Tag results for "influencer marketing"
- Brands Report More Engagement Than Sales From InfluencersThe latest Econsultancy research on influencers suggests that while a third ...
- How Authentic Influence Is EarnedInfluence can only be earned from the ground up, via high catego ...
- Obviously Adds Talent Management, Sales ExecutivesObviously has added senior level talent to oversee its newly introduced tale ...
- Hair Brand Improves Email Performance With Yotpo-Mailchimp Review ServiceThe new integration allows brands to send emails containing relevant product review ...
- Start-Up Makes ChromaKey Backdrops Easy, PortableIt's marketing the DropKey app and Studio in a Bag, which he ...
- National Geographic, Tourism New Zealand Partner On Global CampaignThis year's five-month campaign will span across National Geographic's digital, social a ...
- Influencer Marketing's Downward Ethical SpiralThe whole point of influencer marketing is to make it appear th ...
- How Brands Can Get The Most Bang From Influencer PartnershipsHow can you make sure your partners are powered up to ...
- Viacom's 'Culture Of Proximity' Provides Map For MarketersResearch revealed the many nuanced ways that today's youth understand fame, t ...
- Horizon Teams With Captiv8 To Battle Influencer FraudUnder the deal, Horizon will receive preferred partner pricing and has ...
- Fake Followers Eating Into Brands' Influencer Marketing BudgetsOf the $744 million brands spent on influencer marketing in 2018, $1 ...
- Google Creates Glossy Magazine To Tout Its Pixel 2It determined that it wouldn't just talk about its excellent camera, b ...
- Influencer Study Puts Email Last In ROIA study by SocialPubli.com finds that 60% will increase their influencer marketi ...
- Netflix's Undead Lifestyle Puts Life Into Season TwoIt abandoned conventional tactics and created the next trend its ladies wou ...
- Company That Sold Fake Followers Settles Fraud AllegationsIn what's being hailed as a first, a company that sold fa ...
- Social-Media Influencers Prove Critical To Campaign SuccessA WARC review found that nearly every campaign entered into the internation ...
- Repositioning Opened Rimmel's Eyes To 'Street Beauty'Going through a U.S. repositioning, Rimmel discovered its highest-volume customers weren't Caucasi ...
- StreamElements Raises $11M In Esports Funding RoundStreamElements offers a full-service production stack for gamers and creators on YouTu ...
- SXSWestworld's Immersive Experience Promotes Season 2The campaign promoted the event near Austin not as an HBO activati ...
- Lexus, 'Black Panther' Bring Authenticity To Super BowlLexus LS sales increased by +184% in February 2018 compared to t ...
- 'Black-ish' Star Takes On Health Issue That's In His Blood"The sugars" is a well-known enemy, with African Americans almost twice ...
- Influencers Vow To Label Sponsored PostsFollowing warnings from the Competition and Markets Authority (CMA) sixteen celebrity influence ...
- Influencers Finally Threatened With The Big GunsHousehold names are being told to reform by the CMA -- a ...
- Cadillac Drives Into Complex Con For SUV LaunchConcluding the weekend, Cadillac partnered with rapper Nas to give away t ...
- Oh Henry! Creates New Bar For Those 4:25 MunchiesThe campaign garnered 69MM+ earned media impressions across traditional and cannabis-oriented publication ...
- ASA Warned 200 To 300 Influencers On Transparency Last YearThe ASA has revealed that it had to contact around two hundr ...
- Toys, Tech Dominate YouTube 'Hauls' And 'Unboxing' VideosA new study from Shorr Packaging aims to determine the size ...
- Uncovering The Value Of Influencers In 2019Brand demand is increasing at a quicker rate than new talent ...
- Publishers Can Play Key Role In Social-Influencer LandscapeIn most cases, an influencer strategy is rooted in traditional media goa ...
- Consumers Aren't Sure When Influencers Have Been Paid: UK SurveyOver 80% of UK consumers distrust influencers because it is not cle ...
