- Amazon Opens Stores -- So Should Netflix Take On Old-School Media Presence?
TV Watch, Wayne Friedman - Monday, August 29, 2016
Amazon is opening up more physical book stores? Don't scratch your he ...
- Seven Simple Rules For Writing TV Reviews
TVBlog, Adam Buckman - Monday, August 29, 2016
For those who desire to be TV critics, I offer these helpf ...
- Gary Johnson Super PAC Ads Hit The Air
Around the Net In Marketing Politics, Philip Rosenstein - Friday, August 26, 2016
Libertarian candidate for president Gary Johnson has received support from a sup ...
- Truth's Latest Ad Tactic: Save A Fortune, Stop Smoking
MAD, Larissa Faw - Thursday, August 25, 2016
Two new spots from 72andSunny airing in the upcoming Video Music Awar ...
- Cable Industry's 'Ditch The Box' Proposal Gains Ground
PolicyBlog, Wendy Davis - Friday, August 26, 2016
FCC recently told executives from Fox, Disney and Time Warner that t ...
- 'Sports Illustrated,' Fox Sports Team For Content, Ad Deal
Publishers Daily, Sara Guaglione - Thursday, August 25, 2016
The multiyear partnership will also create a joint digital sports network th ...
- National TV Ad Spend Up 3.2%; Cable Gains 5.6%
Television News Daily, Wayne Friedman - Thursday, August 25, 2016
Cable news networks benefited from higher ratings from strong interest in t ...
- VOD Impressions Rocket, Ad Glut At Minimum
Television News Daily, Wayne Friedman - Thursday, August 25, 2016
VOD ad impressions are on pace to soar to $18 billion ...
- Correction: VOD Business To Hit 18B Impressions
Television News Daily, Wayne Friedman - Friday, August 26, 2016
In the story "VOD Impressions Rocket, Ad Glut At Minimum" (Television Ne ...
- TV Viewers Need Time To Adjust To Changing Brand Images
TV Watch, Wayne Friedman - Friday, August 26, 2016
TV transitions aren't easy. They take time -- just ask Simon Cowe ...
- All Trump, All The Time: Watching TV With Hillary Clinton
TVBlog, Adam Buckman - Friday, August 26, 2016
How does Democratic presidential nominee Hillary Clinton escape from the daily gri ...
- Facing 'Consumption Fragmentation,' TV And Video Providers Embrace Converged Data Solutions: Videology's Ferber
Around the Net in Real-Time, Tobi Elkin - Thursday, August 25, 2016
In an interview on Beet.TV, Videology CEO Scott Ferber asks: “How ...
- Pepsi Launches Sound Drop Music Platform For Emerging Artists
Marketing Daily, Karlene Lukovitz - Wednesday, August 24, 2016
During this weekend's MTV Video Music Awards, Lukas Graham, Alessia Cara a ...
- Ad Demand Reaches Seasonal Low, But Posts Best July Ever: Digital Remains Ascendant
MediaDailyNews, Joe Mandese - Thursday, August 25, 2016
Following historic seasonal patterns, the U.S. ad marketplace crashed to its lowe ...
- Media Research Industry Poised To Realign As MRI Parent GfK Goes Into Play
MediaDailyNews, Joe Mandese - Thursday, August 25, 2016
With all eyes peeled toward financial questions surrounding one of the large ...
- Olympic Athletes Score Big TV Results For Home Markets
Television News Daily, Wayne Friedman - Wednesday, August 24, 2016
For the entire Olympics, overall prime-time household viewing grew 356% over regular-seas ...
- NBC: Millennials Watched More Olympics Than Prime Time
Television News Daily, Wayne Friedman - Wednesday, August 24, 2016
NBC says 18-34 viewers posted an average 5.3 Nielsen rating for t ...
- Pay TV's Consumer Retention: Short-Term Or Longer?
TV Watch, Wayne Friedman - Thursday, August 25, 2016
Media consumers continue to look for long-term entertainment price security. Unfortunately, th ...
- Imagine Using A Cute Puppy Just To Attract Attention
TVBlog, Adam Buckman - Thursday, August 25, 2016
America wants to know: Who will walk the Today Show's new pup ...
- Dietz & Watson Launches First National TV Spot
MAD, Larissa Faw - Tuesday, August 23, 2016
Developed with its agency, Allen & Gerritsen (A&G), the creative supports D&W ...
- Traditional U.S. Ads Slow In 2Q, Online Ad Spend Rises
MediaDailyNews, Wayne Friedman - Tuesday, August 23, 2016
While total traditional U.S. advertising has kept pace with rising digital med ...
- Veritone Secures Up To $50M In Funding Based On Milestones
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 23, 2016
Veritone, a cloud-based artificial intelligence (AI) media technology company, said it h ...
- Fewer Viewers Rent TV/Movies
Television News Daily, Wayne Friedman - Tuesday, August 23, 2016
The "sharing" economy has moved in a big way to entertainment a ...
- Vi The F**k?
TV Watch, Joe Mandese - Wednesday, August 24, 2016
First Philippe Dauman. Then Larry Wilmore. Now Jim Gaffigan. Why has Viac ...
- On Wings Of LeBron, Cleveland Angel Investors Take Up Residence At CNBC
TVBlog, Adam Buckman - Wednesday, August 24, 2016
LeBron James puts in an appearance at the beginning of the premie ...
- Bannon Joins Trump To Plot Overthrow Of Washington Establishment
Red, White & Blog, Philip Rosenstein - Tuesday, August 23, 2016
The post-Manafort era has elevated former Breitbart executive director Stephen Bannon ...
- Viacom Stock Drops After Official Senior Exec Changes
Television News Daily, Wayne Friedman - Monday, August 22, 2016
Following its official weekend announcement of a change in leadership in Viac ...
- Why The GRP Must Die: And Why It Won't
Television News Daily, Michael Hayes - Tuesday, August 23, 2016
Conversely, the GRP model is breaking, thanks to the Internet and mobi ...
- TV Olympics Data: Still Big -- But For How Long?
TV Watch, Wayne Friedman - Tuesday, August 23, 2016
Some Olympic viewership was down 30% at times, with TV advertisers guarante ...
- 'Golden Guys': NBC Launches Travel Show With Celebrity Codgers
TVBlog, Adam Buckman - Tuesday, August 23, 2016
Not that this should necessarily present a barrier to enjoyment, but mu ...