- WarnerMedia's Q3 Revenue Growth Driven By HBO Max, Ad Revenue Down 12%
Television News Daily, Wayne Friedman - Friday, October 22, 2021
WarnerMedia ad revenues were down in Q3 this year, but overall revenu ...
- RevOps Platform Openprise Snares $16 Million In Series A Funding
Email Marketing Daily, Ray Schultz - Wednesday, October 20, 2021
Openprise will use the funding to pursue RevOps adoption and automated proces ...
- Omnicom Reports Q3 Organic Growth Of 11.5%
MAD, Steve McClellan - Tuesday, October 19, 2021
The company is projecting full-year organic growth of 9% which in pa ...
- Amazon Quietly Transitions Name Of Ad Biz To 'Amazon Ads,' Follows Google And Facebook
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 19, 2021
Amazon's first global, integrated ad campaign to promote its advertising business revea ...
- Netflix Overdelivers With 4.4M Subs In Q3, Metrics Change To 'Hours Viewed'
Television News Daily, Wayne Friedman - Tuesday, October 19, 2021
Revenue in the third quarter of 2021 grew 16% to $7.5 billio ...
- IAB Projects 8% Growth In 2022 Digital Ad Spend, Warns About 'Bad' Ad Experiences
Digital News Daily, Karlene Lukovitz - Friday, October 15, 2021
Today's consumers are "fleeing bad ad-supported media experiences" and migrating to ...
- IronSource To Acquire Tapjoy For Approximately $400M
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 14, 2021
IronSource, a company that enables brands to manage an app business fr ...
- Publicis Groupe Boosts Outlook After Strong Q3 Showing
MAD, Steve McClellan - Thursday, October 14, 2021
The company now expects to generate organic revenue growth of between 8. ...
- Forecast: Digital Music Streaming Ad Revenues To Hit $7.7B In 2021, $9.4B In 2022
MediaDailyNews, Wayne Friedman - Friday, October 8, 2021
Results this year would more than double the 15% growth rate ...
- College Football National TV Ad Revenue Up Vs. 2020 To $122.8 Million
Television News Daily, Wayne Friedman - Friday, October 8, 2021
So far, ABC, ESPN and Fox have pulled in the highest nation ...
- 6sense Acquires B2B Data Firm Slintel In Rev-Tech Move
Email Marketing Daily, Ray Schultz - Wednesday, October 6, 2021
Slintel tracks 50 million emails while providing B2B technographic and contact d ...
- IPG Posts 15% Organic Growth In Q3, Upgrades Full-Year Guidance
MAD, Todd Wasserman - Thursday, October 21, 2021
"Nearly every one of our eight major client sectors is increasing ...
- Hulu's Ad Revenues Forecast To Grow 18% In 2022, Subscriber Rates Improve
Television News Daily, Wayne Friedman - Thursday, September 30, 2021
MoffettNathanson Research projects ad revenue from its SVOD services will hit $2 ...
- U.S. 2022 Political Ads To Hit Record Levels, Estimates $7.8B-$8.9B
Television News Daily, Wayne Friedman - Thursday, September 30, 2021
Driving this high estimate is the use of Facebook as a fundraisi ...
- Local TV Ad Revenues To Hit $21B In 2022
Television News Daily, Wayne Friedman - Thursday, September 30, 2021
Over-the-air local TV will grow 28% to $19.3 billion, with digital ...
- Forecast: Traditional TV Sees No Big Ad Gains In 2022, But CTV Rises
Television News Daily, Wayne Friedman - Monday, September 27, 2021
National TV on broadcast and cable networks is only expected to gr ...
- Acquiring Customers: The Financial Impact Of Bots, Invalid Clicks
Performance Marketing Insider, Laurie Sullivan - Monday, September 20, 2021
CHEQ's report, The Cost of Lost Revenue Opportunities, reveals how much reven ...
- Top Box-Office Revenues, High TV Ad Spend For 'Shang-Chi'
Television News Daily, Wayne Friedman - Sunday, September 19, 2021
"Shang-Chi" pulled in $21.7 million in box-office results in its third wee ...
- Report: TV Sees 31% Ad Revenue Growth In Q2, But Will Go Negative In Q4
Television News Daily, Wayne Friedman - Thursday, September 16, 2021
TV's strong ad revenue growth looks to be short-lived, according to MoffettNathanso ...
- YouTube Claims Its Revenues Have Edged Past Netflix's
Digital News Daily, Karlene Lukovitz - Thursday, September 16, 2021
YouTube is "slightly larger and growing faster" than Netflix, says YouTube's chi ...
- Leaders And Laggards: Who's Doing Well With Account-Based Marketing
Email Insider, Ray Schultz - Thursday, September 16, 2021
High performers are much more likely than low performers to solve proble ...
- S4 Capital Raises Full-Year Guidance After Strong First Half
MAD, Steve McClellan - Tuesday, September 14, 2021
Net revenue for the first six months of the year nearly doubl ...
- Advertising Emerges As Fastest-Growing Source Of Recorded Music Revenues
MediaDailyNews, Joe Mandese - Monday, September 13, 2021
Advertising is on track to surpass $1 billion in digital music revenu ...
- Movie Theater Box Office Up Over 2020, 'Shang-Chi' Tops
MediaDailyNews, Wayne Friedman - Sunday, September 12, 2021
Movie theatrical box-office revenue continues to improve over 2020. For its seco ...
- 'BuzzFeed' Confirms Potential For Ecommerce Growth
Publishing Insider, - Monday, September 13, 2021
Ecommerce revenue, which includes commissions on referral traffic to online retailers, surg ...
- CBS' Strong Upfront, Early NFL Deal-Making Yields Solid Advertising Position
Television News Daily, Wayne Friedman - Wednesday, September 1, 2021
CBS has "gone to double-digit [percentage price] increases for the NFL througho ...
- Global Movie Consumer Spend Rises, Streaming Grows
Television News Daily, Wayne Friedman - Tuesday, August 31, 2021
Total movie consumer 2021 spending will rise to $60 billion, with streami ...
- 6sense Acquires Fortella In B2B RevTech Transaction
Email Marketing Daily, Ray Schultz - Tuesday, August 31, 2021
Account engagement platform 6sense has acquired Fortella, an AI-based revenue intelligence fir ...
- Forecast: 2022 Midterm Political Ads To Hit $7.8 Billion; Broadcast TV Up 30% To $3.8 Billion
Television News Daily, Wayne Friedman - Thursday, August 26, 2021
Kantar notes that its estimate is a more conservative industry number, "n ...
- Salesforce Achieves 23% Jump In Q2 Revenue YoY
Email Marketing Daily, Ray Schultz - Thursday, August 26, 2021
CEO Marc Benioff credits the global trend toward digital transformation. ...