- Crest's 'Cavity Creeps' Return, This Time Via A Video Game
Marketing Daily, Les Luchter - Monday, January 3, 2022
Gen X-ers may remember Crest's Saturday morning "Cavity Creeps" commercials from t ...
- Phishing Email Disrupts West Virginia Health Provider
Around the Net in Email, Ray Schultz - Tuesday, December 28, 2021
Mon Health Systems has warned that two affiliate hospitals have been affect ...
- Hims & Hers Takes The Channels Less Traveled
Brand Insider Podcast, Steve Smith - Thursday, December 23, 2021
Like many D2C brands, health products maker hims & hers knows t ...
- Microsoft Gains Approval For Nuance Communications Acquisition From European Commission
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 21, 2021
The European Commission granted Microsoft approval on Tuesday to close on i ...
- Former Church's Chicken Lead Marketer Lands At Home Healthcare Company
Marketing Daily, Tanya Gazdik - Wednesday, December 15, 2021
AARP reports the 65-plus population will grow by 30.4% to 73 milli ...
- New York City Uses 'Monster' To Convince Elderly Vaccine Avoiders
Marketing Daily, Steve Ellwanger - Tuesday, December 14, 2021
The campaign aims to "personalize the virus and create a character ...
- Microsoft Set To Get Nod From EU On $16B Speech Technology Nuance Deal
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 10, 2021
Microsoft on Friday is set to secure antitrust approval from the Europe ...
- 5 Trends Set To Disrupt Health Marketing In 2022
MediaDailyNews, Andrea Palmer - Wednesday, December 8, 2021
It's been a year of explosive growth and incredible upheaval in healt ...
- Warby Parker Urges Judge To Toss 1-800 Contacts' Lawsuit Over Search Ads
Digital News Daily, Wendy Davis - Monday, December 6, 2021
"While 1-800 Contacts resents that Warby Parker is competing with it onli ...
- After Lawsuit, Ads For Dame's Sex 'Toys' Debut On NYC Subways
Marketing Daily, Steve Ellwanger - Tuesday, November 30, 2021
The company sued the MTA in federal court in June of 201 ...
- How SmileDirectClub CMO Learns From Brands Like Peloton, Casper
D2C Insider, Sarah Mahoney - Sunday, November 21, 2021
"We act very D2C -- but just want to meet the custom ...
- Court Denies Petition By Publicis Health To Toss Opioid-Related Lawsuit
Mediapsssst, Richard Whitman - Monday, November 15, 2021
Massachusetts alleges the healthcare agency group designed and deployed "unfair and decepti ...
- Microsoft Bans Ads Related To Gambling, Lawsuits, Health Supplements, End-Of-Life
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 12, 2021
Microsoft has updated its Audience Network policies and will no longer all ...
- Why Conservatives Always Get What They Want
Red, White & Blog, Joe Mandese - Friday, November 12, 2021
A massive study of political consumers explains why Conservatives are more satisfi ...
- Health Care Company Ends Relationship With Aaron Rodgers
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, November 7, 2021
Prevea Health has ended a nine-year relationship with Green Bay Packers quarterba ...
- Tropicana's New Toothpaste Campaign Tied To National Brush Day
Mediapsssst, Richard Whitman - Monday, November 1, 2021
The new toothpaste was created to make drinking orange juice more palatab ...
- Nearly Half Of Cancer-Related Websites Analyzed Lack Accessibility, Affects Google Ranking
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 1, 2021
Research from web accessibility platform AudioEye found 47% of the 600 brea ...
- CVS Launches Major Campaign Highlighting Innovations, 'Consumer-First' Approach
Out to Launch, Steve McClellan - Wednesday, October 27, 2021
The campaign includes an original song, "Healthier Happens Together," performed by actre ...
- Theraflu Campaign Asserts Rest For Sick Workers Should Be A 'Right, Not A Privilege'
MAD, Steve McClellan - Tuesday, October 26, 2021
The over-the-counter flu relief brand is co-creating the Rest & Recover Fu ...
- Berman Promoted to Chief Creative Officer At McCann Health New York
People on the Move, Steve McClellan - Tuesday, October 26, 2021
McCann Health New York, part of IPG Health, has promoted Stephanie Berm ...
- Moon Rabbit Named AOR For Proposed Opioid Overdose Product
Accounts on the Move, Steve McClellan - Wednesday, October 20, 2021
Consumer and healthcare agency Moon Rabbit has been named agency of reco ...
- Walgreens Bets $5.2B On Healthcare
Marketing Daily - Top of the News, Sarah Mahoney - Friday, October 15, 2021
With Village MD, Walgreens is the first national pharmacy chain offering ...
- Advertising Industry Opens To Mental Health Awareness
Performance Marketing Insider, Laurie Sullivan - Monday, October 18, 2021
Advertising Week has launched a full track focused on mental health. ...
- Best Buy Moves Further Beyond Retail With Telehealth Acquisition
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, October 14, 2021
Company aims to "create a holistic care ecosystem that shows up f ...
- GoodRx Finding Ways Other Than Advertising To Drive Revenue
Performance Marketing Insider, Laurie Sullivan - Monday, October 11, 2021
GoodRx jointly sponsored NASCAR driver Will Rodgers, with a pharma manufacturer, creati ...
- Tushy To Provide Free 'Royal Flushes' Following Poker Royal Flush
Marketing Daily, Les Luchter - Monday, October 4, 2021
Campaign promotes launch of a high-end bottom-cleaner -- a $599 electric bid ...
- GoodRx Health Launches, Provides Research-Based Answers To Health Questions
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 23, 2021
GoodRx launched GoodRx Health on Thursday to provide research-based answers to vit ...
- With Uterus-Shaped Vending Machine, The Pill Club Sends A Message
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, September 22, 2021
Pill Club is fierce in its commitment to treating birth control ...
- Yext Builds Find-A-Doc Search Engine -- Why It Is Valuable For Patients, Healthcare Organizations
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 14, 2021
Find-A-Doc helps people find the right provider for their needs on ...
- Healthcare Pitch Briefs: Whatever happened to People?
MAD, Steve Walls - Thursday, September 9, 2021
There's a huge role for empathy in this category. For marketing th ...