- Amid Pandemic Surge, On-Premise Dining Declines
Marketing Daily, Steve Ellwanger - Wednesday, December 22, 2021
Some of the biggest declines were in Massachusetts, New Hampshire and Pennsylvani ...
- Mastercard To Acquire Dynamic Yield Personalization Engine From McDonald's
Email Marketing Daily, Ray Schultz - Wednesday, December 22, 2021
The purchase will facilitate individualized customer engagement across channels, Mastercard says. ...
- With Starbucks' First Union Store, Company Faces Changed Prospects
QSR Insider, Sarah Mahoney - Tuesday, December 21, 2021
A Buffalo, New York Starbucks has formed a union, signaling changes ahe ...
- Wrong Restaurant, Wrong Reviews
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 20, 2021
A Pittsburgh restaurant caught in the middle of a review mix-up involv ...
- Expected Flight Delays Spur Vizzy, Shake Shack Giveaways
Marketing Daily, Les Luchter - Monday, December 20, 2021
For travelers stuck at New York's JFK, Shake Shack will give aw ...
- Brands Ensure Ugly Sweaters (Like Santa) Keep Coming To Town
Marketing Daily - Top of the News, Les Luchter - Friday, December 17, 2021
This year's gimmicks run the gamut from 'holey-holiday" sweaters that show ...
- McDonald's Moving Ahead -- Gradually -- With McPlant Burger
Marketing Daily - Top of the News, Steve Ellwanger - Thursday, December 16, 2021
Just how quickly the McPlant Burger will become a national menu it ...
- What QSR Big Spenders Crave? More Deals
QSR Insider, Sarah Mahoney - Tuesday, December 14, 2021
New research from Paytronix finds high-frequency QSR and restaurant customers are mo ...
- Survey: Digital Restaurant Ordering Will Endure Beyond The Pandemic
Marketing Daily, Steve Ellwanger - Wednesday, December 8, 2021
The trend toward digital ordering comes from consumers' increased desire for - ...
- Shunning Celebrities, A&W Features Workers In Recruitment Campaign
Marketing Daily - Top of the News, Steve Ellwanger - Monday, December 6, 2021
It's a pivot from advertising that typically focuses on menu offerings ...
- Jack in the Box Orders Up Del Taco
QSR Insider, Sarah Mahoney - Tuesday, December 7, 2021
The deal calls for Jack in the Box to pay $575 milli ...
- Noodles & Company Tests Intersection Of CPG And Fast-Casual Dining
CPG Insider, Steve Ellwanger - Friday, December 3, 2021
In national test, Noodles partnered with CPG brand Truff for Truff Ma ...
- Denny's Partnership With 'The Matrix' Produces Reward 'Glitches'
Marketing Daily, Steve Ellwanger - Thursday, December 2, 2021
The Denny's glitches include exclusive access to "The Matrix Resurrections" tickets, fr ...
- McDonald's Asked To Complete Civil-Rights Audit
Around the Net In Brand Marketing, Tanya Gazdik - Monday, November 29, 2021
An investment group is asking the QSR's board to conduct a third-par ...
- Pizza Giant Domino's Lends A Hand To Local Restaurants
QSR Insider, Sarah Mahoney - Tuesday, November 30, 2021
Domino's is giving local restaurants a $130,000 boost, with gift cards mea ...
- Turning Customers Into Fans: Church's New Social Media Playbook
The MediaPost Cases, Lisa Singer - Thursday, January 13, 2022
As social platforms fragment, brands need to remain flexible in their pa ...
- Spicy White Castle Stuffing Recipe Debuts On Racy OnlyFans Site
Marketing Daily, Steve Ellwanger - Tuesday, November 23, 2021
Describing OnlyFans as "a bit spicier and harder to find," VP Jam ...
- Pizza Hut, TGI Fridays And Dunkin' Say Swag Is In Season
QSR Insider, Sarah Mahoney - Tuesday, November 23, 2021
Using TikTok, AR and old-fashioned jammies, QSR brands keep pushing the "cu ...
- Chipotle Punctuates Commitment To Farmers In New Campaign
MAD, Todd Wasserman - Friday, November 19, 2021
Anchoring the campaign is an ad featuring Kacey Musgraves reimagining the Coldpl ...
- Card Spending To Increase 12%, Study Predicts Holiday Season Will Be Better Than Normal
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 18, 2021
Consumer behavior has evolved to address new priorities and limitations in t ...
- Yelp Adds Ad Units Connecting National Brands With Local Consumers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 16, 2021
Yelp launched two ad units Tuesday -- Sponsored Collections, which allows bran ...
- Restaurant Brands International Will Acquire Firehouse Subs For $1B
Marketing Daily - Top of the News, Steve Ellwanger - Monday, November 15, 2021
Restaurant Brands views Firehouse's menu offerings and ties to local communities ...
- Everybody Wins In New Dave & Buster's Campaign
Out to Launch, Steve McClellan - Tuesday, November 16, 2021
Campaign from agency Mother includes a promotion that has customers scanning ...
- DoorDash? Uber Eats? Nope. Customers Want To Order Direct.
QSR Insider, Sarah Mahoney - Tuesday, November 16, 2021
Despite the surge in takeout and delivery, a new study finds custome ...
- Why Conservatives Always Get What They Want
Red, White & Blog, Joe Mandese - Friday, November 12, 2021
A massive study of political consumers explains why Conservatives are more satisfi ...
- Guess Who's Making French-Fry-Flavored Vodkas? Arby's
Marketing Daily, Les Luchter - Wednesday, November 10, 2021
Vodka, like fries, is made from potatoes, so the move -- ...
- Shake Shack Experiments With Black Truffle Oil, Higher Prices, More Digital
QSR Insider, Sarah Mahoney - Tuesday, November 9, 2021
With investments in digital, new menu innovations and a plan for risi ...
- World Series Ads Reflect Shifts In Economy As Fast Food Reigns
Research Intelligencer, - Friday, November 5, 2021
This year’s World Series was notable for allowing stadiums to fill ...
- Chipotle Signs Multiyear Partnership With NHL
Marketing Daily, Tanya Gazdik - Thursday, November 4, 2021
This marks Chipotle's largest sports sponsorship to date and the first ti ...
- McRib Is Back, And So Are The Memes
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, November 2, 2021
Fans of the McDonald’s McRib sandwich are rejoicing over its return wi ...