- Kittens, Puppies, Zombies And Goldfish Fill Super Sunday Bowls
TVBlog, Ed Martin - Thursday, January 30, 2014
For every person I know who faithfully watches the Super Bowl eve ...
- Apple's TV Ambitions Take Shape
Around the Net In Media, Gavin O'Malley - Wednesday, January 29, 2014
Still no sign of an actual TV set, but big things a ...
- Dish, DirecTV Team Up To Sell Custom Political Ads
Around the Net In Media, Phyllis Fine - Wednesday, January 29, 2014
Satellite TV competitors Dish and DirecTV are partnering to sell customized politic ...
- Yahoo Kills Second-Screen App IntoNow
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, January 29, 2014
Say ‘So long’ to IntoNow, the second-screen app that Yahoo bought ...
- Pizza Hut Live-Auditions Fans For Game Day Spot
Marketing Daily, Karlene Lukovitz - Tuesday, January 28, 2014
The brand will run nine new 30-second spots on the Fox netwo ...
- Likable Super Bowl Spots Are Romantic Failures
Marketing Daily, Sarah Mahoney - Tuesday, January 28, 2014
Tim Halloran, president of Brand Illumination and author of a new boo ...
- LifeLock Offers Internet Peace-Of-Mind
Marketing Daily, Aaron Baar - Tuesday, January 28, 2014
Although the timing is mostly coincidental, LifeLock this week is launching ...
- Coke Pre-Releases One Of Its Two Super Bowl Ads
Marketing Daily, Karlene Lukovitz - Tuesday, January 28, 2014
The ad, "Going All the Way," shows an underdog high school footba ...
- NBC Broadcast Revs Rocket In Q4, Co. Holds Steady At $24B For 2013
MediaDailyNews, Wayne Friedman - Tuesday, January 28, 2014
Comcast's NBCUniversal tallied strong ad revenue in the fourth quarter of 201 ...
- Telelatino Rebrands As Univision Canada
MediaDailyNews, Erik Sass - Tuesday, January 28, 2014
Univision is bringing Spanish-language programming to Canada, thanks to a licensing agreeme ...
- VOD, SVOD Services Battle For Viewer Satisfaction
MediaDailyNews, Wayne Friedman - Tuesday, January 28, 2014
Both advertising-supported video-on-demand (VOD) services and subscription video-on-demand service can claim so ...
- Local TV Soars, Late-Night TV Lures 24 Million
MediaDailyNews, Wayne Friedman - Tuesday, January 28, 2014
Local TV news programs got some rare good news: Higher viewership ...
- NEW! Woman Quits Her Job In GoDaddy Super Bowl Ad
Out to Launch, Amy Corr - Tuesday, January 28, 2014
GoDaddy released a teaser ad for the second of its Super Bo ...
- Chobani's Super Bowl Ad Stars Bear Ransacking Store, With Dylan Song Playing In Background
Out to Launch, Amy Corr - Wednesday, January 29, 2014
Opera, love and a career change are today's Super Bowl ad theme ...
- Cheerios Brings Back Its Famous Interracial Family For Super Bowl Ad
Out to Launch, Amy Corr - Wednesday, January 29, 2014
Cheerios is sharing the love in its Super Bowl ad "Gracie," whi ...
- Morpheus From 'The Matrix' Sings Opera In Kia's Super Bowl Ad
Out to Launch, Amy Corr - Wednesday, January 29, 2014
Kia's Super Bowl ad, "The Truth," promotes the K900 luxury sedan ...
- Multiple Apps: Confusing, Or Just Good Revenue News For Stations?
TV Watch, Wayne Friedman - Wednesday, January 29, 2014
Have some stations and networks gone app-crazy? Not really, said Emily Bar ...
- NBC's Unstoppable 'The Blacklist' Keeps Setting New Ratings Records
TVBlog, Ed Martin - Wednesday, January 29, 2014
It seems there is no stopping NBC's "The Blacklist." It is ...
- Some Game Companies Pay For Mention On 'Conan,' But Don't Disclose Deal
Around the Net In Media, Phyllis Fine - Tuesday, January 28, 2014
Some videogame companies were paying to be featured in Conan O'Brien's "Cluele ...
- MasterCard Sponsoring 'Priceless Surprises'
Marketing Daily, Aaron Baar - Monday, January 27, 2014
MasterCard chief marketing officer Raja Rajamannar described the "Priceless Surprises" campaign ...
- N.Y. Lottery Ads Share 'Gamble For Good' Message
Marketing Daily, Sarah Mahoney - Monday, January 27, 2014
Themed "Everybody Wins," the new effort focuses on what funds generated ...
- DirecTV, Dish Team For Political Ad Sales
MediaDailyNews, Wayne Friedman - Monday, January 27, 2014
Satellite TV competitors DirecTV and Dish Network are pooling their addressable advertisi ...
- Super Bowl Has Great Ads, But Most Watch For The Game
MediaDailyNews, Wayne Friedman - Monday, January 27, 2014
Many Super Bowl research studies talk up all the interest in ...
- Super Bowl Unboxed: How The Second Screen Could Save The $4M Ad
MediaDailyNews, Matt Keiser - Tuesday, January 28, 2014
Clearly, advertisers are going to tap into the immense reach of t ...
- Sundance Rebrands Name To Boost Original Content
MediaDailyNews, Wayne Friedman - Monday, January 27, 2014
Altering its brand name so its graphic look reflects more TV-style programmin ...
- NEW! Hyundai's Super Bowl Ads Star Johnny Galecki And Psychic Dads
Out to Launch, Amy Corr - Monday, January 27, 2014
Big booms, puppies and football stories are the Super Bowl themes ...
- CarMax Creates A Human And Puppy Version Of Its Super Bowl Ad
Out to Launch, Amy Corr - Tuesday, January 28, 2014
CarMax has created two versions of its Super Bowl ad, "Slow Clap ...
- Coca-Cola's Super Bowl Ad Is Full Of Heart, Determination And Lambeau Field
Out to Launch, Amy Corr - Tuesday, January 28, 2014
Coca-Cola has released "Going All The Way,"a sweet ad that tells t ...
- Motility Ads Luring App Developers To The Big Screen
Real-Time Daily, Tyler Loechner - Tuesday, January 28, 2014
Motility Ads, a company that brands itself as a "mobile marketplace f ...
- App-adaisical No More: Which Screen Is The 'First' One Again?
RTBlog, Tyler Loechner - Tuesday, January 28, 2014
From my point of view as a consumer, apps have been lackadaisic ...