- Don't Fight Privacy -- Embrace It
MediaDailyNews, George Simpson - Thursday, March 25, 2021
With new privacy legislation set to be introduced in Florida, trade associatio ...
- Lawmakers Ready Bill To Ban 'Surveillance Advertising'
PolicyBlog, Wendy Davis - Thursday, March 25, 2021
"Your algorithms use unseemly amounts of data to keep users on yo ...
- Google Delays FLoC Testing In Europe
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 25, 2021
Google will be doing FLoC tests in the U.S. and is "worki ...
- Is Google Collecting Too Much Data On iPhone Users?
Around the Net in Email, Ray Schultz - Thursday, March 25, 2021
Google has decided to disclose how much data it is collecting ...
- Ad Industry Asks Florida Lawmakers To Reject Privacy Bill
Digital News Daily, Wendy Davis - Wednesday, March 24, 2021
A fast-advancing Florida privacy bill that would give consumers the right ...
- Apple's Privacy Framework Already Affecting Downloads, Login Metrics, Measurement
Performance Marketing Insider, Laurie Sullivan - Thursday, March 25, 2021
Some 40% of consumers agree with the IDFA random device identifier App ...
- Google Backs Off FLoC Testing In Europe Due To GDPR
Around the Net in Email, Ray Schultz - Wednesday, March 24, 2021
Google will refrain from making FLoC (Federated Learning Of Cohorts) tests availab ...
- Supreme Court Lets Stand Anti-Facebook Ruling In Battle Over Tracking
Digital News Daily, Wendy Davis - Tuesday, March 23, 2021
The Supreme Court has rejected Facebook's request to intervene in a close ...
- Microsoft, Salesforce Vets Launch Startup With $23M To Automate Data Privacy
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 24, 2021
Former Microsoft and Salesforce execs believe they have developed a way f ...
- Big Tech Critics Seek To Prohibit Facebook And Google From Microtargeting Ads
Digital News Daily, Wendy Davis - Monday, March 22, 2021
A broad coalition of advocacy groups and Big Tech critics are seeki ...
- How Apple iOS IDFA Negatively Impacts Facebook, Twitter Measurement
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 22, 2021
"Opt-in rates are expected to be very low, which effectively ends t ...
- Yahoo Completely Revamps Its Web, Mobile Experiences In Relaunch
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 23, 2021
Yahoo is reimagining and redesigning its web and mobile experiences across ecommerc ...
- Password Sharing 'Costs' Streamers $25B Per Year In Potential Revenue, $6B for Netflix: Analyst
Video Insider, Karlene Lukovitz - Tuesday, March 23, 2021
However, such theoretical revenue estimates don't account for the potentially significant financi ...
- Media-Bias Chart Provides In-Depth View, Greater Control For Media Buys Based On Brand Values
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 19, 2021
Ad Fontes Media is releasing a premium version of its media-bias cha ...
- NBCU's One Platform Offers 'Clean Rooms' For Data, Identity Graph
Television News Daily, Wayne Friedman - Monday, March 22, 2021
For the first time, NBCU will be offering "self-service" access to i ...
- Google's Bailing On Third-Party IDs Should Be Another Plus For CTV
Advanced TV Insider, Karlene Lukovitz - Friday, March 19, 2021
Performance marketers, in particular, are likely to shift ad dollars to C ...
- Strong Password Policies Ensure GDPR Compliance: Analysis
Around the Net in Email, Ray Schultz - Friday, March 19, 2021
Companies need strong password policies to remain compliant with GDPR. Here a ...
- Amazon And Microsoft Must Face Claims Over Biometric Privacy
Digital News Daily, Wendy Davis - Thursday, March 18, 2021
Illinois residents may proceed with a lawsuit alleging that Amazon and Microso ...
- Google Suffers Another Defeat In Privacy Battle Over Chrome
PolicyBlog, Wendy Davis - Thursday, March 18, 2021
Siding against Google, a federal judge has refused to dismiss a priva ...
- AppsFlyer, MMA Study Shows How Personal Data, Privacy On Apple, Other Devices Influences Ads
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 18, 2021
What happens when Apple users encounter that pop-up after privacy regulations ta ...
- Google Plan For Cookie-Less Targeting Is Anticompetitive, States Claim
Digital News Daily, Wendy Davis - Wednesday, March 17, 2021
Google puts its Chrome browser "at the center of tracking and targeting ...
- How We Went From Magic Cookies To The Art Of Misdirection
Mobile Insider, Joe Mandese - Thursday, March 18, 2021
While many consumers have some implicit knowledge why digital identity trackers exis ...
- Advertisers Lose Bid To Block Apple's App Privacy Changes In France
Digital News Daily, Karlene Lukovitz - Wednesday, March 17, 2021
France's competition regulator declined to block the coming changes, but said ...
- Consumers Willing To Share Data For Low-Cost Streamers: Study
Television News Daily, Wayne Friedman - Tuesday, March 16, 2021
Fifty-four percent of consumers will view ads on streaming ad-supported platforms f ...
- T-Mobile Sued For Allegedly Tracking Visitors On Own Site
Digital News Daily, Wendy Davis - Monday, March 15, 2021
"This case stems from defendant's use of tracking, recording, and.or 'session repla ...
- BrandTotal Continues Battle With Facebook Over Data, Says It Could Face 'Immediate Liquidation'
Digital News Daily, Wendy Davis - Monday, March 15, 2021
Analytics company BrandTotal says it could face "immediate liquidation" unless it ...
- DuckDuckGo Calls Out Google For Reportedly Spying On Users In Incognito Mode
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 16, 2021
Google is under fire for reportedly collecting data about users, even ...
- Choosing Sides In The Cold War Over Privacy
Around the Net in Email, Ray Schultz - Monday, March 15, 2021
Apple and Facebook are in a Cold War regarding data tracking a ...
- How Cookies Crumble At Some Of The Largest Companies
Data & Programmatic Insider, Laurie Sullivan - Monday, March 15, 2021
Some companies will become opportunists, or disrupters and pioneers. Some like Be ...
- Zoom Must Face Some Security And Privacy Claims, Judge Rules
Digital News Daily, Wendy Davis - Friday, March 12, 2021
Zoom users can proceed with some claims related to "zoombombing" and encrypti ...