- Netflix Dominates Subscription Streaming Video Market
Digital News Daily, Alex Weprin - Thursday, April 4, 2019
According to Parrot's 2018 Global Television Demand Report, Netflix controlled 71% ...
- HBO Added To Roku Channels
Digital News Daily, Alex Weprin - Thursday, April 4, 2019
Roku hopes capitalize on both the free, ad-supported and subscription side ...
- Magna: OTT Ad Market Approaches $4 Billion, Offsets Linear TV Contraction
MediaDailyNews, Joe Mandese - Friday, April 5, 2019
Over-the-top video ad spending is expanding at the fastest rate of a ...
- Viacom, T-Mobile Strike Streaming Video Content Deal
Digital News Daily, Alex Weprin - Wednesday, April 3, 2019
The two companies have signed what they call a "significant content distributi ...
- OTT Measurement Firm Tru Optik Raises $10M, Boosts Marketing
Digital News Daily, Alex Weprin - Wednesday, April 3, 2019
The company plans to use the money to up sales and marketi ...
- Oreo Recreates 'Game Of Thrones' Opening Using Cookies
Marketing Daily, Karlene Lukovitz - Wednesday, April 3, 2019
Oreo is the latest big brand to announce "Game of Thrones" fin ...
- Teads Hit $430M In 2018 Revenues, Ad Manager Helps Drive Growth
Digital News Daily, Alex Weprin - Tuesday, April 2, 2019
Teads hopes to be a billion-dollar per-year company by 2021. While programmat ...
- Quibi Taps Conrad As Chief Product Officer
Digital News Daily, Alex Weprin - Tuesday, April 2, 2019
In his new role, he will be responsible for the company's produc ...
- JW Player Offering Customizes Apps
Digital News Daily, Alex Weprin - Tuesday, April 2, 2019
The offering will allow clients to quickly create and launch customized O ...
- Discovery Plans Natural-History Streaming Service Following BBC Deal
Digital News Daily, Alex Weprin - Monday, April 1, 2019
The streaming service is targeting a 2020 launch. The 10-year content partnersh ...
- March Madness Streaming On The Rise
Digital News Daily, Alex Weprin - Monday, April 1, 2019
March Madness Live is setting new records for streams and streaming hour ...
- Apple Event Leaves More Questions Than Answers On Streaming Video Play
Video Insider, Alex Weprin - Tuesday, April 2, 2019
Apple TV+ will be available on Apple devices, and on third-party devic ...
- Sony Sells Stake In Crackle To Chicken Soup For The Soul Entertainment, Crackle Plus Debuts
Digital News Daily, Alex Weprin - Friday, March 29, 2019
Both Sony and CSSE will contribute programming and assets to the n ...
- CTV Video Ads Accelerate Impressions, Engagement
Digital News Daily, Alex Weprin - Friday, March 29, 2019
As CTV rises, short-form video ads are rising as well. Innovid fou ...
- Target In, Disney Out For 2019 IAB Newfronts
Digital News Daily, Alex Weprin - Friday, March 29, 2019
Target will be the second retail company to have a presence ...
- Premion Taps Vilade As Head Of Sales
Digital News Daily, Alex Weprin - Thursday, March 28, 2019
Vilade is joining Premion from TrustX, where he was Chief Rvenue Offi ...
- FuboTV Turns To Google Cloud To Power Streaming Service
Digital News Daily, Alex Weprin - Thursday, March 28, 2019
While some companies have tried to build out their own in-house solution ...
- Epix Rolls Out Streaming Service To Roku, Amazon Devices
Digital News Daily, Alex Weprin - Thursday, March 28, 2019
The MGM-owned company launched Epix Now last month for $5.99 per mont ...
- Monday 'Tonight Show' Was Filmed On Samsung Smartphone
TVBlog, Adam Buckman - Friday, March 29, 2019
For this unusual, program-length stunt, the entire show took place outside t ...
- VideoAmp Inks Deals With OTT Platforms, Programmers Ahead Of Upfronts
Digital News Daily, Alex Weprin - Wednesday, March 27, 2019
The company says A+E Networks, AMC Networks, Sony Crackle, and Tubi ...
- Tru Optik, Oracle Data Cloud Strike Audience Data Deal
Digital News Daily, Alex Weprin - Thursday, March 28, 2019
The deal will make Oracle's audience data available for CTV and O ...
- A+E Networks Leans Into Star Power, President Bush, To Pitch Marketers
Television News Daily, Alex Weprin - Thursday, March 28, 2019
A+E revealed new extensions of the History brand at its upfront, includi ...
- Adobe, Roku Partner On OTT Ad Targeting
Digital News Daily, Alex Weprin - Tuesday, March 26, 2019
Customers of Adobe Marketing Cloud, Adobe Audience Manager and Adobe Analytics produc ...
- Hulu-Spotify Bundle May Be Underpriced
Digital News Daily, Alex Weprin - Tuesday, March 26, 2019
A new survey suggests Hulu may be leaving money on the tab ...
- Addressable TV Spending Growing To $3.4 Billion in 2020
Television News Daily, Wayne Friedman - Tuesday, March 26, 2019
Total addressable TV viewing is projected to rise 25% by 2022 fr ...
- Roam Launches Roam TV Streaming Video Channel
Digital News Daily, Alex Weprin - Monday, March 25, 2019
Roam has hundreds of videos at launch, and most are shot ...
- Apple TV Channels And Apple TV+ Streaming Service Reveals
Digital News Daily, Alex Weprin - Monday, March 25, 2019
The strategy is twofold: One service designed to connect consumers to third-third-par ...
- Core Power Unveils New Ad For NCAA Tourney
Marketing Daily, Karlene Lukovitz - Monday, March 25, 2019
15-second ad shows player after game, in line with protein sports drink ...
- Combat Sports Find New Home On Streaming Platforms
Video Insider, Alex Weprin - Tuesday, March 26, 2019
All WWE and UFC signature events, which had been a staple ...
- Worldwide Streaming Subscribers Surpass Cable Subscribers For First Time
Digital News Daily, Alex Weprin - Friday, March 22, 2019
More than 70% of U.S. homes watch TV and movies through streami ...