- Activision, 72andsunny Launch Major Job Placement Effort For Vets
MAD, Larissa Faw - Wednesday, April 2, 2014
The client has created The Call Of Duty Endowment, which is design ...
- Walgreens Posts Record Sales; CVS Targets Vets
Marketing Daily, Sarah Mahoney - Tuesday, March 25, 2014
"Our second-quarter performance ... was marked by solid top-line growth driven ...
- Discovery Rebrands Military Channel Into American Heroes Channel
MediaDailyNews, Wayne Friedman - Friday, January 10, 2014
Shifting more network brand associations, Discovery Communications will change the name T ...
- Military Offers Recruits "Second Start" After Social Media Mistakes
The Social Graf, Erik Sass - Wednesday, December 4, 2013
Probably like many folks out there, I am of two minds abo ...
- Ten-Hut! New Agency Skill: Close-Order Drill
Mediapsssst, Richard Whitman - Wednesday, September 11, 2013
Also, Anomaly's "unique talent" Bittman takes his leave and WPP's David Spi ...
- About Face. Forward March
Marketing: Causes, Paul Jones - Tuesday, September 3, 2013
The military, like your cause marketing campaign, has a sense of missio ...
- Pentagon Bows Twitter for Military
The Social Graf, Erik Sass - Monday, August 12, 2013
Over the last couple years the Department of Defense has adopted soci ...
- US Army Blocks Access To Guardian Website
Around the Net In OMD Europe, Nina Lentini - Sunday, June 30, 2013
A spokesman said the military was filtering out reports and content relati ...
- New Social Nets for Military Personnel
The Social Graf, Erik Sass - Wednesday, June 26, 2013
Recently a number of new social networks for veterans and active-duty milita ...
- Barbasol Writes The Book On Manliness
Marketing Daily, Sarah Mahoney - Sunday, June 16, 2013
Barbasol is offering a decidedly old-school twist on masculinity, launching its n ...
- Dollar General, P&G Team Up For Vets
Marketing Daily, Sarah Mahoney - Wednesday, June 5, 2013
Point-of-sale materials, in-store fliers, the P&G brandSAVER and the retailer's website ste ...
- Macy's Cranks Up Cause-Linked Shopping
Marketing Daily, Sarah Mahoney - Wednesday, May 29, 2013
Macy's, which has long used shopping events to link with popular cause ...
- Daily Mail Online Vilified Over Sniper Photo, ID
Around the Net In OMD Europe, Nina Lentini - Thursday, May 23, 2013
The Daily Mail has faced fierce criticism from readers after publishing t ...
- Macy's Unrolls Summer Americana Campaign
Marketing Daily, Sarah Mahoney - Wednesday, April 10, 2013
In an effort to build on its positioning as America's department stor ...
- Troops To Get Slim Jims Bearing Messages From Home
Marketing Daily, Karlene Lukovitz - Friday, January 25, 2013
The campaign, created by marketing agency TRIS3CT, is part of Slim Jim ...
- Amid Gun-Control Protests, Walmart Vows To Hire Vets
Marketing Daily, Sarah Mahoney - Tuesday, January 15, 2013
In what amounts to a ginormous hug for some of its mo ...
- Army Uses Stories To Boost Minority Officer Corps
Marketing Daily, Aaron Baar - Thursday, January 3, 2013
Facing requirements to increase minority representation in its officer corps, the U. ...
- Australia Considers Deleting Recruits' Social Profiles
The Social Graf, Erik Sass - Friday, December 14, 2012
With cyber-warfare on the minds of security officials around the world, mo ...
- Google Launches VetNet
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, November 28, 2012
Google has set up a program and site for U.S. veterans transitioni ...
- UK Teen Arrested For Burning Poppy Post
Around the Net In OMD Europe, Nina Lentini - Monday, November 12, 2012
A teenager arrested on Remembrance Sunday on suspicion of posting a pictu ...
- Harley-Davidson Helps Wounded
Marketing Daily, Tanya Gazdik - Sunday, November 11, 2012
Harley-Davidson is continuing its tradition of honoring United States military veterans througho ...
- Haggar: Trade In Pants For Purple Hearts
Marketing Daily, Sarah Mahoney - Monday, October 29, 2012
In its fifth annual fund raising effort for the Military Order ...
- USAA Cements Relationships With Vets
Marketing Daily, Aaron Baar - Tuesday, October 23, 2012
"The objective is to position us as a destination of choice amo ...
- NASCAR, Partners, Back Troops Online And Off
Marketing Daily, Karl Greenberg - Monday, July 2, 2012
Stock-car racing organization NASCAR is rolling toward Independence Day and the t ...
- The Best Marketing For The U.S. Marines
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 1, 2012
Forget the new ad campaign the Marines have been running. It pal ...
- NASCAR Supports Military Families With Initiative
Marketing Daily, Karl Greenberg - Monday, April 9, 2012
NASCAR is launching "NASCAR Unites - An American Salute," a program ...
- Video Games: Propaganda, Military Training Tools?
Around the Net In OMD Europe, Nina Lentini - Wednesday, March 21, 2012
"It's Monday night, the kids are in bed, and I am tryi ...
- Is There Room In Today's Military For Social Media?
Around the Net In OMD Europe, Nina Lentini - Wednesday, March 21, 2012
As society reckons with the dangers of social media putting the milita ...
- Social Media Eases Military Redeployments
The Social Graf, Erik Sass - Thursday, March 15, 2012
With multiple missions underway around the world, the U.S. military is constant ...
- Latest Marine Corps Ad Campaign: Service-Minded Individuals Need Not Apply
Video Critique, Larry Dobrow - Thursday, March 15, 2012
I've never understood why branches of the U.S. Armed Forces haven't be ...