- Digital Comfort Zones: Consumers Like To Contact Firms By Email, Millennials Prefer Social
Email Insider, Ray Schultz - Thursday, January 31, 2019
Baby boomers are more likely to share personal data and millennials a ...
- Avocados From Mexico's SB Ad Features Human Canine Show
Marketing Daily, Karlene Lukovitz - Wednesday, January 30, 2019
Humans obey orders to win a trophy full of guac -- provi ...
- Children's Commissioner Blasts Social Media Sites On Self-Harm Content
Around the Net In MAD London, Sean Hargrave - Wednesday, January 30, 2019
The UK's Children's Commissioner, Anne Longfield, claims the social media platforms ha ...
- Chance, Backstreet Boys Debut Remix In Doritos SBLIII Ad
Marketing Daily, Karlene Lukovitz - Tuesday, January 29, 2019
An ad featuring Chance's new remix of Backstreet Boys "I Want ...
- Facebook Users Report Net Negative Usage, Abandonment
Research Intelligencer, Joe Mandese - Wednesday, January 30, 2019
Except for adults 18 to 24, all age groups had a n ...
- Social-Media Influencers Prove Critical To Campaign Success
Social Media Insider, Gavin O'Malley - Wednesday, January 30, 2019
A WARC review found that nearly every campaign entered into the internation ...
- Repositioning Opened Rimmel's Eyes To 'Street Beauty'
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
Going through a U.S. repositioning, Rimmel discovered its highest-volume customers weren't Caucasi ...
- Nick Clegg Vows Facebook Will Take On Fake News Before EU Elections
Around the Net In MAD London, Sean Hargrave - Tuesday, January 29, 2019
Nick Clegg has vowed Facebook is building a Dublin-based "war room" ...
- Facebook Still Top For Teens, But Popularity Is Dipping
Around the Net In MAD London, Sean Hargrave - Tuesday, January 29, 2019
Ofcom research shows that Facebook is still the dominant social media chann ...
- Study: Tech, Screens Bring Families Together
Digital News Daily, Sara Guaglione - Monday, January 28, 2019
The research shows "digital technologies play an essential role in family lif ...
- Facebook Board Has Template To Review Content Standards
Digital News Daily, Gavin O'Malley - Monday, January 28, 2019
The board's decisions will be binding on the specific content brought f ...
- Health Secretary Warns Social Media Giants On Harmful Content
Around the Net In MAD London, Sean Hargrave - Monday, January 28, 2019
After a weekend of stories suggesting that social media sites are t ...
- Salesforce Integrates Data From All Sources To Follow Customer Journey
Data & Programmatic Insider, Laurie Sullivan - Monday, January 28, 2019
Salesforce has been working to integrate and build out new services sin ...
- Facebook Shutters Photo App Moments
Digital News Daily, Gavin O'Malley - Friday, January 25, 2019
Facebook originally positioned Moments as a more private means of sharing photo ...
- Facebook Mulls Cross-Platform Messaging Between Its Platforms
Digital News Daily, Gavin O'Malley - Friday, January 25, 2019
Facebook is reportedly planning to further integrate Messenger, Instagram and WhatsApp. ...
- 'Too Little Too Late' -- Government Blasts Facebook
London Blog, Sean Hargrave - Monday, January 28, 2019
Health Secretary Matt Hancock blasts social media giants as news of te ...
- Super Bowl Advertisers Fail To Ignite Social Media Chatter
MAD, Larissa Faw - Friday, January 25, 2019
The numbers are sharply down from 2018, when there was more th ...
- Super Bowl Social Media Playbook
Marketing Insider, Jennifer Novick - Monday, January 28, 2019
While the big action is being viewed on TV, the big activi ...
- Brand Social Engagement Improves In 2018, Thanks Mostly To Instagram, Twitter
Research Intelligencer, Joe Mandese - Monday, January 28, 2019
The social engagement (likes, reactions, comments, shares, fan growth, conversation volume) ...
- Xfinity Mobile Puts A Running Meter On Your Data
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The idea was simple: Show people how much it costs to ...
- Cheetos Debuts 'Dumbest Use Of Smartest Tech'
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
It wanted to give Cheetos Vision a launch worthy of any ho ...
- BMW Celebrates Diversity To Showcase Sporty X2 Model
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The LGBTQ community, possessing a bold and rebellious mindset to live li ...
- James Franco Answers The Phone For 'Disaster Artist'
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
Fans who called James Franco had their phone numbers captured and match ...
- YouTube, Instagram Among Most Popular Social Video Platforms For Gen Z, Millennials
Digital News Daily, Alex Weprin - Thursday, January 24, 2019
Research finds Instagram is particularly strong among Gen Z, becoming a mo ...
- UPS Pulls In Viewers With A Sentimental Journey - Or 4
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The brand's proactive and agile approach led it to perform well abo ...
- Dos Equis Adds More Equis To One-Up Millennial Males
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The releases ramped up ahead of the holiday, supported by both "Fun ...
- AT&T Improves Post-Hurricane Sentiment On Puerto Rico
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The communication strategy included TV spots, live integrations, print, digital advertising, soci ...
- Stories Delivers Y-O-Y Increases For Facebook
Mobile Insider, Gavin O'Malley - Thursday, January 24, 2019
Nanigans attributed the rise in click engagement to the effectiveness of dynam ...
- Tourism Australia Hoax Drives Super Bowl Viewers Online
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
Several weeks prior, it launched branded behind-the-scenes "leaks," press releases and fo ...
- 'Core' Digital Ad Demand Climbs 7.8% In November
Digital News Daily, Joe Mandese - Wednesday, January 23, 2019
Driven by surging demand for online video, social and radio inventory, co ...