- Good Email Content Recognizes That There Are Humans on the Other End
Show Daily, Dianna Dilworth - Friday, December 13, 2013
When designing emails, marketers should remember that there is a human ...
- Don't Make Consumers Pinch to Read Email on Mobile
Show Daily, Dianna Dilworth - Friday, December 13, 2013
"No pinching," said Matt Byrd, senior email marketing manager at WeddingWire, ...
- Rethinking Retargeting With Consumer 'Clusters'
Real-Time Daily, Gavin O'Malley - Thursday, December 12, 2013
Over the past six months, Provide Commerce -- the e-commerce company behi ...
- Airbnb Learns Its Facebook Connect Lesson
Show Daily, Dianna Dilworth - Thursday, December 12, 2013
Airbnb learned the hard way that email is still important for logi ...
- Preheaders Are Becoming More Important as Mobile Takes Off
Show Daily, Dianna Dilworth - Thursday, December 12, 2013
Preheaders in email are important for Bissell Homecare. Alysson Reagan, eCommerce Progra ...
- Email Insiders From Bissell, Shubert Ticketing & Daily Worth Share Personalization Tips
Show Daily, Dianna Dilworth - Thursday, December 12, 2013
Jennifer Tattenbaum, interactive services director at Shubert Ticketing, said that her compa ...
- Gamestop Uses Data to Create a Personal Experience for Loyal Members
Show Daily, Dianna Dilworth - Thursday, December 12, 2013
For Gamestop email subscribers, the more a customer buys and the mo ...
- Scale, Data, Creative, Potential: Marketers Share Key Takeaways From Email Summit
Online Media Daily, Dianna Dilworth - Saturday, May 4, 2013
In the final panel at the Email Insider Summit, email marketing executiv ...
- Twitter Feeds In Email Offer Opportunties To Build Engagement
Real-Time Daily, David Goetzl - Monday, May 6, 2013
Real-time in-box activity has such potential on paper. An Email Insider Summ ...
- Beyond.com Exec: Consider "Relevant Time" For Email Programs
Real-Time Daily, David Goetzl - Monday, May 6, 2013
Beyond.com's Geri Weltz says at the Email Insider Summit that if ...
- PaperStyle.com Finds Behaviorally Triggered Emails Drive 4x the Revenue of Bulk Emails
Online Media Daily, Dianna Dilworth - Saturday, May 4, 2013
PaperStyle.com sells very personal invitations, so they wanted their customers to ha ...
- Performance Marketing Can Help Email Marketers Acquire New Customers Online
Online Media Daily, Dianna Dilworth - Saturday, May 4, 2013
Working with performance marketing companies can help marketers find new customers onlin ...
- Email Marketers: Don't Forget To Be Creative
Online Media Daily, Dianna Dilworth - Saturday, May 4, 2013
Marketers have to do more with less these days, and that requir ...
- American Airlines Sees 400% Conversion Rate on Abandoned Shopping Cart Emails
Online Media Daily, Dianna Dilworth - Friday, May 3, 2013
American Airlines is using abandoned shopping cart emails to help encourage consume ...
- Privacy Tips When Email Marketing Globally
Online Media Daily, Dianna Dilworth - Friday, May 3, 2013
Email marketing across country borders requires marketers to follow the regulations ...
- OMG, Teens Are Using Email Again
Online Media Daily, Joe Mandese - Friday, May 3, 2013
That's the surprising development that Morgan Stewart, CEO of Trendline Interactive, a ...
- DMA Official: We'll Be 'Dead In The Water' If Privacy Proposals Pass
Show Daily, Wendy Davis - Friday, May 3, 2013
In case there was any doubt, Stephanie Miller of the Direct Marketi ...
- The Seven 'Building Blocks' Of Targeting
Show Daily, Wendy Davis - Thursday, May 2, 2013
There's more information about Web users than ever available these days, b ...