Tag results for "spending"
- Viewers Stay Loyal To In-Home Entertainment As Inflation SurgesPandemic-related behavior has been cemented amidst rising prices and ongoing concerns ov ...
- Americans Spend More On Gaming Than Streaming -- Or Health And FitnessSurvey finds Americans spend nearly $1,000 per year on gaming, on averag ...
- Mother's Day Performance Lifts All Boats, Including CPCs, Conversion RatesBryan Cano, director of media strategy at StitcherAds, said that by analyzi ...
- Rising Prices Are Most Likely To Crimp Dining, Entertainment BudgetsAlmost half of consumers said they'll cut back on restaurant dining ...
- Martech Counterpunch: Brands Shift Spending In Response To Privacy ChangesSalesforce finds that fewer than half of companies are now confident ...
- Amazon Paid Clicks Identify These Real-World TrendsHelium 10 identified consumer spending habits by analyzing paid clicks on specif ...
- Consumer Spend On Streaming Up 20%, All Other Home Entertainment Down Last YearSVOD accounted for 78% of the record $32.3 billion in home entertainme ...
- Ad-Spend Forecasts Show Return To Normal, Digital MaturationDentsu foresees the growth rate for digital advertising sliding into single digi ...
- Automotive TV Spending, Impressions Fall In DecemberWhile half of Toyota's spend was dedicated to NBC and Fox, t ...
- Automaker National TV Spending Up 20% YTDAutomakers accounted for 6.6% of national TV ad spend in 2021, a ...
- SVODs Drove Total Global Content Spend Over $220B In 2021, $230B Projected For 2022Although commercial and public service broadcasters' content spend remained below 2019 level ...
- After Moving, Consumers Are Ready To Try New BrandsLow interest rates and remote work during the pandemic led to great ...
- Automotive TV Spending Down 8.8% In NovemberCertain brands spent more in late 2020 to make up for ...
- Global Ad Spending Set To Exceed Pre-COVID Levels As 'Triopoly' DominatesGoogle, Facebook and Amazon attract 46 cents of every dollar spent ...
- Consumers Add Themselves To Holiday Gift List: PwC Says Pent-Up Savings Unleashed During HolidaysConsumers plan to spend an average of $442 on themselves this holid ...
- Automaker TV Spending Drops Slightly In JanuaryLincoln's "Comfort in the Extreme: Cold" had the most TV ad impression ...
- Automaker TV Spending Soars In DecemberA Chevrolet spot that advertises how the GM employee discount is availab ...
- Toyota, Ford, Chevrolet Tops In Automotive TV SpendingTV looked significantly different in October from both a programming and advertisi ...
- Consumer Home Entertainment Spend Up 26% In 1H, SVOD Up 37%Total spending on digital formats, including EST and VOD, as well ...
- IAB: Audience Data Spending Up 6% in 2019, But May Decline This YearBrand marketers spending on data climbed 6% in 2019, with stronger gai ...
- Gartner CMO Spend Survey Shows How Digital Budgets Will Increase In 2021The findings analyze the immediate impact on marketing strategies and spend d ...
- Auto TV Ad Spending Drops 71% In AprilThe top brand by spending is Lexus ($19.3 million), which added ...
- Budgets Are Slashed, But They Will ReturnThat is the takeaway from the IPA's Bellwether figures -- a hu ...
- Is Coronavirus Behind A Surge In Food Deliveries And Streaming?Concern over the coronavirus could be behind a 12% uptick in dema ...
- Ecommerce Accounted For 28% Of British Spending For ChristmasAccording to "Mobile Marketing," eCommerce spend account for more than a quart ...
- Marketing Enjoys A Boris Bounce As Confidence ReturnsDespite Brexit and a record terrible year on the high street, markete ...
- US And UK Help Push Up Martech Spending By 22%Figures from BDO and Warc show the US and UK are t ...
- Hispanic-American Households To Spend $2.5 Million In Lifetime PurchasesHispanic-American households will outspend Caucasian households on average in lifetime purchases, spendi ...
- SVOD Rates Record 3-Year UptickWhile the bulk of SVOD customers are spending between $9 and $ ...
- More Spend On Data, But Value Is DebatedOverall, 60% of marketers, publishers and tech developers said their organizations spe ...
