- Mastercard Sponsors Arsenal Women FC
Around the Net In MAD London, Sean Hargrave - Wednesday, May 22, 2019
Mastercard is tapping into the popularity of women's football by announcing maj ...
- 'The Athletic' Hires 14 Staffers To Cover WNBA
Publishers Daily, Melynda Fuller - Tuesday, May 21, 2019
Fourteen women writers will give readers access to all 12 teams. Covera ...
- Digital Innovation Puts Wind Beneath The Wing
The MediaPost Cases, Nina Lentini - Tuesday, May 21, 2019
The digital experience encourages members to maximize the full value of t ...
- Agencies Celebrate Moms With Company Policies, Programs
MAD, Larissa Faw - Friday, May 10, 2019
While many clients are recognizing moms through consumer-facing campaigns, several agencies a ...
- Brands Address Unconscious Bias In New Campaigns
MAD, Larissa Faw - Monday, May 6, 2019
Pantene is leveraging awareness of gender equality to introduce a search engi ...
- Create & Cultivate, Mastercard Team To Spotlight Female Business Owners
Publishers Daily, Sara Guaglione - Monday, May 6, 2019
The partnership with Mastercard gives women resources on financial literacy. Later th ...
- Will Taboo Topics Help VCs Warm Up To Women's Brands?
D2C Insider, Sarah Mahoney - Monday, May 6, 2019
Consider Postwell, which sends gift boxes to women who've just given birt ...
- 'I Really Hope They Don't Hire A Woman'
MAD, Jenn Szekely - Thursday, April 25, 2019
It's interesting that women, who are considered more communal and nurturing th ...
- Walkout Organisers Claim Google Took Retaliatory Action
Around the Net In MAD London, Sean Hargrave - Tuesday, April 23, 2019
Two women who helped organise the mass walkout of staff at Goog ...
- The Growing Reach Of Femtech
Marketing Insider, Kathy Selker - Monday, April 22, 2019
Femtech, the application of technology to track and advance women's health, h ...
- 'Page 3' Topless Models Are Gone For Good
Around the Net In MAD London, Sean Hargrave - Friday, April 12, 2019
"The Guardian" brings news that the "Daily Star," the last newspaper ...
- ICO Fines Baby Club GBP400k Over Sharing Data
Around the Net In MAD London, Sean Hargrave - Friday, April 12, 2019
The mother and baby club, Bounty, has been fined GBP400,000 by t ...
- Stressed Tech Industry Also Has Gender Issues
London Blog, Sean Hargrave - Wednesday, April 10, 2019
BIMA's report shows that tech workers are hugely stressed, but the iss ...
- In A First, AT&T's Logo Will Be On All WNBA Uniforms This Season
Marketing Daily, P.J. Bednarski - Monday, April 8, 2019
The telecom reportedly is the first non-apparel brand partner to have i ...
- Pay Gap Widens At A Third Of Media Companies
Around the Net In MAD London, Sean Hargrave - Monday, April 8, 2019
A third of media companies have seen their pay gap increase ...
- NowThis Media, Time's Up To Produce Video-Based Women's Stories
Publishers Daily, Melynda Fuller - Wednesday, April 3, 2019
The video series will address the challenges and successes of working wom ...
- Boots Sponsors British And Irish Women's Football Teams
Around the Net In MAD London, Sean Hargrave - Wednesday, April 3, 2019
Boots has announced a sponsorship deal for all four British women's nation ...
- Gender Equity Tips From A Woman CEO: Don't Wait For Rest Of World To Catch Up
Marketing Insider, Maureen Maldari - Wednesday, April 3, 2019
I am no longer at risk for gender inequity -- but ...
- 'Create & Cultivate' Launches Membership Program
Publishers Daily, Sara Guaglione - Tuesday, April 2, 2019
'Create & Cultivate' is giving businesswomen exclusive access to premium content, ...
- 'The Telegraph' Launches Women's Sports Section
Around the Net In MAD London, Sean Hargrave - Tuesday, March 19, 2019
"The Telegraph" has launched a new section dedicated to women's sport, "Pre ...
- Mass-Market Women The Most Important Demographic
Around the Net In MAD London, Sean Hargrave - Wednesday, March 13, 2019
It may go down as rather self-serving research, but "Netimperative" is reporti ...
- Huge Showcases Text-Driven Tampon Dispenser At SXSW
MAD, Larissa Faw - Monday, March 11, 2019
The device invites women to text their need for a tampon, eliminati ...
- Meredith Ups Levene To President, Chief Digital Officer, National Media Group
Publishers Daily, Melynda Fuller - Monday, March 11, 2019
Levene will oversee all digital content and products, strategy, sales and operatio ...
- Kazakhstan Bank Promotes Female Entrepreneurship
Marketing Daily, Tanya Gazdik - Friday, March 8, 2019
ForteBank has distributed a fragrance to prominent female entrepreneurs throughout the countr ...
- Bud Updates Old Ads For International Women's Day
Marketing Daily, Karlene Lukovitz - Friday, March 8, 2019
Bud says it will continue to get #SeeHer input on its ad ...
- AMG/Parade Partners With Lori Greiner For 'Living Inspired' Magazine
Publishers Daily, Sara Guaglione - Friday, March 8, 2019
Greiner is known for her appearances on "Shark Tank," ABC's reality ...
- Bauer Debuts 'Crime Monthly' Glossy For Women
Publishing Insider, - Monday, March 11, 2019
The title seeks to build on the popularity of the true-crime gen ...
- Havas Media Launches International Women's Day Campaign
Around the Net In MAD London, Sean Hargrave - Friday, March 8, 2019
Havas Media's London and New York teams have partnered with Facebook, JCDecau ...
- Diageo CMO Discover Lack Of Gender Balance In Creative
Around the Net In MAD London, Sean Hargrave - Friday, March 8, 2019
"The Drum" is marking International Women's Day by reporting on the findin ...
- Brands, Agencies Reveal Their IWD Plans, Campaigns, Festivities
MAD, Larissa Faw - Thursday, March 7, 2019
Brands and agencies are rallying around this year's International Women's Day (IW ...