- Walmart's Vudu Positions Itself As 'Sleeping Giant' Of Digital Entertainment
Digital News Daily, Alex Weprin - Wednesday, May 1, 2019
In its newfront debut, Walmart used its Vudu brand to formally ent ...
- Marketers To Average $18M On Digital Video This Year
Digital News Daily, Alex Weprin - Monday, April 29, 2019
According to an IAB report, original digital video content now makes ...
- A+E Networks Leans Into Star Power, President Bush, To Pitch Marketers
Television News Daily, Alex Weprin - Thursday, March 28, 2019
A+E revealed new extensions of the History brand at its upfront, includi ...
- EA: 'We Cannot Lose Sight Of The Art That Goes With Planning'
Show Daily: Videos, Nina Lentini - Friday, March 1, 2019
Colleen Nuffer, Global Media Planning and Activation Lead, Americas, Electronic Arts, tal ...
- Popping The Hood On Video Planning Specifics
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
Listen in as Jesse Math, VP, Social & OTT at ForwardPMX, discuss ...
- OMG's Jonathan Steuer On Selecting VideoAmp As Partner
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
When Steuer put up a slide titled, "OMG selected VideoAmp as o ...
- Political Marketers Love OTT
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
Those involved in political marketing love OTT, said Sharon Aho, OTT Med ...
- Brand Story-Planning: The Power of Media Meeting Creative
Show Daily, Nina Lentini - Wednesday, February 27, 2019
One thing that caused jaws to drop was that the audio performan ...
- Conagra's Evolved Strategy
Show Daily, Nina Lentini - Tuesday, February 26, 2019
"We do media first and then content. With our new personalization mindse ...
- Optimizing Linear
Show Daily, Nina Lentini - Tuesday, February 26, 2019
"Optimization works at about 75% of the cases for our clients. Whe ...
- Convergence & Fragmentation: Video Planning By Example In 2019
Show Daily, Nina Lentini - Monday, February 25, 2019
"We're making the foundation about audience and then putting in traditional med ...
- All Aboard! A Cross-Agency Mission Toward Cross-Platform Audience-Based Video
Show Daily, Nina Lentini - Monday, February 25, 2019
"The good news is there's technology and data finally coming to mark ...
- Viacom Delivers For Video Advertising Bureau
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
How do you combat the narrative that brands don't need television ...
- Epix Becomes Latest Premium Pay-TV Service To Jump Into Streaming Wars
Digital News Daily, Alex Weprin - Monday, February 11, 2019
Epix Now is priced to undercut its competitors at $5.99 per mont ...
- EDO Taps Grunther To Lead Media Analytics Business
Digital News Daily, Alex Weprin - Monday, January 28, 2019
EDO uses its software to analyze every advertising spot on television, fr ...
- Vimeo Joins InfoWars Blackout
Around the Net In Digital, Gavin O'Malley - Monday, August 13, 2018
Following the lead of YouTube, Facebook, and other tech titans, Vimeo h ...
- Disney Teases Upcoming Streaming Service, Set For 'Late 2019'
Digital News Daily, Alex Weprin - Wednesday, August 8, 2018
The Disney-branded service will be the "biggest priority of the company" ne ...
- Video Entertainment Leading Smart Device Market To $206 Billion This Year: IDC
AI & IoT Daily, Chuck Martin - Friday, June 22, 2018
The smart home market globally will ship 550 million devices this yea ...
- Dierks Bentley Joins Pepsi's Generations Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, May 22, 2018
The country star is promoting the revived Pepsi Stuff loyalty program, wi ...
- 85% of Spend in The Next Election Cycle Will Be Like The Last One
Show Daily: Videos, Staff Writers - Thursday, January 25, 2018
Digital video, OTT, and programmatic TV may be seeping into TV a ...
- Disney's Fox Buy Bolsters Plans To Become Video Juggernaut
Digital News Daily, Alex Weprin - Thursday, December 14, 2017
The Walt Disney Company's $52.4 billion deal to acquire much of 21 ...
- James Murdoch: 21st Century Fox Is 'All Digital'
Digital News Daily, Alex Weprin - Wednesday, October 25, 2017
21st Century Fox CEO James Murdoch touted streaming video bundles like Hulu ...
- Consumers Moving To Watching TV On VR Headsets
Connected Thinking, Chuck Martin - Tuesday, October 10, 2017
Television viewing is coming to virtual reality. While VR headsets have be ...
- Twitter To Launch In-Stream Video Ads In UK Tomorrow
Around the Net In MAD London, Sean Hargrave - Wednesday, October 4, 2017
"Campaign" believes Twitter is due to announce the launch of in-stream vid ...
- OTT Devices Are Grabbing Ad View Share
Around the Net In Digital, Tobi Elkin - Thursday, June 15, 2017
Over-the-top (OTT) TV devices like Roku players, Apple TV boxes, and oth ...
- New Drone To Live-Stream Broadcast Quality 360-Degree Video
AI & IoT Daily, Chase Martin - Monday, April 17, 2017
Live 360-degree video broadcasts just gained an aerial perspective, thanks to ...
- Is Video The Missing Email Marketing Link To 50% More Click-Throughs?
EuroMail, Sean Hargrave - Wednesday, February 1, 2017
Video will play a bigger role in email marketing this week, exper ...
- Facebook Unveils Enhanced Video Metrics, Promising Publishers Deeper Audience Dive
Around the Net in Real-Time, Tobi Elkin - Thursday, August 11, 2016
Aiming to draw more premium video to its platform, "Facebook is givi ...
- Intel Taps YouTube Influencers To Unbox 'Conflict Free' Campaign
MediaDailyNews, Laurie Sullivan - Sunday, July 24, 2016
Intel has signed on three YouTube influencers to "unbox" the story ...
- 8 Billion Devices Already Connected To Reach Consumers Via Video, Audio
Connected Thinking, Chuck Martin - Tuesday, June 14, 2016
There are connected devices and then there are connected devices. With ma ...