- Lacoste Launches Its First Metaverse Store For The Holidays
Digital News Daily, Colin Kirkland - Tuesday, November 29, 2022
The VR experience allows Lacoste customers to experience its products in ...
- Family-Focused Web3 App Turns Baby Shark Into A Digital Collectibles Game
Digital News Daily, Colin Kirkland - Tuesday, November 29, 2022
The Pinkfong Company will partner with family-focused Web3 platform Toekenz Collectibles f ...
- Keith A. Grossman Is Leaving 'Time' To Join MoonPay
Publishers Daily, Ray Schultz - Tuesday, November 29, 2022
Grossman is credited with leading Time's entry into NFTs and the metave ...
- See This Year's Macy's Parade In The Metaverse
Digital News Daily, Colin Kirkland - Wednesday, November 23, 2022
Fans can vote for their favorite creators, helping virtual designs become re ...
- Binance Launches Cristiano Ronaldo's First NFT Collection
Digital News Daily, Colin Kirkland - Friday, November 18, 2022
The launch will be supported by a global marketing campaign intended ...
- Meta Doubles Down On Messaging, Expands WhatsApp Business Features
Digital News Daily, Colin Kirkland - Friday, November 18, 2022
At the first WhatsApp Business Summit, Mark Zuckerberg said business messaging ...
- 20% Of Media Buyers Report Investing In The Metaverse
Digital News Daily, Karlene Lukovitz - Friday, November 18, 2022
The 44% of media buyers not even considering such investments cite t ...
- Avatar Beauty: L'Oreal, Charlotte Tilbury Head To Metaverse
Marketing Daily, Sarah Mahoney - Thursday, November 17, 2022
As consumers decide who they want to be in Web3.0, brands a ...
- Did You Know You're A Gamer?
The MediaPost Cases, Lisa Singer - Friday, December 23, 2022
Gaming is everywhere, and is for everyone. The question is no long ...
- Meta To Lay Off 11,000, 13% Of Workforce
Digital News Daily, Karlene Lukovitz - Wednesday, November 9, 2022
CEO Mark Zuckerberg takes blame for over-spending based on wrong assumptions abo ...
- My Many Problems With The Metaverse
Media Insider, Gord Hotchkiss - Tuesday, November 8, 2022
If you think criminals aren't eying metaverse's opportunies, I have a virtu ...
- PacSun's Holiday Campaign Welcomes Consumers Into The 'PacVerse'
Digital News Daily, Colin Kirkland - Tuesday, November 1, 2022
The new campaign will send consumers into the metaverse via a futurist ...
- Ralph Lauren Joins Metaverse, Launches New Collection And Logo With Fortnite
Digital News Daily, Colin Kirkland - Monday, October 31, 2022
Ralph Lauren has officially partnered with Fortnite for an on- and offli ...
- Meta Q3 Profit Plummets 52% In Q3, Stock Down 23%
Digital News Daily, Karlene Lukovitz - Thursday, October 27, 2022
Projections of a Q4 revenue decline and mounting Reality Labs investment a ...
- Chester Cheetah Leads Frito-Lay Into The Metaverse With Game Competition
Marketing Daily, Steve Ellwanger - Wednesday, October 26, 2022
Players must gain access to a spooky mansion where they can vo ...
- Disney CEO Bob Chapek Wants To Use Data To Customize Experiences
Performance Marketing Insider, Laurie Sullivan - Thursday, October 27, 2022
Disney CEO Bob Chapek wants to combine personal consumer data from t ...
- Metaverse Brand Managers Needed: A Look Into The Future
Digital News Daily, Colin Kirkland - Monday, October 24, 2022
Sami Khan believes metaverse brand managers are the future. Khan talks abo ...
- YouTube's Impact On Kid-Driven Purchases, And Kids' Early Dive Into The Metaverse
Video Insider, Karlene Lukovitz - Tuesday, October 25, 2022
Popular metaverse-hosted games like Roblox are "gateways" to the metaverse for ki ...
- Spark Foundry: Already Time To Rebrand The Metaverse
MediaDailyNews, Joe Mandese - Monday, October 24, 2022
The agency did not offer a new name for the metaverse, ju ...
- Google Cloud Accepts Crypto Payments Via Coinbase, A Win For Web3 Community
Digital News Daily, Colin Kirkland - Wednesday, October 12, 2022
Google announced at Tuesday's Cloud Next conference that it will rely ...
- KPMG: Metaverse Awareness Up To 56%, As Paid Streaming Love Affair Cools
Digital News Daily, Karlene Lukovitz - Wednesday, October 12, 2022
Just 8% have actually engaged in the metaverse, and only a thi ...
- IAB: Why Original Content Creation Is Outpacing TV Production Investment
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 11, 2022
Key themes in the study include ecommerce growth, privacy policies, the creat ...
- More Meta Woes: Analyst Downgrade, Struggles With Flagship Metaverse App
Digital News Daily, Karlene Lukovitz - Tuesday, October 11, 2022
Atlantic Equities analyst cites ad revenue growth headwinds, as internal memos poi ...
- Blue Chip Agency Celebrates Anniversary The Newfangled Way: In The Metaverse
Mediapsssst, Richard Whitman - Monday, October 10, 2022
Chicago-based marketing agency Blue Chip just held its 40th anniversary party ...
- Decentraland Welcomes The First On-Chain Casino In The Metaverse
Digital News Daily, Colin Kirkland - Friday, October 7, 2022
Metaskins has announced the first and only on-chain wager-based gaming ecosystem ...
- PwC Holiday Outlook: Black Friday Less Relevant, Millennials Will Spend Most
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 6, 2022
Just 20% of consumers in a study by PwC said they pl ...
- Orange Comet and AMC Launch New Anne Rice NFTs
Publishers Daily, Ray Schultz - Tuesday, October 4, 2022
Companies also expand their Walking Dead NFT offerings. ...
- Razorfish Expands Web3 Offerings To Help Brands Navigate The Future
Digital News Daily, Colin Kirkland - Wednesday, September 28, 2022
Razorfish unveiled three new web3 brand-offerings on Wednesday, designed to translate disrupti ...
- Web3 App Brings Social Utility To Popular NFT Brands
Digital News Daily, Colin Kirkland - Monday, September 26, 2022
The mobile app brings brands and blue-chip NFTs into the web3 spac ...
- Walmart's Spark Leads Metaverse Experience
Marketing Daily - Top of the News, Sarah Mahoney - Monday, September 26, 2022
As it welcomes people into Walmart Land, the retailer explains what ...