- 'BrainDead' On CBS: 'Comic Thriller' Lacks Laughs, Thrills
TVBlog, Adam Buckman - Wednesday, June 8, 2016
CBS is billing its new political series "BrainDead" as a "comic thrille ...
- How About A Golden Age Of Advertising?
MediaDailyNews, Gary Holmes - Monday, June 6, 2016
This year's upfronts produced the usual amount of hand-wringing about the futu ...
- 'Walking Dead,' 'Empire' Most Tweeted Series Of TV Season
Television News Daily, Wayne Friedman - Monday, June 6, 2016
For the TV season, running from August 31, 2015 through May 2 ...
- Traditional TV Beats Pure-Play Digital Media In Audience Usage
Television News Daily, Wayne Friedman - Monday, June 6, 2016
Looking at all total day TV multi-screen platforms -- including traditional TV-relat ...
- Aussie Pols Dump TV For Facebook Debate
The Social Graf, Erik Sass - Tuesday, June 7, 2016
It's a sign of the times: this week politicians in Australia decid ...
- Netflix Would Gain From Wide-Scale Set-Top Carriage -- Will Pay TV Providers Also Benefit?
TV Watch, Wayne Friedman - Tuesday, June 7, 2016
Netflix would love to get more traditional pay TV carriage through addi ...
- Two New Sitcoms Demonstrate How Basic Cable Does Comedy Differently
TVBlog, Adam Buckman - Tuesday, June 7, 2016
These two new comedies indicate that most of the new ideas a ...
- Ritz Debuting New 'Life's Rich' Creative
Marketing Daily, Karlene Lukovitz - Monday, June 6, 2016
The campaign positions the crackers as an affordable indulgence by showing th ...
- Movies, Autos Spend Big For Game One Of NBA Finals
Television News Daily, Wayne Friedman - Friday, June 3, 2016
Strong movie marketing and automotive spending marked the start of the N ...
- 4 Ways The Quest For Quality Will Reshape OTT
Television News Daily, Ted Middleton - Monday, June 6, 2016
OTT insiders agree: quality is the main differentiator between providers in o ...
- NBA Playoffs Keep TNT, ESPN In Top Position
Television News Daily, Wayne Friedman - Saturday, June 4, 2016
TNT averaged 2.8 million prime-time viewers, with ESPN next at 2.1 millio ...
- Traditional News Publishers Have Online Consumer Worries; Linear TV News, Not So Much
TV Watch, Wayne Friedman - Monday, June 6, 2016
If premium media is moving to digital platforms, marketers better quickly figu ...
- In Bygone Era Of Big Media Stars, Ali Was The Greatest
TVBlog, Adam Buckman - Monday, June 6, 2016
When a person became a media star back then, you truly fe ...
- Allstate's Black Cat To Predict Soccer Tournament Losses
Marketing Daily, Tanya Gazdik - Thursday, June 2, 2016
Fans can follow Soy La Mala Suerte on Facebook and Twitter ...
- Traditional Ads Flat, Local Digital Forecast To Hit $71B In 5 Years
MediaDailyNews, Wayne Friedman - Thursday, June 2, 2016
Traditional local advertising will remain flat in the next five years ...
- 'Family Circle,' 'MasterChef' Expand Partnership
Publishers Daily, Sara Guaglione - Thursday, June 2, 2016
Family Circle and "MasterChef" have launched a new consumer sweepstakes called "Sa ...
- Warner Bros. Starts New Digital Network Unit
Television News Daily, Wayne Friedman - Thursday, June 2, 2016
Craig Hunegs, president of business and strategy for Warner Bros. Television Grou ...
- TV Production Chiefs Out, While Premium Content Held In Even Higher Regard
TV Watch, Wayne Friedman - Friday, June 3, 2016
TV studio production chiefs have always had a difficult job -- b ...
- Nothing Is Sacred As 'UnREAL' Returns For Its Second Season
TVBlog, Adam Buckman - Friday, June 3, 2016
"UnREAL," an over-the-top scripted satire of an unscripted reality TV show inspir ...
- Realtor.com Brings Back Elizabeth Banks
Marketing Daily, Tanya Gazdik - Wednesday, June 1, 2016
"Our primary goal this year is to demonstrate why realtor.com is consumer ...
- Awareness Growing For 4K TV
Marketing Daily, Aaron Baar - Wednesday, June 1, 2016
More than half of consumers (52%) are aware of the televisions, wi ...
- Fruit Drink POM Signs Branded Deal For Another 'American Ninja Warrior' Season
Television News Daily, Wayne Friedman - Wednesday, June 1, 2016
The pomegranate juice drink will feature on-air integrations, a digital sweepstakes, a ...
- SVOD Customers Near Max For Monthly Payments
Television News Daily, Wayne Friedman - Wednesday, June 1, 2016
Netflix and Amazon Prime video customers are close to paying the maxim ...
- More C7-Driven Media Buys? Next, Look For Data-Driven Deals
TV Watch, Wayne Friedman - Thursday, June 2, 2016
With this year's upfront, expectations are high -- or at least high ...
- Key Dates To Know As Battle For Presidency Heads Into Summer
TVBlog, Adam Buckman - Thursday, June 2, 2016
The fall TV season will just be getting underway when it wi ...
- Breaking Free Of The :30 Spot: Why Long-Form Content Works On The Smaller Screen
MediaDailyNews, Chuck Moran - Wednesday, June 1, 2016
Savvy marketers are taking note of consumers' willingness to watch long-form vid ...
- The World Of Data Fusion: Q&A With Clypd's Pete Doe
MediaDailyNews, Charlene Weisler - Tuesday, May 31, 2016
Pete Doe, chief research officer, clypd, is an expert in data fusi ...
- Nikon To Photographers: 'Show Your Love Some Love'
Out to Launch, Amy Corr - Wednesday, June 1, 2016
Nikon launched "Show Your Love Some Love," a TV campaign that tel ...
- MTV Encourages Political Awareness With 'Elect This' Initiative
Red, White & Blog, Philip Rosenstein - Wednesday, June 1, 2016
A new MTV initiative, "Elect This," launched this morning. It aims ...
- Traditional TV vs. Streaming Video; It's In The Eyes/Age Of The Viewer
Research Brief, Jack Loechner - Wednesday, June 1, 2016
Viewers prefer digital video to primetime TV. The actual results did sh ...