Tag results for "martech"
- Marketers Can Benefit From Crowded Martech Space: OpinionMartech providers have saturated the market. But this presents an opportunity f ...
- Did You Know Martech Has A Dark Side?Martech presents many challenges to marketers, from complexity to the dearth ...
- Zeta Rethinks Customer Data, Launches Next-Generation PlatformZeta has launched an enhanced version of a traditional customer data platfo ...
- CM Group Acquires Selligent, Omnichannel Cloud PlatformIn addition to Selligent, CM Group owns Campaign Monitor, Sailthru, Emma, Delivr ...
- Twilio Closes $3.2 Billion Purchase Of SegmentSegment helps break down silo walls and facilitates personalized email marketing, Twil ...
- What's Up For 2121: Forrester Makes Tech PredictionsExpect to see more retention marketing, including email, and higher investment ...
- Digital Use Is On The Rise, But Hurdles Remain, Tech Execs SaySome firms fail to deliver a seamless omnichannel experience, while others ha ...
- Email Tech Stacks Up: Brands Evaluate Tools Prior To Holiday Shopping PeakEmail and SEO solutions are the tools being most evaluated for purchas ...
- Deloitte Digital Joins Twilio Partner ProgramDeloitte Digital will offer the Twilio product suite, including Twilio communications A ...
- Four Advances In Email TechnologyEmail may be an evergreen strategy, but technology is rapidly changing i ...
- Adobe Adds New Data Features To Its Experience PlatformThe new tools include Edge Network and Web/Mobile SDK. These provide ...
- Wunderman Thompson Partners With BrazeWunderman Thompson clients will be able to humanize the relationship with customer ...
- Kevin Akeroyd Joins PRO Unlimited As CEOAkeroyd is the former CEO of Cision, and has also held executi ...
- Inmar Offers New Marketing Platform For Retailers And CPGsRetail Cloud is a data-driven solution that supports marketing across all touchpoint ...
- The Argument For Salesforce Pardot: A ReviewSalesforce Pardot provides such features as email campaigns, social media tracking a ...
- Twilio Apponts Michelle Grover As CIOGrover, a veteran of SAP Concur, will report to chief product offic ...
- The Tender Touch In Tech: Salesforce Says Empathy Must Drive MarketingThe company offers several new tools to help brands market in t ...
- IPG's Acxiom Unveils Latest Integration Offering, ConneCXionsThe main idea is to combine Martech tools like customer data platfor ...
- Salesforce Chief Scientist Departs To Launch His Own StartupRichard Socher is leaving his job as chief scientist of Salesforce ...
- Stacking Up With Martech: Brands Aren't Quite There YetOver half are planning to change their stack. And most lack t ...
- Salesforce To Announce Serverless FunctionsSalesforce is announcing several new tools during its TrailheaDX virtual conference th ...
- Martech Firms Swerve To Help Re-Emerging BusinessesAct-On Software is relaunching with an affordable automation solution. It is o ...
- CustomerLabs Offers No-Code CDPThe new platform is designed to remove the tedium of collecting a ...
- Netcore Names Barry Abel As Chief Revenue OfficerAbel will oversee Netcore's North American sales expansion, which includes its ema ...
- Marketers Turn To Agile Adoption, Project Management ToolsWith more people working at home, marketers are increasingly turning to agi ...
- Three-Way Tech Stack Helps B2B Brand Improve ROIPTC won the SiriusDecisions Program of the year award with a progr ...
- Salesforce Cancels This Year's Dreamforce EventSalesforce has cancelled its Dreamforce conference in San Francisco over coronavirus concern ...
- Digital Agency Havas Helia Selects MessageGears As Email ProviderHavas Helia will promote the MessageGears platform to its clients as pa ...
- Amobee Names Jack Bamberger As Chief Commercial OfficerBamberger, who previously served at Verizon, will lead cross-channel media sales worldwi ...
- Zeotap Debuts Customer Intelligence Platform, Names Former Salesforce Exec As Chief Revenue OfficerThe new tool offers data unification and identity resolution, the company s ...
