Tag results for "influencer marketing"
- Snap Is Losing Influencers, While Instagram Gains ThemOver the past year, 86% of marketers and 89% of influencers report ...
- Is Influencer Marketing Complicit In Fraud Of Up To 72%?That's how much budget Ritz-Carlton wasted in March on Instagram fake follow ...
- Social Influencers Register Positive Impact On EngagementInstagram platform updates seem to have had a positive impact on engageme ...
- Fullscreen Buys Influencer Marketing Platform ReelioReelio CEO Pete Borum will join Fullscreen as part of the acquisitio ...
- Ingraham's 'Celebrity' Sentiment Declines By A Third Post-Hogg TweetIngraham's "positive" sentiment declined from 53% of her overall consumer perception t ...
- Channel 4 To Run Pitch Process To Rebrand InfluencersChannel 4 is working with Unilever Ventures and Studio71 to identify soci ...
- Who Influences The Influencers?Who is handling influencer marketing? Interestingly, it is coming from a m ...
- Marketers Put Their Money Where Influencers Are, Cash Found Top Method Of CompensationThree out of four national marketers are actively utilizing "influencer marketing," accordi ...
- Snap Mocks Domestic Violence, Incurs Rihanna's WrathSnap just set off another celebrity -- and this time the offen ...
- Happy Birthday Shaq. Oh, And You Too Oreo (I Guess)That's what happens when you cover marketing too long. You start wishi ...
- Conde Nast Kicks Off Influencer Platform, Ups Ad Targeting And EngagementThe Next Gen Influencer Platform offers a curated group of both in-hou ...
- What Part Of Transparency Do Influencers Not Get?It protects them, their sponsors and their audience -- yet only ha ...
- Political Advertising Embraces the Influencers: People-Driven ContentWhen it comes to digital ad spending in politics, where do markete ...
- ROI Influencer Media Taps Former UM Strategist To Expand Its Multicultural DivisionROI Influencer Media as tapped former IPG Mediabrands strategist Mary Hill f ...
- FTC Influencer Guidelines Keep Business ThrivingData collected by the influencer-marketing platform also shows that nearly 90% ...
- Influencer Marketing Firm Obviously Expands With Paris OfficeThe new office, which has been taking shape for months, will foc ...
- Google's Algorithm Says The World Is FlatThe real issue here is not about how Google's work culture a ...
- Ryan Reynolds Signs With Air CanadaActor Ryan Reynolds (“Deadpool”) has signed on as a brand ambassador f ...
- Influencer Marketing Works, As Long As It's 'Authentic'Nearly a third of consumers say they have purchased a product ...
- More Than Half Of Millennials Have Bought Because Of An InfluencerNearly two in three young consumers are consuming content from their favouri ...
- Influencer Platform Obviously Taps Gesumaria For Business Development RoleInfluencer marketing platform Obviously has tapped Dennis Gesumaria as vice president ...
- Havas Invests In Influencer Marketing Platform OctolyThe Octoly platform acts as a gifting marketplace which connects a growi ...
- Friends And Family Most Authentic Influence86% of consumers say that authenticity is most important when deciding wh ...
- Influencers Value Authenticity Over Money"The success of influencer marketing relies on authenticity, the core feature drivi ...
- Lauren McGrath Joins Lippe TaylorLippe Taylor has appointed Lauren McGrath, ex-Refinery29, as head of talent, influenc ...
- 'Geordie Shore' Star Wrapped For Snapchat Posts Missing #AdA television personality made famous by reality tv show "Geordie Shore" h ...
- Praytell Hires Former VaynerMedia Influencer Practice LeadPraytell, part of Project Worldwide, has hired Rhea Nanos Woods as vi ...
- Influencers A Rising TrendInfluencers are widespread throughout many retail sectors, and 70% of brands acro ...
- How Brands Evaluate InfluencersIs massive reach enough to justify partnering with an influencer today? Accordi ...
- Complaints Over Influencer Marketing Soar 193%Complaints about social media are up 193% ASA figures show. "The Guardia ...
