- CBS, NBC Dueling Victory Declarations Sow Confusion
TVBlog, Adam Buckman - Wednesday, September 28, 2016
Two networks are claiming victory in Week One of the new fa ...
- TV Views On Smartphones Soar
MediaDailyNews, Wayne Friedman - Monday, September 26, 2016
Live TV views have dipped, but on the upside, in the seco ...
- What's So Funny?
MediaDailyNews, Gary Holmes - Monday, September 26, 2016
The so-called Golden Age Of Television usually refers to dramas. Hardly anyo ...
- U.S. Pay TV Homes Steady, Monthly Prices Rise
Television News Daily, Wayne Friedman - Monday, September 26, 2016
Although cord-cutting/shaving worries remain, the pay TV industry remains relatively solid ...
- Can Big TV Companies Spin New Story Around Twitter Sale, Avoiding Mention Of MySpace?
TV Watch, Wayne Friedman - Tuesday, September 27, 2016
Suitors for the somewhat-troubled social platform Twitter are surfacing-- with names li ...
- Pundits Say Hillary Won, But Was Her Victory Decisive?
TVBlog, Adam Buckman - Tuesday, September 27, 2016
The consensus of the post-debate pundits was that Hillary won. But w ...
- Who Sees That YouTube Ad? And Who's Really Streaming?
VidBlog, P.J. Bednarski - Tuesday, September 27, 2016
Advertising Week brings out the studies. Zefr today analyzes the weird (a ...
- Horizon Wins Tim Horton's U.S. Media Assignment
MAD, Larissa Faw - Friday, September 23, 2016
Horizon will be responsible for media planning and activation across all channe ...
- Nice Form: New Toyota Campaign Features Back-Flipping NASCAR Star
MAD, Larissa Faw - Friday, September 23, 2016
Toyota is teaming with NASCAR driver Carl Edwards for the automaker's seco ...
- Google Metrics Closes 'Loop' Across Search, TV, YouTube, In-Store
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 26, 2016
Google will make several announcements Monday during Advertising Week related to measuremen ...
- TV Networks Raise Promo Spend For 2016-2017 Season
Television News Daily, Wayne Friedman - Friday, September 23, 2016
For the three-week period before and around the start of the n ...
- Rio Olympics Spark TV Advertising, Overall Ad Market Gains
Television News Daily, Wayne Friedman - Friday, September 23, 2016
August saw a 40% increase in total TV ad spending -- ...
- Smell That? It's Clinton And Trump Going Nose To Nose
TVBlog, Adam Buckman - Monday, September 26, 2016
Deep cultural divisions, hatred for the two candidates and the anticipation ...
- 'How Many Words Per Minute Do You Type?' -- And Other Debate Questions For Clinton
Mad Blog, - Friday, September 23, 2016
He has weird, wayward hair, a bottomless need for attention, and liv ...
- Wireless Carriers Say 'Zero-Rating' Schemes Boost Broadband Adoption
PolicyBlog, Wendy Davis - Friday, September 23, 2016
"Free data plans allow customers to use more of the services th ...
- Internet-Connected TV Viewing Shows Continued Growth
Television News Daily, Wayne Friedman - Thursday, September 22, 2016
TV viewing on Internet-connected devices among 18-49 viewers was up nearly 6 ...
- Discovery Says Skinny TV Bundles Provide Protection, Growth
Television News Daily, Wayne Friedman - Thursday, September 22, 2016
Discovery Communications' networks says new skinny bundles are not a threat ...
- Presidential TV Debates Are Commercial-Free. But After And Before? Not So Much
TV Watch, Wayne Friedman - Friday, September 23, 2016
Huge ratings are expected for the Presidential debates. But commercial availabilities duri ...
- Fun-Loving President Obama Is America's Chowhound In Chief
TVBlog, Adam Buckman - Friday, September 23, 2016
There he goes again -- turning up on TV in the ki ...
- On Opening Day, The Trade Desk's Stock Closes At $30.10 Per Share
Real-Time Daily, Tobi Elkin - Thursday, September 22, 2016
The Trade Desk had a coming-out party of sorts on Wednesday wh ...
- AT&T Adds DirecTV Mobile/TV Everywhere To Addressable Platform
Television News Daily, Wayne Friedman - Wednesday, September 21, 2016
Already offering nearly 14 million addressable TV households through DirecTV, AT&T wi ...
- TV Ad Loads Record Uptick, AMC Leads Pack
Television News Daily, Wayne Friedman - Wednesday, September 21, 2016
Commercial advertising loads per hour continued to rise in August -- ...
- Viacom: Interim CEO Exits, Issues Profit Warning
Television News Daily, Wayne Friedman - Wednesday, September 21, 2016
Tom Dooley, the interim CEO of Viacom, who replaced embattled Philippe Daum ...
- Future Of Sports On Pay TV: Buying It Per Sport, Season Or Weekend?
TV Watch, Wayne Friedman - Thursday, September 22, 2016
Worried about the future of sports TV, including how high consumer fe ...
- 'MacGyver'? Really? What's Next? The New Adventures Of ALF?
TVBlog, Adam Buckman - Thursday, September 22, 2016
Here comes CBS with a new "MacGyver," perhaps banking on the nostalg ...
- Certifiable: Gummy Vitamins Hypes USP Status In New Campaign
MAD, Larissa Faw - Tuesday, September 20, 2016
The brand announced that Adult Gummies Vitamin D, Vitamin C, Energy B ...
- Millennials Experience High Levels Of Ad Blocking, Piracy
MediaDailyNews, Wayne Friedman - Tuesday, September 20, 2016
Two out of three Millennials use an ad blocker on a deskt ...
- NEW! The World Is Laughing At Us, So Vote This November
Out to Launch, Amy Corr - Tuesday, September 20, 2016
A fake boy band, fake doctors and an octopus' garden? Let's lau ...
- Study: Video Reaches Tipping Point, 51% Of Views Now On Mobile
Real-Time Daily, Philip Rosenstein - Wednesday, September 21, 2016
According to a new Ooyala study on second-quarter video usage released Wednesda ...
- Upfront/Newfront Effect: High Value, Increased Spending
Television News Daily, Wayne Friedman - Tuesday, September 20, 2016
Upfront/Newfront presentations continue to be of high value -- in terms ...