- Yahoo Mail Will Charge For Automatic Email Forwarding: Reports
Email Marketing Daily, Ray Schultz - Friday, November 6, 2020
Yahoo Mail will begin charging for the previously free service on Janua ...
- Election Results Anxiety Had Muted Impact On $2 Billion Online Shopping: Adobe
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 4, 2020
Despite predictions of slowing ecommerce sales. U.S. consumers spent $2 billion onli ...
- Checking Out In The Inbox: Skipify And Gmail Launch Shopping Within Emails
Email Insider, Ray Schultz - Friday, October 23, 2020
Consumers can add items to their cart and check out within t ...
- Merkle Taps Huge's Stein For New Customer Experience Role
MAD, Steve McClellan - Friday, September 18, 2020
Stein joins Merkle from IPG digital shop Huge where he was CE ...
- TAG Rolls Out Global Brand-Safety Seal
Digital News Daily, Wendy Davis - Thursday, September 10, 2020
The new brand-safety seal incorporates elements of TAG's inventory quality guidelines initiativ ...
- Suit Accuses Yahoo Of Providing Dissident's Email Account To Chinese Officials
Around the Net in Email, Ray Schultz - Thursday, September 3, 2020
Yahoo is being sued by a survivor of the 1989 Tiananmen Square massacr ...
- CPG Brands Weigh In On COVID-Related Behavior Changes
MediaPost Connect, Nina Lentini - Friday, August 28, 2020
Before MediaPost's Brand Insider CPG Summit took place Aug. 18, we ask ...
- Google Seeks Dismissal Of Privacy Suit Alleging It Tracks 'Incognito' Users
Digital News Daily, Wendy Davis - Friday, August 21, 2020
"This is not a case where Google received data surreptitiously, much le ...
- Humongous 1st-Party Platform Integrates With Google Data Hub, Enables 1-to-1 YouTube Matching
MediaDailyNews, Joe Mandese - Monday, August 17, 2020
The integration of one of the world's largest first-party consumer data platfor ...
- Ad Industry Launches New Organization, Will Push Google And Apple On Tracking
Digital News Daily, Wendy Davis - Tuesday, August 4, 2020
The ad industry is forming a new organization that aims to convin ...
- Email Draws Lead Generation Budget Dollars: Study
Email Marketing Daily, Ray Schultz - Monday, July 6, 2020
Ascend2 finds that 44% of brands are investing in email/automation in t ...
- Ferrero And The Great Chocolate Search Of 2020
Brand Insider Podcast, Steve Smith - Friday, June 26, 2020
The company's ecommerce partners became critical for maintaining sales as strung-out chocoholi ...
- Google Battles New Mexico AG Over Students' Privacy
Digital News Daily, Wendy Davis - Wednesday, June 10, 2020
Google is asking a federal judge to throw out a privacy lawsu ...
- 1-800 Contacts Settlement Over Search Ads Moves Forward
Digital News Daily, Wendy Davis - Friday, June 5, 2020
A judge has granted preliminary approval to a deal requiring 1-800 Contac ...
- MediaPost Pivots To Virtual; Search & Performance Insider Summit Set For Next Week
MediaPost Connect, Nina Lentini - Wednesday, June 3, 2020
Kevin Scholl, director of marketing technology at Red Roof Inn, will sha ...
- IAB: Digital Ad Spending Rises 16%, But CPMs Fall 16%
Digital News Daily, Laurie Sullivan - Thursday, May 28, 2020
First-quarter 2020 showed YoY ad growth, but the COVID-19 pandemic created significa ...
- Why American Companies Are Researching More D2C, Less Retargeting Post-Pandemic
MediaDailyNews, Joe Mandese - Thursday, May 7, 2020
American businesses are spending more time researching direct-to-consumer advertising, native advertising a ...
- Adland Braces For Sorrell's 'Deep Doo Doo'
London Blog, Sean Hargrave - Thursday, April 30, 2020
Sorrell's prediction for the holding companies may ring true as AA/Warc sa ...
- Google To Cut 2H Marketing Budgets, Possibly As Much As Half
Digital News Daily, Karlene Lukovitz - Friday, April 24, 2020
Some documents indicate that Google is also implementing a widespread hiring freez ...
- Why The New York Times, CNN, The Guardian Are Top Google News Sources For COVID-19
Performance Marketing Insider, Laurie Sullivan - Thursday, April 16, 2020
Publishers missing out on ad revenue hope to turn site visitors looki ...
- Analyst Lowers Search Travel Ad Outlook, Google's Earnings Too
MediaDailyNews, Joe Mandese - Thursday, March 5, 2020
Even as Madison Avenue's major ad forecasters begin reassessing their outlooks ...
- Purple Personalizes Ads Through Rakuten's Affiliate Network, 'Cross-Publisher Relationships'
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 2, 2020
Purple began forming "cross-publisher relationships" to make media buys that include affiliat ...
- Cocooning From Coronavirus To Boost Ecommerce, Advertising Platforms, Local Search
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 28, 2020
Ecommerce will be the sector least affected by COVID-19, a strain ...
- Saying 'So Long' To SEMPO
Media Insider, Gord Hotchkiss - Tuesday, February 4, 2020
The search industry no longer needs SEMPO, at least as a stand-alo ...
- Content-Driven Campaigns Expected To Grow
Research Intelligencer, Joe Mandese - Monday, January 27, 2020
Content marketing is far from a fad, according to a new analys ...
- Google My Business Gets Automated Call Tracking Via Third Party
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 21, 2020
Marketing analytics platform CallRail said on Tuesday that it now automates t ...
- Search Marketing Agency of the Year: 360i
Agency of the Year, Laurie Sullivan - Thursday, January 16, 2020
360i plans to automate a "significant" amount of processes throughout the agen ...
- Holding Company of the Year: Omnicom
Agency of the Year, Joe Mandese - Thursday, January 16, 2020
While it's not uncommon for MediaPost to recognize the same organizations yea ...
- Ties Binding Verizon To System1's Startpage Privacy Search Engine
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 15, 2020
The Privacy One Group, owned by lead generation and targeted ad compa ...
- B2B Marketers Align With Keywords 'Merry Christmas,' 'Happy New Year'
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 19, 2019
B2B marketers are more engaged during the week of Christmas and N ...