- 40% Of Consumers Say Remarketing Annoys, Distracts Them
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 26, 2019
The research offers interesting insights on what does and doesn't work wh ...
- Lawmaker, Children's Advocates Push For Privacy Overhaul On YouTube
Digital News Daily, Wendy Davis - Tuesday, June 25, 2019
"It is incumbent upon the FTC to enforce federal law and a ...
- Verizon Media's Digital Brands Ramp Up Editorial Initiatives Around Pride
Publishers Daily, Sara Guaglione - Friday, June 7, 2019
Verizon Media's digital brands and content studio are producing 5B, a documenta ...
- Mortgage Lenders Stingy With Marketing Technology
Email Insider, Ray Schultz - Friday, June 7, 2019
Only a few lenders utilize email marketing platforms, NestReady reports. ...
- How To Boost Your SEO Ranking With Email
Around the Net in Email, Ray Schultz - Monday, June 3, 2019
Email marketing is a low-cost way of engaging with your customers. B ...
- Publishers Need To Adopt Strategies To Better Optimize Mobile Header Bids
Publishers Daily, Melynda Fuller - Thursday, May 16, 2019
As mobile advertising accelerates, partly due to better video options with ...
- The End Game To A Means
Show Daily, Nina Lentini - Wednesday, May 1, 2019
Grant Simmons, VP, performance marketing, Homes.com, startled any sleepyheads when he nam ...
- Surviving and Thriving in a Post-Merger World
Show Daily, Nina Lentini - Wednesday, May 1, 2019
As the manager overseeing the media investment team, Berg is looking ...
- Fifth Third Bank Cashes In On Checking Account Production
Show Daily, Nina Lentini - Tuesday, April 30, 2019
Nick Ferrugia, head of media strategy and execution at Fifth Third Ban ...
- Vitamix Blending With Amazon
Show Daily, Nina Lentini - Tuesday, April 30, 2019
Vitamix, which sells high-end blenders, banks on customer reviews. In 2016, Vitam ...
- Holistic Search: The Future Is Silent
Show Daily, Nina Lentini - Monday, April 29, 2019
"A lot of SEO tools today use clickstream to normalize numbers ...
- Evolving The Cross-Channel Strategy
Show Daily, Nina Lentini - Monday, April 29, 2019
Michael Martyniuk, Manager, Digital Acquisitions, Avis/Budget, pointed to the brands' cross-channel messagi ...
- Thrive Market Searches For Lifetime Value
Show Daily, Nina Lentini - Monday, April 29, 2019
"Search helps us because of our positioning. Paid shopping makes perfect sens ...
- Cross-Channel Digital Attribution Is The Way Of The Future
Show Daily, Nina Lentini - Monday, April 29, 2019
With multi-touch attribution, said Crispin Sheridan, VP digital and social optimization, SA ...
- iCrossing's New Media Apostle
Mediapsssst, Richard Whitman - Wednesday, March 6, 2019
Chris Apostle is tasked with optimizing the agency's media operation to bett ...
- SEO's Golden Rule -- Be The (Updated) Answer
London Blog, Sean Hargrave - Monday, March 4, 2019
Research shows that Wikipedia ranks top across the world because it provid ...
- Ford F-150 Tops Autotrader's Cold Weather Vehicle Winners
Marketing Daily, Tanya Gazdik - Wednesday, January 30, 2019
The list includes the most searched-for, winter-friendly vehicles that also provide standa ...
- Video Platforms To Merge To Take On Google
Around the Net In MAD London, Sean Hargrave - Wednesday, January 30, 2019
"Sky News" is predicting the Taptica and RhythmOne video advertising platforms a ...
- Google May Weaken Ad Blockers, But Too Early For Publishers To Rejoice
Publishing Insider, - Monday, January 28, 2019
Google's proposed changes likely will spur ad-blocking companies to redesign their softwar ...
- Fifth Third Bank's Creative Search Brings Customers Inside
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
Customers who apply for a checking account in a bank branch te ...
- OMMA Agency Of The Year: Essence
Agency of the Year, Joe Mandese - Monday, January 21, 2019
When WPP acquired Essence in 2015, the independent digital media agency w ...
- In The Grip Of Gmail: Will Brands End Up Facing An Inbox Monopoly?
Email Insider, Ray Schultz - Wednesday, January 16, 2019
Gmail could turn out to be the only gateway to the inbo ...
- Google And Facebook Settle Complaints Over Political Ads
Digital News Daily, Wendy Davis - Thursday, December 20, 2018
Facebook and Google agreed to pay more than $450,000 to settle allegatio ...
- FTC Should Probe Google Play Store Over Kids' Privacy Violations, Watchdogs Say
Digital News Daily, Wendy Davis - Wednesday, December 19, 2018
Google dupes parents by offering apps that violate children's privacy in t ...
- Super Retail Weekend: Amazon Is Top Bidder On Rivals' Brand Terms
Digital News Daily, Gavin O'Malley - Thursday, December 13, 2018
Adthena named Amazon as the industry's more egregious "brand bidder" over t ...
- Sen. Warner To FTC: Google Deserves Fresh Scrutiny
Digital News Daily, Alex Weprin - Thursday, December 6, 2018
"As long as Google stands to profit from the sale of addition ...
- Ryff Readies Dynamic Product Placement Tech, Cuts Deal With Endemol Shine
Digital News Daily, Alex Weprin - Friday, November 30, 2018
The virtual product placement market is getting crowded, with Google, among other ...
- Ex-Yahoo Exec Cobb Joins Media.net, Focuses on Business Optimization, Product Management
Publishers Daily, Sara Guaglione - Tuesday, October 23, 2018
Josh Cobb will run all business development and sales operations at Media.ne ...
- Publicis Groupe's Sadoun On 'Accelerating Our Game Changers'
MAD, Larissa Faw - Thursday, October 18, 2018
Sadoun counts Marcel among the 'game changers' and notes that the Groupe ...
- Email Seen As Easiest Tactic, But Not Most Effective, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, October 16, 2018
Digital budgets are set to increase marginally for almost two-thirds of tho ...