- AT&T Talks Bigger Addressable Advertising After Time Warner Purchase
Television News Daily, Wayne Friedman - Wednesday, September 13, 2017
With the expected $85.4 billion deal for Time Warner soon to clos ...
- Real-Time Content May Hold Key To TV's Future
TV Watch, Wayne Friedman - Thursday, September 14, 2017
The future for TV stations may not be about entertainment programming ...
- What This Year's Emmys Tell Us About The State Of The TV Biz
TVBlog, Adam Buckman - Thursday, September 14, 2017
With the 69th annual Primetime Emmy Awards coming this Sunday, Sept. ...
- Mobile Video Growth Begins To Flatten, Long-Form Content Continues To Trend
Digital News Daily, Joe Mandese - Wednesday, September 13, 2017
Video consumed on mobile devices may be flattening out, according to t ...
- Nielsen Begins Releasing Irma-Delayed 'Overnight' Data, Resumes Normal Schedule Soon
MediaDailyNews, Joe Mandese - Tuesday, September 12, 2017
Nielsen Tuesday updated clients on release dates for data impacted by t ...
- TiVo Study Finds 4.4 Hours Of Daily Video Consumption, Increasingly Via OTT Sources
MediaDailyNews, Joe Mandese - Wednesday, September 13, 2017
Video remains the dominant entertainment content format. But it is increasingly comi ...
- Local Digital TV Sports Network Stadium Begins Operation
Television News Daily, Wayne Friedman - Tuesday, September 12, 2017
Distributed by the Sinclair Broadcast Group, Stadium will initially be available ...
- Hulu Kicks Off Marketing Campaign For Live 'Audience' TV Service
Television News Daily, Wayne Friedman - Tuesday, September 12, 2017
The campaign's four national TV spots, which will roll out through Decembe ...
- Total 2017 U.S. TV Ad Spend Forecast As Flat
Television News Daily, Wayne Friedman - Wednesday, September 13, 2017
Following other big media agencies' advertising downgrades, eMarketer is lowering its estimat ...
- Do Consumers Want A Cable Network-Only Digital TV Service?
TV Watch, Wayne Friedman - Wednesday, September 13, 2017
Philo, a new service of live, linear digital networks, will be cable-on ...
- Hillary's Turn: In A TV Book Tour, Clinton Has Scores To Settle
TVBlog, Adam Buckman - Wednesday, September 13, 2017
Hillary Clinton reemerges this month on the talk-show circuit in support ...
- Moving Forward With Programmatic TV
Digital News Daily, Allison Trebon - Monday, September 11, 2017
Programmatic TV (PTV) is often discussed as the "next big thing," b ...
- Appeals Court Poised To Decide Whether Consumers Can Sue Over Video Privacy
Digital News Daily, Wendy Davis - Monday, September 11, 2017
The 9th Circuit Court of Appeals could soon decide whether consumers a ...
- Nielsen Says Ratings Delayed Due To Irma, Cites Its Proximity To Hurricane
MediaDailyNews, Joe Mandese - Monday, September 11, 2017
Natural disasters often impact Nielsen ratings, due to power outages that affe ...
- Time Inc. Debuts Video Series For Facebook's Watch Platform
Publishers Daily, Sara Guaglione - Monday, September 11, 2017
The show, produced by Time Inc. Productions, challenges award-winning chef Robin Bashins ...
- Broadcast-Only TV Homes Add Younger Viewers
Television News Daily, Wayne Friedman - Monday, September 11, 2017
Over the last five years, broadcast-only TV homes have risen 41% ...
- Does Pre-Season Buzz Really Help a New TV Series?
Television News Daily, Steve Sternberg - Monday, September 11, 2017
For cable and streaming services, yes. For broadcast series, not so muc ...
- Netflix Ups Marketing Budget To $1 Billion
TV Watch, Wayne Friedman - Tuesday, September 12, 2017
Netflix plans to add 20 new TV shows and movies to i ...
- High School Confidential: A Tale Of Two Press Releases
TVBlog, Adam Buckman - Tuesday, September 12, 2017
Two docuseries set inside an American high school from National Geographic a ...
- Zenith Ad Forecast Downgraded Again
MAD, Larissa Faw - Sunday, September 10, 2017
The agency cited pockets of macroeconomic troubles worldwide. Despite some uncertainties ...
- Obit: Don Ohlmeyer, Famed Broadcaster, Pioneered Dedicated Agency Model, Dead At 72
MediaDailyNews, Joe Mandese - Monday, September 11, 2017
Don Ohlmeyer, a pioneering television producer and founder of one of t ...
- Hurricane Disasters Could Accelerate Changes In Pay TV Business
Television News Daily, Wayne Friedman - Friday, September 8, 2017
Hurricanes Harvey and Irma could have a significant effect on the p ...
- TV Network Consortium Adds Members, Makes Gains In Advanced Audience Targeting
Television News Daily, Wayne Friedman - Friday, September 8, 2017
The Advanced Target Standards Group now has 12 TV network owners a ...
- Facebook, Twitter Political Ads Should Mimic TV Rules
TV Watch, Wayne Friedman - Monday, September 11, 2017
The new state of social media carries specific problems, such as h ...
- A Day Of Television Like No Other: A 9/11 Memory
TVBlog, Adam Buckman - Monday, September 11, 2017
For many of us in the news business that day, the terrori ...
- Land Rover Highlights Range Rover Velar Design, Capability
Marketing Daily, Tanya Gazdik - Friday, September 8, 2017
Land Rover has partnered with Conde Nast for an integrated partnership th ...
- Roku To Launch Its Own Free Movie Channel
Television News Daily, Wayne Friedman - Thursday, September 7, 2017
The Roku Channel will have, on average, about half the advertising ...
- Can A Website Make Or Break A New TV Show?
TV Watch, Wayne Friedman - Friday, September 8, 2017
Pre-theatrical movie marketing, promotion and critical reviews are key for new theatric ...
- 'That Hooker Show': 'The Deuce' Is Dreary Drama About '70s Prostitutes
TVBlog, Adam Buckman - Friday, September 8, 2017
Despite the effort that evidently went into the production of "The Deuc ...
- Roku Launching Media Channel
Around the Net In Digital, Gavin O'Malley - Wednesday, September 6, 2017
Roku is launching its own channel for streaming subscribers, which will off ...