Tag results for "influencer marketing"
- New Trend For Influencers To Fake Sponsorships"The Atlantic" has an interesting article that looks at the other si ...
- Instagram, Influencers Take Center Stage In Acura, Honda EffortsResearch shows 60% of Instagram users are millennials, American Honda Social Med ...
- Health-Condition Influencers Reveal Social Media StrategiesInfluencers have been impacting the health and wellness marketplace for years, b ...
- Did Influencer Marketing Just Take A Giant Leap To Respectability?Industry-wide benchmarking will give digital marketers the analysis needed to decide wheth ...
- Honda Acura TLX: Social + VR + AR = Success for AHMThe key to building excitement around this campaign was a comprehensive roll-o ...
- Did Influencer Marketing Just Grow Up?From likes to CPM, influencer marketing is moving beyond followers to g ...
- How Nanoinfluencers Deliver Higher ROIAt scale, the use of nanoinfluencers -- those with 10,000 or few ...
- Instagram Vows To Remove Bought Likes And FollowersInstagram is vowing to remove likes, follows and positive comments that ...
- How Brands Can Use Influencers SuccessfullyKnowing your brand and the "brand" of the influencer is paramount. ...
- Yellow Tail Seeks UGC Videos For Third Super Bowl OutingWine brand's 'Tastes Like Happy' campaign builds on the success of i ...
- Bravo Delivers Results For 'Top Shelf' With Robots In L.A.The robots made their way into the homes of Bravolebs like Jo ...
- Evolving Definition Of Celebrity Among Gen-Z ConsumersOne of the more unusual ways of becoming a celebrity today ...
- Arm & Hammer Enlists 'Cat Rapper'"I liked his mission about spreading positivity, peace and love to t ...
- Best Buy's Customer Experience And The Art & Science EquationIn real time, still so much of what the company can ...
- Heartstrings And Grassroots: Diversifying The Donor Base Of 'Be The Match'Be the Match's objective going into 2019 is to determine the optim ...
- It's Not Your Grandmother's Pine-SolClorox had to think about how to reframe its message about Pine-So ...
- Punching Above Your Weight: Popchips' Contender StoryBanking on emotion, the brand launched a new product, Nutters, a pean ...
- Edelman Vets Launch Strategy-, Influencer-Focused Marketing Shop"The traditional agency model just isn't built to keep up anymore ...
- 60% Of Marketers Aren't Confident Working With Influencers, Tips On Spotting A FakeISBA is telling its members to look at business metrics, more th ...
- Unilever Recommends 'Purposeful' Long-Term Influencer RelationshipsUnilever is calling on marketers to form long-term "purposeful" relationships with influence ...
- Another Reality TV 'Star' Reprimanded For Lack Of #Ad TransparencyHere we go again. Another wannabe celebrity -- this time a form ...
- Best Practices For Influencer MarketingIt's not all about the top 100 -- and other tips ...
- Pinterest Opens Content Marketing To Influencer PlatformsPer the change, brands can expect more visibility into various stats li ...
- Keith Weed Calls For Collaboration On Tackling Influencers' Fake FollowersUnilever's marketing boss Keith Weed is warning influencers that the only w ...
- Turo Gives Traditional Car Rental Companies A Run For Their MoneyThe price difference between Turo and the traditional rental car companies f ...
- Brand Loyalty Fading Among AmericansAmong the findings, 75% of respondents admit to having a preferred bra ...
- Reality TV Star Reprimanded, Again, Over Undisclosed Instagram AdThe ASA has banned an Instagram story from Louise Thompson from t ...
- UK Regulation Is A Mess -- Just Ask A Spam Caller Or InfluencerInfluencers go unpunished and new rules that were supposed to protect ...
- Is Influencer Marketing Actually Working For Anyone?The CMA is investigating influencers in the UK over lack of # ...
- UK Authorities To Investigate Influencers Who Don't Disclose PaymentsThe Competition and Markets Authority (CMA) has launched an investigation into suspicio ...
