SXSWestworld's Immersive Experience Promotes Season 2

  • March 14, 2019

The Challenge

More people tuned in to the premiere of “Westworld” premiere than any other series in HBO’s history. But with a 16-month hiatus between seasons, HBO needed to reignite the fan base in the lead-up to season two. 

The Execution

To build momentum, Giant Spoon transported guests to the …

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