Tag results for "strategy"
- San George Joins MRM As Global Chief Growth OfficerHe will oversee business strategy for the agency's worldwide ops. ...
- Galleriu Heads Global Strategy For 72andSunnyAn 11-year agency vet, her new role is international executive strategy direc ...
- The Community Taps Roman-Torres As Chief Strategy OfficerThe new exec will lead the global strategy team and oversee i ...
- Talon Taps OOH Media Vet Male For U.S. ExpansionThe independent out-of-home media shop retained Male's strategic advisory, which he form ...
- Coca-Cola Exec Identifies Omnichannel Roadblocks For The BrandFirst-party data can help, but for big CPG firms like Coca-Cola, omnichann ...
- Conductor AI Launches To Support How Engines Speak On Behalf Of Brands"We're about to go through the biggest change since the start ...
- Innocean Taps Maicon To Be Its New Chief Strategy OfficerMost recently, he served as Chief Strategy Officer at the community, whe ...
- Mastercard Has Front-Row View Of How Fast Performance ChangesMastercard sees all types of consumer purchases, giving it connections to consume ...
- Fallon Bolsters Leadership, Names Fox Chief Strategy Officer, Pulwer MDPreviously, Fox was the first global head of brand strategy for Goldm ...
- JKR Taps McShane As First Executive Strategy DirectorHer accounts include Walmart, Mozilla and Yahoo. ...
- January Digital Ups Berg, Ekes To VP, Client StrategyChris Berg's focus is operational efficiencies, while Jeremy Ekes concentrates on busine ...
- Microsoft To Shutter DSP, Formerly Xandr, Replace It With AIMicrosoft plans to shutter its demand-side platform, with the ad division informi ...
- Gale Promotes Gosain To COOThe new COO will work with the agency's leaders to optimize intern ...
- Adam&eveDDB Selects Meakin As Planning PartnerMeakin will lead strategy teams on key clients, including McCain. ...
- Kostuk Promoted To Group Strategy Director, Fuse CreateKostuk will work on various accounts, including Soles4Soles, Grenade and Maestro Dobe ...
- Microsoft: Open Public Government Data For AI TrainingWinning the AI race could come down to learning how to pl ...
- Bienstock Joins Redscout As Senior Strategy Director To Enhance Client GrowthHer remit is everything from upstream brand positioning to downstream go-to-market plann ...
- Google Introduces 'Deep Think' And Agentic SearchHow deeply an AI model can think depends on decisions made ...
- GS&P Names Chen Chief Strategy OfficerHer media strategies have paid off for Adobe, Doritos, Xfinity and "G ...
- Starcom Appoints Nadgar US Chief Strategy OfficerShe reports to US CEO Shelby Saville and fills the role previous ...
- Why Marketers Need To Be Smarter About BundlingThe best campaigns are born from specialized teams working toward a shar ...
- IAB Appoints Caroline Giegerich To Oversee AI Strategic InitiativesGiegerich will lead IAB's strategic initiatives that incorporate AI. Known for h ...
- Electric Taps Malouin As Executive Strategy DirectorPreviously, he was director, commercial strategy at frog. ...
- Brand-Aware AI Assistant Capitalizes On Personalization, Predictive, PerformanceFor years, the ad industry spoke about "the year of mobile." Combi ...
- Kobayashi Heads Strategy For M+C Saatchi Group UKHis charge is to drive cultural-first planning across the agency. ...
- DePasquale Joins CBX As Senior Strategy DirectorHer "rare blend of entrepreneurial energy and strategic depth" was key ...
- How The Omnicom-IPG Deal May Impact Your Media PlanThe folks at media consultant ID Comms have been thinking a l ...
- Burrell Communications Names Rivera Chief Strategy OfficerIndustry veteran God-is Rivera previously held roles at Twitter, VMLY&R, Disney, iCrossi ...
- Rethink Selects Barreda As Group Strategy DirectorMauricio Barreda will develop creative strategy for WestJet, Destination Canada and Dayfo ...
- Rios To Head Saylor's StrategyRios will play a key role in shaping the agency's next pha ...
