street investors with a 20% increase in third-quarter reven ...
- Deepak Chopra Gets Involved In Wellness Tourism
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, October 25, 2023
Deepak Chopra is venturing into the wellness tourism category. The well-known leader ...
- New B2B Platform, 'Athletech News,' Will Report On Health And Wellness Business
Publishers Daily, Ray Schultz - Wednesday, October 25, 2023
New title is launched by "Sourcing Journal" founder Edward Hertzman. ...
- Tracking the Athletic Hunter: MTN OPS' Unique DTC Target
Brand Insider Podcast, Steve Smith - Saturday, October 21, 2023
MTN OPS produces a wide range of energy, workout and nutrition drink ...
- Rapper Writes Wrappers For Halls Cough Drops
Marketing Daily, Les Luchter - Wednesday, October 4, 2023
Halls partners with rapper Latto to pen "pep talks" on many ...
- A Theragun In Every House? Massage Device Aims For The Masses
Marketing Daily, Les Luchter - Wednesday, October 4, 2023
Expanding that product's target audience beyond performance-centered athletes,Therabody is launching two wellness-target ...
- YouTube Updates Controversial Topic Ad Guidelines
MediaDailyNews, Laurie Sullivan - Thursday, September 28, 2023
YouTube believes videos with these topics can be a helpful resource wh ...
- Bloom Nutrition Grows Multichannel With Focus On Brick & Mortar
Marketing Daily, Les Luchter - Sunday, September 24, 2023
The latest campaign for the nutritional supplement brand features end-cap displays ...
- Listerine's 'Whoa' Moment: On The Lack Of Dental Diversity
Marketing Daily, Les Luchter - Wednesday, September 13, 2023
Aiming to publicize the fact that less than 4% of dentists a ...