- AMC Networks' Mobile Ad Effort Connects Commercials To Users
Television News Daily, Wayne Friedman - Friday, June 1, 2018
The mobile ad-tech company, ACTV8me, uses inaudible audio triggers on TV commercia ...
- 2 'Samantha Bee' Advertisers Pull Ads
Television News Daily, Wayne Friedman - Friday, June 1, 2018
Autotrader and State Farm have suspended advertising in TBS' "Full Frontal wi ...
- Would ABC Rebuild 'Roseanne' Without Roseanne Barr?
TV Watch, Wayne Friedman - Monday, June 4, 2018
Here is one Hail Mary remedy: Taking the remaining -- and sti ...
- In World Without Limits, Boundaries Are Impossible To Define
TVBlog, Adam Buckman - Monday, June 4, 2018
This is not a defense of Samantha Bee's use of a four-lett ...
- TV Advertising Has A Marketing Problem
Media Insider, Dave Morgan - Friday, June 1, 2018
If you follow the trade publications in our industry today, you kn ...
- SeaChange Launches Suite Of Video Ad-Tech Tools
Digital News Daily, Alex Weprin - Thursday, May 31, 2018
SeaChange International's new tools are designed to help traditional video providers, over-the-t ...
- Hulu's Live TV Offering Passes 800K-Subscriber Mark
Digital News Daily, Alex Weprin - Thursday, May 31, 2018
Subscribers to Hulu with Live TV, the company's "skinny bundle" product, al ...
- AMC Networks Launches Mobile Ad Platform
Digital News Daily, Alex Weprin - Thursday, May 31, 2018
The platform, which will live under the company's data-driven AMCN Agility ...
- Dolan Family's Ad Metric Company Launches TV Attribution Index
Television News Daily, Wayne Friedman - Thursday, May 31, 2018
The company says the difference between its attribution models and others ...
- Analyst: TV Studios' Iffy Future, As Questions Over Premium Content Rise
Television News Daily, Wayne Friedman - Thursday, May 31, 2018
Although TV executives continue to talk up "premium" TV content, the futu ...
- Succeed In Spot TV Advertising During Political Season
Television News Daily, Thomas Bridge - Friday, June 1, 2018
The impact on demand influences not only inventory availability in some daypar ...
- Social Ad Takeover: How TV Can Stay In The Game
Television News Daily, Jim Tomanchek - Friday, June 1, 2018
TV ad budgets are shifting. The reason behind this sea change isn ...
- Local TV Station Owners Push For 50% Coverage
TV Watch, Wayne Friedman - Friday, June 1, 2018
Getting access to more U.S. TV homes is key for TV statio ...
- Roseanne Is A Twitter Addict Whose Life Has Become Unmanageable
TVBlog, Adam Buckman - Friday, June 1, 2018
Not only did Roseanne lose her show, but she has likely destroy ...
- Internet Association Opposes TV-Style Disclaimers For Online Political Ads
Digital News Daily, Wendy Davis - Wednesday, May 30, 2018
"Hovering over a video, clicking text below the video, or providing ...
- Murdoch: Ad-Supported And Ad-Free Hulu Options 'Empower The Customer'
Digital News Daily, Alex Weprin - Wednesday, May 30, 2018
Murdoch argued that giving consumers the chance to choose whether or n ...
- 'Roseanne' Has Short Second Life -- By The Numbers
Television News Daily, Wayne Friedman - Wednesday, May 30, 2018
For the season, "Roseanne" earned 13.5 million overall viewers and a 3 ...
- AT&T CEO Talks Media Mergers, New Ad Models
Television News Daily, Wayne Friedman - Wednesday, May 30, 2018
Randall Stephenson was responding to a recent rush of proposed (and complete ...
- GDPR, Upfronts Face Long-Term Consumer Data Issues
TV Watch, Wayne Friedman - Thursday, May 31, 2018
A survey of top media buyers and planners at 32 major med ...
- Rise And Fall Of Roseanne Is Year's Top Story In Television
TVBlog, Adam Buckman - Thursday, May 31, 2018
Roseanne represented this season's most notable success story , and ABC w ...
- Streaming Video, OTT Driving Value For Tech And Entertainment Firms
Digital News Daily, Alex Weprin - Tuesday, May 29, 2018
Streaming and over-the-top video is forcing legacy providers to shift their vid ...
- People Spend 479 Minutes A Day Consuming Media
MAD, Larissa Faw - Tuesday, May 29, 2018
That's nearly eight hours a day and a 12% increase from 201 ...
- 'Solo' Jets Into Movie Theaters, But Disappoints At Box Office
MediaDailyNews, Wayne Friedman - Tuesday, May 29, 2018
So far, the latest edition of the big movie franchise has earn ...
- Majority Of Ad Execs Plan Converged TV/Video, But Buy It Separately
MediaDailyNews, Joe Mandese - Wednesday, May 30, 2018
As 2018-19 upfront and/or newfront negotiations heat up, it's more than like ...
- There Are Some Things More Important Than Nielsen Ratings
Red, White & Blog, Joe Mandese - Wednesday, May 30, 2018
One of the most surreal parts about this surreal period in Americ ...
- The Social Politics Of The Laugh Track
Television News Daily, Gary Holmes - Tuesday, May 29, 2018
Television may be the most democratic art form in world history, b ...
- ABC Cancels 'Roseanne' After Barr's Racist Remark
Television News Daily, Wayne Friedman - Tuesday, May 29, 2018
Following racist remarks on Twitter from Roseanne Barr, ABC has abruptly ...
- ABC Cancels 'Roseanne' Just Before Upfront
TV Watch, Wayne Friedman - Wednesday, May 30, 2018
What if ABC kept "Roseanne" going? A lower, but somewhat sizable audien ...
- NBC's 'Reverie' Offers Farfetched Take On VR, AI, Social Media
TVBlog, Adam Buckman - Wednesday, May 30, 2018
NBC becomes the latest network to take on aspects of our mode ...
- FCC's O'Rielly Urges Amazon And eBay To Remove 'Rogue' Set-Top Boxes
Digital News Daily, Wendy Davis - Friday, May 25, 2018
"Despite your good work in this area, devices continue to make ...