- Algolia Valuation Reaches $2.25 Billion With $150M Series D Funding
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 28, 2021
Algolia also added seven leaders to its executive suite in the la ...
- Data Of Choice: Brands Are Moving Toward First- And Zero-Party Sources
Email Insider, Ray Schultz - Wednesday, July 28, 2021
Privacy concerns are driving 86% of marketers to invest more in first-par ...
- Google Builds Customizable Engine As Retailers Lose $300B Annually To Search Abandonment
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 27, 2021
To fix this multibillion-dollar challenge, Google Cloud on Tuesday introduced Google Clo ...
- Taboola To Acquire Connexity For $800 Million
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 23, 2021
Taboola on Friday announced its intent to acquire Connexity from Symphony Technolo ...
- Outbrain Starts Trading On Nasdaq
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 23, 2021
Outbrain made 8 million shares available in its IPO. If it sel ...
- Taboola Powers Personalized News Feeds Now In More Than 80 Countries
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 19, 2021
Taboola, which powers recommendations, on Monday released numbers reflecting the significant adopti ...
- YouTube Recommendation Algorithm Violates Its Own Policies, Research Finds
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 7, 2021
YouTube's video recommendation algorithm often violates the platform's own content policies, accordi ...
- Taboola Starts Trading On Nasdaq
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 30, 2021
Instead of people looking for information, information will now look for peopl ...
- Half Of Microbusiness Owners Experiencing Negative Impacts From COVID-19
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 29, 2021
Yahoo Small Business today released findings of the 2021 Microbusiness Outlook Repor ...
- Price Biggest Driver Of Consumer Purchases, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, June 29, 2021
But many will dump a brand when there is a change ...
- The Shopper's Little Helper: Consumers Welcome Online Product Recommendations
Email Insider, Ray Schultz - Wednesday, June 23, 2021
Most shoppers click on product suggestions in email and other channels, a ...
- Instagram Unravels The Mysteries Of How Its Algorithms Work
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 9, 2021
Instagram probably hasn't done enough to explain why it removes content, w ...
- Revcontent Sold To Investment Companies
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 2, 2021
Revcontent, an ad-tech content-recommendation engine, has sold its assets to Star Mounta ...
- Oracle Moat Integrates Directly Into Taboola
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 11, 2021
Oracle Moat Measurement's integration into Taboola Ads, which powers recommendations across t ...
- Google Sees Consumers Post 67% Of Reviews
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 28, 2021
Birdeye analyzed data from more than 60,000 businesses to understand the pandemic ...
- Firms Partner To Bring Style Suggestions To Triggered Emails
Email Marketing Daily, Ray Schultz - Wednesday, April 28, 2021
Stylitics and Cordial are combining their email and data capabilities to dri ...
- How Apple's $430B 5-Year U.S. Investment Affects Search, Recommendations, Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 26, 2021
Apple's revised plans to invest 20% more in the U.S. to bui ...
- Irish Ad Agency Rebrands To Enter U.S. Market As Optimization, Performance SaaS Specialist
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 12, 2021
We Are Bionic has rebranded to Optily after a decade of providi ...
- Microsoft Ad Suggestions Offers Auto-Apply
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 25, 2021
Microsoft Advertising users could begin seeing ad suggestions with auto-apply as ear ...
- Google Cloud Increases Momentum For Retail, Apps
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 21, 2021
Google is pushing services into its own cloud and others that suppo ...
- Google Creates Augmented Reality Beauty Experiences That Connect Customers, Brands
Performance Marketing Insider, Laurie Sullivan - Thursday, December 17, 2020
Augmented reality is behind Google's new beauty feature for mobile phones. L'Orea ...
- Ecommerce Sites Set Thanksgiving Day Record, Outperform 2019
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 27, 2020
Thanksgiving Day hit record consumer spending of $5.1 billion, up 21.5% year-on-ye ...
- Merkle: How Much Loyalty Customers Have Depends On Several Factors
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 2, 2020
Apple last week enabled a rating system that enables users to recomme ...
- Microsoft Updates Recommendations, Campaign-Level Associations
Around the Net in Search Marketing, Laurie Sullivan - Thursday, August 20, 2020
Those using Microsoft Advertising Editor gained access Wednesday to AI-powered recommendations a ...
- Internet Brands Inks Deal With AnyClip To Match Online Video With Content
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 17, 2020
Internet Brands will announce a video technology deal Monday with AnyClip ...
- Searchspring Buys 4-Tell, Boosts Ecommerce Personalization
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 5, 2020
4-Tell brings brands such as Bob's Red Mill, Dakine and 2Modern. Searchspri ...
- Google Cloud Recommendation Engine Extends From Search To Ecommerce With Qubit
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 24, 2020
Bringing the same technology to ecommerce that underpins both YouTube and Goog ...
- Inside YouTube's Bias Recommendation Bubble
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 15, 2020
The Mozilla-funded project TheirTube gives people an opportunity to experience what YouTu ...
- 'Wirecutter' Moves To 'NYT' Site
Publishers Daily, Sara Guaglione - Friday, May 29, 2020
The 'Wirecutter' site looks mostly the same and content will be hous ...
- Yelp Search Filter Identifies Local Businesses With Virtual Offerings
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 4, 2020
The home page will now surface customers' questions, and businesses now ha ...