- DistroScale Launches Free OTT Offering, DistroTV
Digital News Daily, Alex Weprin - Tuesday, February 5, 2019
The company has forged partnerships with Bonnier (the owner of Saveur a ...
- Xandr Poised To Expand Addressable Ad Business, Staff
Digital News Daily, Alex Weprin - Tuesday, February 5, 2019
The company has hired Jay Askinasi as vice president, head of agen ...
- Otter Media Shutters Machinima, Early Digital Video Company
Digital News Daily, Alex Weprin - Tuesday, February 5, 2019
Machinima first started producing videos for the web in 2000, using vid ...
- YouTube CEO Says Platform Grew Up In 2018
Digital News Daily, Alex Weprin - Tuesday, February 5, 2019
YouTube nearly doubled the number of channels with 1 million or mo ...
- Google Creates Glossy Magazine To Tout Its Pixel 2
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
It determined that it wouldn't just talk about its excellent camera, b ...
- Super Bowl: Streaming Services Take Over The Big Game
Digital News Daily, Alex Weprin - Monday, February 4, 2019
No fewer than seven subscription streaming video services -- often in pri ...
- Technical Issues Marred Super Bowl Stream For Some Roku Users
Digital News Daily, Alex Weprin - Monday, February 4, 2019
A number of Roku users found that their feed of the ga ...
- Super Bowl Sets Streaming Viewership Record
Digital News Daily, Alex Weprin - Monday, February 4, 2019
CBS says the streamed version drew an average minute audience of 2 ...
- Would Netflix Ever Sell To Apple?
Video Insider, Alex Weprin - Tuesday, February 5, 2019
Rumors of such a tie-up were given new life this week aft ...
- WarnerMedia Taps Aubrey To Lead Streaming Content
Digital News Daily, Alex Weprin - Friday, February 1, 2019
Aubrey currently oversees original drama programming at TNT and will now mana ...
- Netflix Spent $1.8B On Advertising In 2018
Digital News Daily, Alex Weprin - Friday, February 1, 2019
The company's marketing spend is actually accelerating at a faster pace th ...
- Vice Media Inks Video, Display Ad Deal With Teads
Digital News Daily, Alex Weprin - Thursday, January 31, 2019
Vice is approaching Teads as a partner that can help the compa ...
- Hulu Partners With Charmin, Coca-Cola To Test Pause Ads
Digital News Daily, Alex Weprin - Thursday, January 31, 2019
A viewer watching a show hits pause and a silent, static ...
- Super Bowl Streaming Viewership Poised To Surge
Digital News Daily, Alex Weprin - Thursday, January 31, 2019
CBS has the TV rights to this year's game and will ma ...
- Cheddar Taps Telaria As Programmatic SSP
Digital News Daily, Alex Weprin - Wednesday, January 30, 2019
The deal comes in the midst of a rapid expansion by Chedda ...
- Nielsen Catalina Solutions Launches CPG Solution For YouTube Advertisers
Digital News Daily, Alex Weprin - Wednesday, January 30, 2019
With the expansion to YouTube, it will start tracking Google's open aucti ...
- Apple Plans Bigger Video Presence As 'The Bundle Breaks Down'
Digital News Daily, Alex Weprin - Wednesday, January 30, 2019
The company intends to expand its presence in selling third-party streaming service ...
- Video Platforms To Merge To Take On Google
Around the Net In MAD London, Sean Hargrave - Wednesday, January 30, 2019
"Sky News" is predicting the Taptica and RhythmOne video advertising platforms a ...
- Live Streaming Viewing Rose 65% In 2018
Digital News Daily, Alex Weprin - Tuesday, January 29, 2019
Live viewership was driven by live events, in particular coverage of t ...
- Cheddar To Launch 'Cheddar Nights' Evening Block In February
Digital News Daily, Alex Weprin - Monday, January 28, 2019
"Cheddar Nights," as the programming block is called, will be anchored ...
- EDO Taps Grunther To Lead Media Analytics Business
Digital News Daily, Alex Weprin - Monday, January 28, 2019
EDO uses its software to analyze every advertising spot on television, fr ...
- The Streaming Pricing Wars Are On
Video Insider, Alex Weprin - Tuesday, January 29, 2019
Streaming video services' value is being rejiggered, built around research that sugges ...
- StreamElements Raises $11M In Esports Funding Round
Digital News Daily, Alex Weprin - Friday, January 25, 2019
StreamElements offers a full-service production stack for gamers and creators on YouTu ...
- Study: Netflix Content More Appealing To Consumers Than Streaming Competitors
Digital News Daily, Alex Weprin - Friday, January 25, 2019
According to data from the end-to-end product validation platform Alpha, 68% ...
- YouTube Tries To Reduce Spread of 'Borderline Content,' Misinformation
Digital News Daily, Alex Weprin - Friday, January 25, 2019
YouTube says the shift will only impact around 1% of all vide ...
- Cheetos Debuts 'Dumbest Use Of Smartest Tech'
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
It wanted to give Cheetos Vision a launch worthy of any ho ...
- BMW Celebrates Diversity To Showcase Sporty X2 Model
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The LGBTQ community, possessing a bold and rebellious mindset to live li ...
- Hulu Lowers Price For Ad-Supported Tier
Digital News Daily, Alex Weprin - Thursday, January 24, 2019
With its advertising business spinning into high gear with programmatic options, direct-sal ...
- Study: 'YouTube Enthusiasts' Watch As Much Linear TV As Regular Adults
Digital News Daily, Alex Weprin - Thursday, January 24, 2019
The VAB report found YouTube enthusiasts watched just as much traditional ad-support ...
- YouTube, Instagram Among Most Popular Social Video Platforms For Gen Z, Millennials
Digital News Daily, Alex Weprin - Thursday, January 24, 2019
Research finds Instagram is particularly strong among Gen Z, becoming a mo ...