- News Consumption Slump - Is It Because News Stories Are 'Hard To Follow'?
TV Watch, Wayne Friedman - Wednesday, July 20, 2022
According to a Reuters Institute report, a significant proportion of younger a ...
- Controversies Are A Thing Of The Past In Today's Anything-Goes TV World
TVBlog, Adam Buckman - Wednesday, July 20, 2022
Controversies, feuds, battles and naughty late-night appearances used to break out a ...
- Samsung Ads Creates Massive Ecosystem For Advertisers, Publishers
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 18, 2022
Samsung continues to build a massive ad ecosystem to support how publishe ...
- Streaming Usage Hits New High In Q2, Smaller Streamers Make Gains
Television News Daily, Wayne Friedman - Monday, July 18, 2022
Streaming households are at 81% vs. 75% a year ago, while househol ...
- Strong Correlation Between TV Viewers' Attention, Marketers' Brand Gains: Survey
Television News Daily, Wayne Friedman - Monday, July 18, 2022
There is a direct "one to one" correlation between TV commercials' "attentio ...
- Disney Upfront Reaches Record $9B
Television News Daily, Wayne Friedman - Monday, July 18, 2022
Disney says it posted "double-digit" CPM price increases for its ABC Televisi ...
- Local OTT Advertising To Hit $2B, Doubling 2020 Total
Television News Daily, Wayne Friedman - Tuesday, July 19, 2022
The average compounded annual growth rate over the past two years f ...
- Netflix-Microsoft A Gaming Move? '23 Upfront Will Reveal More
TV Watch, Wayne Friedman - Tuesday, July 19, 2022
If automated programming is the key focus, picking Microsoft as an ...
- Station Partners With Toyota For New Eco-Friendly News Truck
TVBlog, Adam Buckman - Tuesday, July 19, 2022
WUSA-TV in Washington, D.C. says its new ECO9 news truck is t ...
- OTT Is Fastest-Growing Local Ad Channel, Set To Hit $2B+ In 2022
Video Insider, Karlene Lukovitz - Monday, July 18, 2022
The mid-Atlantic leads in growth, with a projected 53% CAGR between 20 ...
- Disney Hikes ESPN+ Solo Sub 43% To Help Boost Bundle Uptake
Digital News Daily, Karlene Lukovitz - Monday, July 18, 2022
With a hefty $3 price jump,, ESPN+ solo is just $4 le ...
- NBCU Embeds Ecommerce In New Peacock Reality Series
Digital News Daily, Karlene Lukovitz - Monday, July 18, 2022
Shoppable products are integrated throughout the new show "Love Island USA," wi ...
- Jan. 6 House TV Hearings Too Slick? The Story With Facts, Commentary, Ketchup Drips And All
TV Watch, Wayne Friedman - Monday, July 18, 2022
The hearings so far are a mix of in-person and videotaped testimon ...
- In Its Sixth And Final Season, 'Peaky Blinders' Gains Ground
TVBlog, Adam Buckman - Monday, July 18, 2022
Anyone who has not yet climbed aboard the "Peaky Blinders" bandwagon ...
- Six Commercials Nominated For 2022 Emmys This Week
MediaDailyNews, Adam Buckman - Thursday, July 14, 2022
The Emmys have nominated commercials annually since 1997. This year's Outstanding Commerci ...
- National TV Movie Ad Spend Down 20% Vs. 2019, Domestic Box Office 31% Lower
MediaDailyNews, Wayne Friedman - Friday, July 15, 2022
Theatrical national TV advertising continues its recovery, but is still not ...
- Rising CTV Budgets Coming Not Just From Linear TV, Survey Finds
Television News Daily, Wayne Friedman - Thursday, July 14, 2022
Rising ad spending for TV and streaming is coming from digital a ...
- Worthy Mention..Or Not? Streaming Gains More Steam Amidst Emmy Nominations
TV Watch, Wayne Friedman - Friday, July 15, 2022
The shift to streaming was highlighted in 2018, when Amazon Prime Video ...
- History Channel's 'Colosseum' Combines Fun Facts, Gruesome Gore
TVBlog, Adam Buckman - Friday, July 15, 2022
A new History Channel series about the Colosseum in Rome places th ...
- Virtual Pay TV Subs Up 17% YOY, Led By YouTube TV, Traditional Pay TV Down 9%
Television News Daily, Wayne Friedman - Wednesday, July 13, 2022
Virtual pay TV subscribers grew 17% in Q1 to 14.9 million, whi ...
- Which Ad Buy To Make First -- Connected TV Or Linear TV?
Television News Daily, Wayne Friedman - Wednesday, July 13, 2022
CTV and streaming mostly play a supporting role compared to linear ...
- Netflix Names Microsoft As Partner For Its Low-Priced, Ad-Supported Option
Television News Daily, Wayne Friedman - Wednesday, July 13, 2022
"Microsoft offered the flexibility to innovate over time on both the technolo ...
- Netflix New Ad-Supported Content: Legacy TV Streamers Have A Leg Up
TV Watch, Wayne Friedman - Thursday, July 14, 2022
Netflix reportedly now needs to renegotiate deals with Hollywood studios, which th ...
- Networks Score Fewest Emmy Noms, Then Promote Their Competitors
TVBlog, Adam Buckman - Thursday, July 14, 2022
Each year at the Emmys, broadcast TV devotes three hours of precio ...
- Close The CTV Gap
MediaDailyNews, Andy Sippel - Wednesday, July 13, 2022
CTV offers a renaissance for targeted advertising in the privacy-centric era. ...
- Paramount Ad Chief Ross To Receive Center For Communciations Stanton Award
MediaDailyNews, Joe Mandese - Wednesday, July 13, 2022
The prestigious award, the 39th annual one, was named after broadcasting pione ...
- Disney, The Trade Desk Expand Deal, Matching Audience, Identity Graphs For Media Buys
Television News Daily, Wayne Friedman - Tuesday, July 12, 2022
With this deal, the companies say media buyers can discover and activa ...
- Brace Your Streaming Self: Might 'HBO Min' Be Coming?
TV Watch, Wayne Friedman - Wednesday, July 13, 2022
The Discovery CEO may be more the TV-media centric boss for a ...
- TV News Buries Astonishing Space Story Under The Usual Violence
TVBlog, Adam Buckman - Wednesday, July 13, 2022
It was too much to ask that our local TV news actual ...
- Automotive June TV Spending Drops 23%
Marketing Daily, Tanya Gazdik - Monday, July 11, 2022
The biggest spending increase in June was Infiniti -- up over 13,20 ...