- Broadcasters Press To Ban Aereo In Utah
Online Media Daily, Wendy Davis - Thursday, January 30, 2014
TV broadcasters that are suing Aereo in Utah are asking a jud ...
- Super Bowl Ads Rack Up 44 Million Views On YouTube Pre-Game
Online Video Daily, Laurie Sullivan - Wednesday, January 29, 2014
Super Bowl ads released on YouTube prior to the game drove 3 ...
- Fox Sports Digital Taps YouTube Space L.A. For New Series
Online Video Daily, Gavin O'Malley - Thursday, January 30, 2014
Aligning nicely with YouTube's original content ambitions, Fox Sports recently tapped t ...
- NEW! Volkswagen's Super Bowl Ad Is Full Of Angel Wings And Rainbows
Out to Launch, Amy Corr - Wednesday, January 29, 2014
Volkswagen's Super Bowl ad isn't all puppies and sunshine. It's more ange ...
- Ellen DeGeneres Dances Her Way Through Beats Music's Super Bowl Ad
Out to Launch, Amy Corr - Thursday, January 30, 2014
Ellen DeGeneres celebrated her birthday by debuting the "Beats Music" Super Bo ...
- British Villains Rendezvous In Jaguar's Super Bowl Spot #GoodToBeBad
Out to Launch, Amy Corr - Thursday, January 30, 2014
Jaguar asks an interesting question in its Super Bowl ad: Why do ...
- Heinz Ketchup Returns To Super Bowl After 16 Years
Out to Launch, Amy Corr - Thursday, January 30, 2014
Rainbows, dancing animals and British villains driving fancy cars. Let's launch! ...
- Most Super Bowl Viewers Will Share Ads on Social Media
The Social Graf, Erik Sass - Thursday, January 30, 2014
It's no secret that for many viewers, the most interesting part ...
- Big Data Is Needed For Program Development As Well As Marketing
TV Watch, Wayne Friedman - Thursday, January 30, 2014
We all know what big data can do for TV marketers, specifical ...
- Kittens, Puppies, Zombies And Goldfish Fill Super Sunday Bowls
TVBlog, Ed Martin - Thursday, January 30, 2014
For every person I know who faithfully watches the Super Bowl eve ...
- Apple's TV Ambitions Take Shape
Around the Net In Media, Gavin O'Malley - Wednesday, January 29, 2014
Still no sign of an actual TV set, but big things a ...
- Dish, DirecTV Team Up To Sell Custom Political Ads
Around the Net In Media, Phyllis Fine - Wednesday, January 29, 2014
Satellite TV competitors Dish and DirecTV are partnering to sell customized politic ...
- Yahoo Kills Second-Screen App IntoNow
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, January 29, 2014
Say ‘So long’ to IntoNow, the second-screen app that Yahoo bought ...
- Pizza Hut Live-Auditions Fans For Game Day Spot
Marketing Daily, Karlene Lukovitz - Tuesday, January 28, 2014
The brand will run nine new 30-second spots on the Fox netwo ...
- Likable Super Bowl Spots Are Romantic Failures
Marketing Daily, Sarah Mahoney - Tuesday, January 28, 2014
Tim Halloran, president of Brand Illumination and author of a new boo ...
- LifeLock Offers Internet Peace-Of-Mind
Marketing Daily, Aaron Baar - Tuesday, January 28, 2014
Although the timing is mostly coincidental, LifeLock this week is launching ...
- Coke Pre-Releases One Of Its Two Super Bowl Ads
Marketing Daily, Karlene Lukovitz - Tuesday, January 28, 2014
The ad, "Going All the Way," shows an underdog high school footba ...
- NBC Broadcast Revs Rocket In Q4, Co. Holds Steady At $24B For 2013
MediaDailyNews, Wayne Friedman - Tuesday, January 28, 2014
Comcast's NBCUniversal tallied strong ad revenue in the fourth quarter of 201 ...
- Telelatino Rebrands As Univision Canada
MediaDailyNews, Erik Sass - Tuesday, January 28, 2014
Univision is bringing Spanish-language programming to Canada, thanks to a licensing agreeme ...
- VOD, SVOD Services Battle For Viewer Satisfaction
MediaDailyNews, Wayne Friedman - Tuesday, January 28, 2014
Both advertising-supported video-on-demand (VOD) services and subscription video-on-demand service can claim so ...
- Local TV Soars, Late-Night TV Lures 24 Million
MediaDailyNews, Wayne Friedman - Tuesday, January 28, 2014
Local TV news programs got some rare good news: Higher viewership ...
- NEW! Woman Quits Her Job In GoDaddy Super Bowl Ad
Out to Launch, Amy Corr - Tuesday, January 28, 2014
GoDaddy released a teaser ad for the second of its Super Bo ...
- Chobani's Super Bowl Ad Stars Bear Ransacking Store, With Dylan Song Playing In Background
Out to Launch, Amy Corr - Wednesday, January 29, 2014
Opera, love and a career change are today's Super Bowl ad theme ...
- Cheerios Brings Back Its Famous Interracial Family For Super Bowl Ad
Out to Launch, Amy Corr - Wednesday, January 29, 2014
Cheerios is sharing the love in its Super Bowl ad "Gracie," whi ...
- Morpheus From 'The Matrix' Sings Opera In Kia's Super Bowl Ad
Out to Launch, Amy Corr - Wednesday, January 29, 2014
Kia's Super Bowl ad, "The Truth," promotes the K900 luxury sedan ...
- Multiple Apps: Confusing, Or Just Good Revenue News For Stations?
TV Watch, Wayne Friedman - Wednesday, January 29, 2014
Have some stations and networks gone app-crazy? Not really, said Emily Bar ...
- NBC's Unstoppable 'The Blacklist' Keeps Setting New Ratings Records
TVBlog, Ed Martin - Wednesday, January 29, 2014
It seems there is no stopping NBC's "The Blacklist." It is ...
- Some Game Companies Pay For Mention On 'Conan,' But Don't Disclose Deal
Around the Net In Media, Phyllis Fine - Tuesday, January 28, 2014
Some videogame companies were paying to be featured in Conan O'Brien's "Cluele ...
- MasterCard Sponsoring 'Priceless Surprises'
Marketing Daily, Aaron Baar - Monday, January 27, 2014
MasterCard chief marketing officer Raja Rajamannar described the "Priceless Surprises" campaign ...
- N.Y. Lottery Ads Share 'Gamble For Good' Message
Marketing Daily, Sarah Mahoney - Monday, January 27, 2014
Themed "Everybody Wins," the new effort focuses on what funds generated ...