- Los Cabos Co-Opts COVID-19 Safety Rules For Travel Ads
Out to Launch, Larissa Faw - Thursday, July 9, 2020
Ads link COVID-19 safety guidelines to resort settings, like "Stay At Hom ...
- M&C Saatchi Lands $12 Million Iceland Tourism Account
MAD, Larissa Faw - Thursday, June 25, 2020
Many are looking to see how tourism rebounds in the country, ...
- Global Advertising To Sink 8.1% -- A $50 Billion Drop -- In 2020
MediaDailyNews, Wayne Friedman - Thursday, May 28, 2020
WARC forecasts a $49.6 billion pullback to $563 billion this year, wi ...
- OOH Awards Showcase Past As Prologue
MediaDailyNews, Anna Bager - Wednesday, May 27, 2020
OBIE winners, and by extension our entire medium, promote essential businesses a ...
- Anticipating Pent-Up Demand, Vegas Reminds Tourists It Will Be Open Soon
MAD, Larissa Faw - Tuesday, May 19, 2020
So far there is no date set for the reopening of L ...
- Summer Road Trips Planned By 31% Of Americans
Marketing Daily, Tanya Gazdik - Tuesday, May 12, 2020
There is a significant amount of pent-up demand for travel, GasBuddy C ...
- Destinations Remind Travelers Of Sights To Be Seen When Restrictions Lift
MAD, Larissa Faw - Monday, May 4, 2020
Destinations are launching tourism campaigns to keep the locales top of mi ...
- U.S. Travel Association Tries To Salvage National Tourism Week
Marketing Daily, Tanya Gazdik - Sunday, May 3, 2020
The group created a 45-second video that shows how "the spirit ...
- Cabin Fever: Most Americans Are Planning A Trip, Or Dreaming About Traveling
MAD, Larissa Faw - Friday, April 24, 2020
Findings from a BVK survey find consumers are split on the ki ...
- Virginia, Chile Introduce Virtual Destination Campaigns
Out to Launch, Larissa Faw - Thursday, April 16, 2020
"It's time to pause, but the landscapes you've been longing to vis ...
- Pure Michigan Offers Virtual Travel During Shelter-In-Place
Marketing Daily, Tanya Gazdik - Wednesday, March 25, 2020
#VirtualPureMichigan invites travelers to experience the state virtually while they help curta ...
- Florida Tourism's Emerald Coast Rebrands
Out to Launch, Larissa Faw - Tuesday, March 10, 2020
The new name is Destin-Fort Walton Beach, Florida -- a term loca ...
- Spreading Coronavirus Could Affect U.S. Media, Concerns Mount Over Disney Properties
MediaDailyNews, Wayne Friedman - Wednesday, January 29, 2020
The spread of coronavirus in China and potentially beyond could have negati ...
- Prepared To Be 'Whelmed' In Kissimmee, Fla.
MAD, Larissa Faw - Thursday, January 23, 2020
Experience Kissimmee is shifting from traditional tourism spots to branded content th ...
- NYC&Co Forms Partnership With Manchester, UK
MAD, Larissa Faw - Friday, January 17, 2020
It's a two-year deal designed to increase the number of tourists a ...
- Tampa Bay, Seattle Invite Tourists To Come In From The Cold
MAD, Larissa Faw - Wednesday, January 15, 2020
Tampa Bay is targeting Toronto and enlisting rideshare drivers as part ...
- Fires Prompt Tourism Australia To Reduce Campaign
Marketing Daily, Tanya Gazdik - Monday, January 6, 2020
Tourism directly employs 646,000 Australians (1 in 19) making up 5.2% ...
- Colorado Embraces Its Snowy Side
MAD, Larissa Faw - Monday, November 25, 2019
The state's tourism office is out with a new campaign from MM ...
- Central PA Tourism Group 'Happy' With Rebranding
Out to Launch, Larissa Faw - Thursday, November 7, 2019
Central PA Convention & Visitors Bureau is changing its name to t ...
- Brand USA, United Airlines Partner
Marketing Daily, Tanya Gazdik - Wednesday, November 6, 2019
The agreement makes United Airlines the exclusive airline sponsor of Brand USA ...
- Scandinavian Airlines Encourages Tourism
Marketing Daily, Tanya Gazdik - Monday, October 14, 2019
Through market research and data, the airline was able to identify t ...
- NYC & Company Launches Largest Global Push
MAD, Larissa Faw - Thursday, October 10, 2019
NYC & Company launches a $20 million initiative set to appear ...
- Michigan Governor Axes Pure Michigan Ads
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, October 1, 2019
Michigan Gov. Gretchen Whitmer exercised a line item veto for Michigan’s budge ...
- Seattle Blows Kisses To Glass Artists, Promotes Tourism
MAD, Larissa Faw - Monday, September 30, 2019
The organization claims there are more master glass artists in Seattle th ...
- Win A Trip To...Somewhere: BVK's Mystery Tourism Campaign
MAD, Larissa Faw - Monday, September 16, 2019
The aptly titled "Destination Unknown" campaign is called the first campaign ...
- Bahamas Could Face Tourism Declines Due To Hurricane
Marketing Daily, Tanya Gazdik - Monday, September 9, 2019
The Bahamas Ministry of Tourism & Aviation is asking travelers with pla ...
- Personalization A Key Factor In Engagement, Conversions For Travel, Hospitality Campaigns
Digital News Daily, Laurie Sullivan - Thursday, September 5, 2019
Personalized dynamic creative ads are especially effective in the travel and hospitali ...
- It's A Jungle Down There: Costa Rica's Latest Tourism Campaign
MAD, Larissa Faw - Wednesday, September 4, 2019
Costa Rica Tourism Institute launches campaign in the U.S. and Canada ...
- Mall Of America Doubles Visit Rate Percentage Benchmark
The MediaPost Cases, Nina Lentini - Tuesday, September 3, 2019
"What I love about this is we can now give attribution towa ...
- North Carolina's Next 'Travel Agent' Will (Bow) Wow You
MAD, Larissa Faw - Wednesday, August 28, 2019
The winning canine candidate will help pet-owning travelers learn about the state ...