- Stuck-At-Home Explorer? Try The North Face's Summer Camp
Marketing Daily, Sarah Mahoney - Friday, July 10, 2020
The free two-week summer camp program, taps the expertise of athletes ...
- Convenience And Free Shipping Beat Discounts In COVID-19 Era: Study
Marketing Daily, Ray Schultz - Monday, July 13, 2020
People want an easy online/mobile experience, and fast, free shipping, Avionos repo ...
- Gravity Blankets Finds A 'Quaranteam' Studio With Weighty Results
Brand Insider Podcast, Steve Smith - Friday, July 10, 2020
In just a few years, Gravity Blankets has not only created ...
- Brooks Brothers Files For Bankruptcy
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, July 8, 2020
Iconic retailer Brooks Brothers filed for Chapter 11 bankruptcy court protection fr ...
- Retailers Association Asks For Mandated Face Masks
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, July 8, 2020
A retailers association is urging all state governors to mandate face masks wh ...
- Walmart+ Ready To Take On Amazon Prime
Marketing Daily, Sarah Mahoney - Wednesday, July 8, 2020
Walmart+, the long-rumored challenger to Amazon's Prime service, will launch this mont ...
- 'The Doctor Will See You Now' ... At Walgreens
Marketing Daily - Top of the News, Thom Forbes - Thursday, July 9, 2020
Following a trial with five clinics in the Houston area begun la ...
- Brooklinen Says Testing, Learning, Small Steps In Email Personalization Really Add Up
Show Daily, Nina Lentini - Thursday, July 9, 2020
Find the right message, and target consumers based on what they're looki ...
- Lack Of Gender Keywords Changing Google Results
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 8, 2020
Some retailers have removed non-gender versions of web pages that display the ...
- For Retailers, Reopening Is Like The Wild West
Marketing Daily, Sarah Mahoney - Tuesday, July 7, 2020
The International Council of Shopping Centers is trying to help, lobbying Congre ...
- Smart & Final Builds On Ecommerce Capabilities To Run Native Ads, Improve Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 7, 2020
Mercatus and CitrusAd have launched Mercatus Digital Advertising to help grocers li ...
- Should Companies Allow 'Black Lives Matter' Gear?
Around the Net In Brand Marketing, Tanya Gazdik - Monday, July 6, 2020
Whole Foods Market, Trader Joe’s, Taco Bell and Starbucks have faced protes ...
- Walmart Tests Self-Checkout Store
Around the Net In Brand Marketing, Tanya Gazdik - Monday, July 6, 2020
Walmart is officially confirming reports that it has opened a pilot supercent ...
- Lucky Brand Dungarees Files Chapter 11 And Is Up For Sale
Marketing Daily - Top of the News, Thom Forbes - Tuesday, July 7, 2020
The company is closing 13 of its roughly 200 locations as ...
- Walmart Goes To The Drive-In, Uses Parking Lots For Entertainment
TV Watch, Wayne Friedman - Tuesday, July 7, 2020
Walmart is teaming with Tribeca Partners to expand Tribeca's drive-in summer seri ...
- Outlook For Malls Dims As Retailers Falter
Around the Net In Brand Marketing, Phyllis Fine - Sunday, July 5, 2020
"Analysts say as much as a quarter of America’s malls may clo ...
- Macy's, JC Penney Numbers Show How Tough Recovery May Be
Marketing Daily, Sarah Mahoney - Thursday, July 2, 2020
Penney's first-quarter revenues sank to $1.08 billion in the first quarter, compar ...
- P&G Goes Native: D2C Deodorant Tests New Paths To Brand Building
Brand Insider Podcast, Steve Smith - Friday, July 3, 2020
When P&G acquired the all-natural deodorant brand Native in 2017, it s ...
- Mobile Location Firm Bluedot Raises $9.1 Million
Email Marketing Daily, Ray Schultz - Thursday, July 2, 2020
The firm has also introduced a service to alert retailers when ...
- Costco Stops Selling Half-Sheet Cakes
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, June 30, 2020
Costco said in a recent post on Facebook that it has stopp ...
- Winn-Dixie Isn't Changing Its Name
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, June 30, 2020
Southeastern Grocers, the operator of 366 Winn-Dixie stores, said despite a repo ...
- National TV Sinks 23% In Ad Revenues To $716.4 Million, Sports TV Takes 66% Hit
Television News Daily, Wayne Friedman - Tuesday, June 30, 2020
Sports TV generated just $52.8 million dollars -- comprising 8% of a ...
- Verizon Media Expands DOOH Advertising With Cooler Screens
MediaDailyNews, Sara Guaglione - Monday, June 29, 2020
Cooler Screens developed an in-store digital merchandising and media platform - cool ...
- AI Concierge Platform Integrates Into Google Search, Maps, Allows Businesses To Receive Calls, Texts
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 29, 2020
Concierge platform Numa, built on AI technology, can coordinate curbside pickup, answ ...
- The Cookieless Future Won't Give Up On Data
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 30, 2020
A few companies -- Clickagy, LiveRamp, and Infutor -- have been worki ...
- Microsoft Closes Its 83 Stores Worldwide
Digital News Daily, Gavin O'Malley - Friday, June 26, 2020
Without directly referencing the crisis, Microsoft executives said digital sales have increase ...
- Microsoft Stores Will Become Mostly 'Virtual,' In Move Spurred By Pandemic
Marketing Daily, P.J. Bednarski - Friday, June 26, 2020
The move affects over 70 stores worldwide that began opening in 2 ...
- Face Mask Confrontations Go Viral At Retailers, Starbucks
Marketing Daily - Top of the News, Thom Forbes - Monday, June 29, 2020
Supermarkets have been prime locations for full-tilt freakouts where people curse a ...
- Ferrero And The Great Chocolate Search Of 2020
Brand Insider Podcast, Steve Smith - Friday, June 26, 2020
The company's ecommerce partners became critical for maintaining sales as strung-out chocoholi ...
- Nike Says Pandemic Powering Digital Transformation
Marketing Daily, Sarah Mahoney - Thursday, June 25, 2020
The Beaverton, Oregon-based company says that even as physical retail reopens, stro ...