- Baskin-Robbins Rebrands
Around the Net In Brand Marketing, Phyllis Fine - Wednesday, April 13, 2022
Ice cream shop Baskin-Robbins just launched a "brand overhaul that includes ...
- IHOP Rebranding Mixes Smiles, Togetherness, Loyalty Program
Marketing Daily, Steve Ellwanger - Monday, April 11, 2022
Spots breaking today juxtapose scenes of on-premises cooking and dining with takeo ...
- Chipotle's Latest Metaverse Game Triples Previous Effort
QSR Insider, Sarah Mahoney - Tuesday, April 12, 2022
Chipotle's burrito-build game, which hands out virtual currency, is a big h ...
- Dave & Buster's Eyes Younger Gamers With Acquisition Of Main Event
Marketing Daily, Steve Ellwanger - Wednesday, April 6, 2022
Besides food and beverages, Main Event is known for such entertainment activiti ...
- Athletic Champs Tout Subway Refresh
Marketing Daily, Todd Wasserman - Wednesday, April 6, 2022
Basketballer Stephen Curry and Olympic gymnast Simone Biles introduce three new sandwich ...
- Second Poultry Price Fixing Trial Ends In Mistrial
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, April 5, 2022
A mistrial was declared in the second trial concerning the involvement ...
- Sonic Pairs Slush Flavors With Mood Ring Colors Via Snapchat
Marketing Daily, Steve Ellwanger - Monday, April 4, 2022
Sonic Drive-In is mashing up 1970s technology with augmented reality so consume ...
- Restaurant Industry Leads Way In QR Code Adoption
Marketing Daily - Top of the News, Todd Wasserman - Tuesday, April 5, 2022
Though the restaurant industry is the biggest beneficiary of QR codes' growt ...
- The Wendyverse Looks To Meld VR With Real-Life Meals
QSR Insider, Sarah Mahoney - Tuesday, April 5, 2022
With the Wendyverse, the Queen of Square Burgers is making her fir ...
- Buffalo Wild Wings Enlists College Basketball Star
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, March 31, 2022
Buffalo Wild Wings has signed a name, image, likeness (NIL) deal with Sai ...
- Um, Poop Emoji Ice Cream? Really?
Marketing Daily, Todd Wasserman - Thursday, March 31, 2022
Burger King supposedly releases product and ad "to remind people" its foo ...
- Fans Help Spin Plot Of Taco Bell Ad
Marketing Daily, Todd Wasserman - Monday, March 28, 2022
The result is a sort of mix of "Mad Max," "Groundhog Da ...
- Red Lobster Boosts Dine-In With First National Cause Effort
Marketing Daily, Sarah Mahoney - Tuesday, March 29, 2022
The fast-casual chain is teaming up with Make-A-Wish Foundation for a month-lo ...
- Applebee's Gaffe Latest In Employee-Restaurant Hatefest
QSR Insider, Sarah Mahoney - Tuesday, March 29, 2022
A callous corporate email from an Applebee's exec has gone viral, underscori ...
- Grubhub Sued For False Marketing
Around the Net In Brand Marketing, Tanya Gazdik - Monday, March 21, 2022
Food delivery giant Grubhub is being sued over allegedly deceptive marketing practic ...
- Fun At The Drive-Through: Taco John's Activates Quippy Speaker Box Character
Marketing Daily, Steve Ellwanger - Monday, March 21, 2022
Chain's speaker box becomes a comedic character who exchanges verbal high fiv ...
- McDonald's Has Szechuan Sauce, Russian Woes
QSR Insider, Sarah Mahoney - Tuesday, March 22, 2022
McDonald's dropped news about the sauce via text messages, hoping to ke ...
- With Schultz As Interim CEO, Starbucks Ramps Up Sustainability Initiatives
Marketing Daily, Steve Ellwanger - Wednesday, March 16, 2022
Company doubles down on use of personal cups, focusing on "contactless" exchang ...
- Will March Madness Deliver For QSR Brands?
QSR Insider, Sarah Mahoney - Tuesday, March 15, 2022
Wendy's, Buffalo Wild Wings, Pizza Hut and Denny's are among the bran ...
- Brands May Have An App For That, But Here's Why Consumers Don't Use It
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 8, 2022
What is the value of apps, and how do they help wi ...
- Restaurant Heroism Heads To Ukraine's Borders
QSR Insider, Sarah Mahoney - Tuesday, March 8, 2022
As hungry Ukrainian refugees stream into surrounding counties, World Central Kitchen ...
- Del Taco Takes Inflation To New (And Zany) Levels
Marketing Daily, Steve Ellwanger - Monday, February 28, 2022
Spots ridiculing the cost of everything imaginable showed a rental home f ...
- Schlotzky's, Jimmy John's Tap Surly Star Power
QSR Insider, Sarah Mahoney - Tuesday, March 1, 2022
The two sandwich chains use comic characters -- Joey Calzone and To ...
- Yelp Data Reveals Pandemic's Impact On Local Economies, Growth Of Outdoor Activities
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 28, 2022
Consumers still show a strong preference for outdoor dining. The number ...
- Go Bold or Go Home: Del Taco's Marketing VP's Recipe for Success
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, March 3, 2022
"People are going to call you a bitch, they're going to ca ...
- Bloomin' Booms, Gains Market Share On Digital Strengths
QSR Insider, Sarah Mahoney - Tuesday, February 22, 2022
Bloomin' Brands is polishing up its digital tactics, hoping to build ...
- Research: QSR's Love For Loyalty Intensifies
QSR Insider, Sarah Mahoney - Tuesday, February 15, 2022
New research finds that QSR chains need to sharpen their digital skil ...
- Intuit Provides Grants To Small Atlanta Restaurants
Email Marketing Daily, Ray Schultz - Monday, February 14, 2022
The chosen small businesses will get $5,000 grants and free subscriptions ...
- 'Third Re-Emergence' Of Consumers Will Drive Media Habits
Research Intelligencer, - Wednesday, February 9, 2022
As COVID-19 cases ebb again, foot traffic at stores and restaurants ...
- Chick-fil-A Serves Up Most-Viewed QSR YouTube Ad Of 2021
Marketing Daily, Steve Ellwanger - Monday, February 7, 2022
Video ads for eight QSR chains were the 10 most-viewed QSR spo ...