- SVODs To Add 485M Subs By 2027, Netflix Growth Estimate Cut By 29M
Digital News Daily, Karlene Lukovitz - Monday, May 16, 2022
Netflix will still be #1 in revenue, but the total will ...
- Analysts: U.S. Streaming Penetration Hits 80%; Netflix Q1 Subs Should Exceed Its Projection
Digital News Daily, Karlene Lukovitz - Monday, April 18, 2022
Nonpaid streaming service households drove growth up from 74% year ago; whi ...
- TikTok U.S. Ad Revenue To Soar 184% in 2022, Surpass Twitter, Snapchat Combined
Digital News Daily, Karlene Lukovitz - Monday, April 11, 2022
At nearly $6 billion, the U.S. will account for 51% of worldwi ...
- Tubi Ad Revenue Projected To Hit $700M In 2022, $1B As Soon As 2023
Digital News Daily, Karlene Lukovitz - Wednesday, December 15, 2021
That's nearly five times the $145 million in revenue the service report ...
- 2021 Mobile Marketing Outlook Includes Accelerated Ad Spend, Contextual Focus
Mobile Insider, Karlene Lukovitz - Thursday, December 17, 2020
eMarketer has bumped up its mobile ad-spending forecast a bit, and predic ...
- Disney's U.S. OTT Revenue Share To Nearly Match Netflix's By 2022: Emarketer
Video Insider, Karlene Lukovitz - Tuesday, December 15, 2020
Disney+ U.S. revenues are projected to hit $4.2 billion by 2022. Overa ...
- Mobile Commerce To Hit New Highs This Holiday Season
Mobile Insider, Karlene Lukovitz - Thursday, September 24, 2020
All ecommerce sales, and mcommerce in particular, are expected to see accelerat ...
- U.S. Ad-Supported VOD Revenue To Outpace China's By 2023
Digital News Daily, Karlene Lukovitz - Thursday, June 27, 2019
And by 2024, U.S. will generate 34% of global AVOD revenues, ...
- Presentation Do's and Don'ts
Research Brief, Jack Loechner - Friday, April 27, 2018
These are common expressions that can ruin presentations, and here are mo ...
- Faster Than Expected, EMarketer Says Digital Ad Spend Beats TV By End Of Year
Online Video Daily, P.J. Bednarski - Tuesday, September 13, 2016
Mobile and video advertising is propelling the faster-than-expected development. By the e ...
- Immigration Creating A "No Ethnic Majority" In The U.S. By 2055
Research Brief, Jack Loechner - Wednesday, October 7, 2015
According to a new report. From the Pew Research Center, Modern Immigrati ...
- EU Programmatic Video Market To Reach $2.2 Billion By 2020
RTBlog, Tyler Loechner - Monday, September 14, 2015
Nearly one-in-four (23%) online video ads traded in the UK are n ...
- Programmatic TV To Reach $17.3B Worldwide By 2019, Says IDC Report
RTBlog, Tyler Loechner - Friday, August 28, 2015
Earlier this year, projections from IPG Mediabrands' Magna Global noted that "programmat ...
- Programmatic To Account For 63% Of Display Ad Spend By 2016
Real-Time Daily, Tyler Loechner - Thursday, October 16, 2014
In its first ever deep dive into the U.S. programmatic display ...
- Breaking: All The RTB Projections
RTBlog, Tyler Loechner - Tuesday, November 26, 2013
The end of another quarter is on the horizon, and with ...
- EMarketer Ups RTB Estimates: U.S. Spend To Grow Nearly 74%
Real-Time Daily, Tyler Loechner - Friday, August 23, 2013
A new report from eMarketer estimates that real-time bidding (RTB) spend ...
- Kraft Foods' 2012 Ad Spending Was Up 20%+
Marketing Daily, Karlene Lukovitz - Friday, February 15, 2013
Kraft Foods Group increased its advertising investment by more than 20% ...
- Honda, Acura Tops In ALG Resale Value
Marketing Daily, Karl Greenberg - Monday, November 26, 2012
When it comes to resale value, Honda and Acura vehicles are wor ...
- E-Book Biz Sends Amazon Over The Moon
Around the Net In Online Marketing, Gavin O'Malley - Friday, January 28, 2011
Thanks in large part to the health of its e-books business, Amaz ...
- Local TV: Profits Rise, But Value Drops
MediaDailyNews, Wayne Friedman - Tuesday, October 19, 2010
Local TV station advertising revenue and overall profits may be skyrocketing upward ...
- BIA/Kelsey: Radio Rebound in 2010
MediaDailyNews, Erik Sass - Thursday, May 27, 2010
Better-than-expected first-quarter ad revenues have prompted BIA/Kelsey to revise its forecast f ...
- It's Official, The U.S. Ad Reovery Is Here
Raw, Joe Mandese - Tuesday, April 13, 2010
Or so says, Brian Wieser, the director of global forecasting at Interpublic ...
- Not A Good Decade, Say "The People"
Research Brief, Jack Loechner - Tuesday, December 29, 2009
According to The Pew Research Center For The People & the Pres ...
- Small Business Marketing Spend Plans for 2010
Research Brief, Jack Loechner - Friday, December 4, 2009
According to the results of a recent survey of small businesses ...
- Value Means Quality to Restaurants in 2010
Research Brief, Jack Loechner - Thursday, December 3, 2009
According to Mintel Menu Insights, quality menus are in the sights ...
- Data Details On the Ad Expenditure Decline Through June of 2009
Research Brief, Jack Loechner - Friday, September 25, 2009
According to data recently released by TNS Media Intelligence, total measured advertisi ...
- Forecast: Get Ready For Social Media Revenue Pinball
Online Media Daily, Mark Walsh - Thursday, July 9, 2009
In its latest social network forecast, eMarketer projects ad spending will suff ...
- Forrester Not Predicting Year Of Mobile In 2009 (or 2010)
MoBlog, Mark Walsh - Wednesday, July 8, 2009
You can't accuse Forrester Research of being overly effusive about mobile marketin ...
- Study: 'It's Not My Job' Could Cost Search Industry Big Bucks
Online Media Daily, Laurie Sullivan - Thursday, June 18, 2009
While service companies have spent time understanding the market and refining b ...
- RBC: Online Advertising Showing Signs Of Life
Online Media Daily, Mark Walsh - Friday, June 12, 2009
"Cautiously optimistic" is how RBC Capital Markets describes the outlook for onli ...