- 'Happy' Daze: New NBC Sitcom Is One Big Mess
TVBlog, Adam Buckman - Tuesday, March 17, 2015
I hardly know where to begin with this review of this n ...
- Buick Swishes Trick Shots With NCAA March Madness
Marketing Daily, Karl Greenberg - Friday, March 13, 2015
Beginning Monday, Buick will be hitting the trick shots in its fif ...
- Global TV Viewers Favor Different Platforms For Different Needs
MediaDailyNews, Wayne Friedman - Friday, March 13, 2015
One international TV study says TV Everywhere may have been misnamed. Viac ...
- NBC Ratings Lead Broadcast Nets
MediaDailyNews, Wayne Friedman - Friday, March 13, 2015
With about 12 weeks left of the 2014-2015 TV season, NBC ...
- TV Stations Always Smiling, Perhaps Even Profiting, When Helping Their Networks
TV Watch, Wayne Friedman - Monday, March 16, 2015
For TV stations, it's always about getting a "piece" of the busines ...
- Entertainer In Chief Obama Was A Regular Riot On 'Kimmel'
TVBlog, Adam Buckman - Monday, March 16, 2015
Fun-loving President of the United States Barack Obama joked about outer-space alien ...
- Twitter Testing TV-Viewing Super Companion
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, March 13, 2015
Twitter is experimenting with “TV Timelines” with which it hopes to corn ...
- Programmatic TV Is A Job Creator
Audience Buying Insider, Walt Horstman - Friday, March 13, 2015
With each week, it seems that more TV networks and media agenci ...
- How Social Media And The Post-9/11 World Shape Teen Viewing Habits
Engage:Teens, Aaron Paquette - Friday, March 13, 2015
If you would have told me a decade ago that a sh ...
- Nat Geo, Mullen Introduce Ambitious Killing Jesus Campaign
MAD, Larissa Faw - Thursday, March 12, 2015
National Geographic Channel's "Killing Jesus" mini-series is one of the network's mo ...
- Univision Planning IPO This Year
MediaDailyNews, Erik Sass - Thursday, March 12, 2015
Univision Communications, the nation's biggest Spanish-language broadcaster, is preparing to go publ ...
- NEW! Jabari Parker Makes Ad Debut In Gatorade's 'Building Jabari Parker'
Out to Launch, Amy Corr - Thursday, March 12, 2015
Recovering from a sports injury is hard work, even for professional athlete ...
- What Do You Fear Most: Cord-Cutters Or Cord-Cheaters?
TV Watch, Wayne Friedman - Friday, March 13, 2015
Some traditional TV viewers believe they don't really need much TV aft ...
- 'Fashion Police': Much Ado About Almost Nothing
TVBlog, Adam Buckman - Friday, March 13, 2015
I don't know what's more puzzling: Kathy Griffin -- one of t ...
- ABC Expands Yahoo Partnership
Around the Net In Media, Gavin O'Malley - Thursday, March 12, 2015
For the sake of Katie Couric, ABC and Yahoo are expanding the ...
- Langone's Pitch: There When You Need It
MAD, Larissa Faw - Wednesday, March 11, 2015
NYU Langone Medical Center in New York, NY (NYULMC) and New Yo ...
- Buffalo Wild Wings Leverages NCAA Partnership To Max With Tailored TV Ads, Multiplatform Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, March 11, 2015
The campaign -- the chain's first work from its new agency, Chiat/D ...
- CBS All Access Boasts 100K Subscribers, Showtime To Launch OTT Service
MediaDailyNews, Wayne Friedman - Wednesday, March 11, 2015
Although CBS' Les Moonves isn't saying exactly how many, CBS All Acces ...
- SVOD Rates Soar, Netflix Leads Rivals
MediaDailyNews, Wayne Friedman - Wednesday, March 11, 2015
Now 41% of U.S. homes have access to subscription video-on-demand services ...
- Why Now Is The Most Exciting Time To Work In Advertising
Online Spin, Tom Goodwin - Thursday, March 12, 2015
We've got odd names for things at the moment. I tried ...
- NEW! The Honest Company Ad Stars Adorable Babies Dancing To 'All About That Bass'
Out to Launch, Amy Corr - Wednesday, March 11, 2015
The Honest Company launched an adorable 30-second ad that combines babies weari ...
- Pace Of Upfront Dramatically Slowing
Research Brief, Jack Loechner - Thursday, March 12, 2015
According to a new report from Media Matters, and a compilation fr ...
- Why Reality TV May Continue To Grow In The Coming Years
TV Watch, Wayne Friedman - Thursday, March 12, 2015
Taking a look at recent MoffettNathanson research on cable programming, one ...
- Detritus Of The 1960s Enshrined In 'Mad Men' Museum Show
TVBlog, Adam Buckman - Thursday, March 12, 2015
Quite an effort was evidently expended to ship hundreds of "Mad Men"-relat ...
- TV/ Online Relationship Is A Two-Way Street
VidBlog, P.J. Bednarski - Thursday, March 12, 2015
You can buy entire seasons of TV hit shows from online source ...
- Is 'Programmatic' The Right Word For Automated T/V Advertising?
Video Insider, John R. Osborn - Thursday, March 12, 2015
Language certainly matters. In recent industry conversations, I perceive a hesitancy ...
- Old Navy Tries Tumblr For Gen Y's Spring Push
Marketing Daily, Sarah Mahoney - Tuesday, March 10, 2015
The new effort is "for the younger end of our segment, t ...
- Dodge Gets Fast In 'Furious 7'
Marketing Daily, Karl Greenberg - Tuesday, March 10, 2015
Dodge is represented in the Atlantic Records videos both by vintage ca ...
- Nom Nom Nom: What Are You Letting Your Customers Binge On?
MediaDailyNews, Kevin Gosselin - Wednesday, March 11, 2015
In January, Dan Reimold, a college professor at Saint Joseph's in Philadelphi ...
- Cable Networks Endure Ratings Drops
MediaDailyNews, Wayne Friedman - Tuesday, March 10, 2015
Cable networks' unexpected ratings declines a year ago were largely due ...