Tag results for "world cup"
- Nike Bests Adidas In 'Digital' World CupNike was the most high-profile brand during the tournament, according to Amob ...
- I Say Potato, You Say Sexist - But Where Was Adidas In The Women's World Cup?The FA's social media patronising blunder is all over the news tod ...
- England's Women Footballers Draw Two Million Audience For World Cup OpenerEngland's 1-0 defeat by France in the women's football World Cup w ...
- Lighting Brand Cree Kick Starts New Soccer CampaignThe effort features Abby Wambach, the captain of the World Cup U. ...
- Adidas Sees Biggest Rise In Negative Sentiment Among FIFA SponsorsAdidas has seen the largest percentage increase of negative sentiment of a ...
- Blatter's Gone -- Which Sponsor Will Stand For Something We Can Connect With Now?The time for action is drawing near with Blatter gone -- y ...
- World Cup, Selfies And 1D Dominate Twitter's 2014 ReviewThe World Cup was the most tweeted about event ever, and Ell ...
- Telemundo Gets Spanish-Language Rights To World CupTelemundo is officially taking over the U.S. Spanish-language broadcast rights to FI ...
- NBC Sports Tries To Keep Soccer Fever GoingComing off the hugely popular World Cup this summer, NBC Sports ...
- World Cup Winners Scored With Real-Time RelevanceThe World Cup Final had 32.1 million tweets sent during the mat ...
- World Cup Ad Surge Boosts ITV ITV has reported a 40% rise in pre-tax profits to GBP250m ...
- One In Three Think Nike Sponsored The World CupNearly one in three consumers (30 percent) think Nike was an offici ...
- Coke Tops List Of Consumer-Recognised World Cup SponsorsCoca-Cola has topped the list of brands that consumers can recall ...
- Real-Time Marketing at the World Cup: What Worked, What Didn't, And What We Learned The 2014 FIFA World Cup has come to a close, much ...
- Coca-Cola Sales Fall Flat Despite World Cup CampaignA huge World Cup marketing drive from Coca-Cola and the launch ...
- Adidas First World Cup Content Campaign Demonstrates Key LessonsThe Adidas "all in or nothing" content-driven campaign was a landmark ...
- The 5 Tiers Of Soccer Retail Activation - And What's To ComeEvery four years we have a FIFA World Cup. And every fo ...
- Coca-Cola Leads World Cup Sponsors In Attracting New Social FansCoca-Cola was the most successful World Cup sponsor in attracting social fan ...
- World Cup $6000 Per Mention Must Surely Pop Social's Bubble?The sums involved in partnering with and sponsoring the World Cup a ...
- The Rhythm of Soccer: Why World Cup Brands Need Music to Sell at ScaleRemember the grating sound of the vuvuzela four years ago? This yea ...
- Adidas Most Talked About Brand In Most Social World Cup EverIt was the most 'talked about' social sporting event ever with mo ...
- Soccer Marketing Is On The Attack The German national team famously overhauled its traditionally defensive-minded game into ...
- When Losing Is WinningNow that the 2014 Fdration Internationale de Football Association (FIFA) World C ...
- Snapchat Adds 'Story' To World Cup FinalShowing off its collaborative, live-event-capturing powers, Snapchat hitched its "Our Story" featu ...
- Brands Rush To Congratulate Germany And GotzeBrands were quick to take advantage of Germany's victory in the Wor ...
- Are Beats by Dre, Kia World Cup Winners Or Losers?You could ask viewers, like Ace Metrix did, or you can a ...
- World Cup 2014: A Marketer's EpilogueSo that was FIFA World Cup 2014. Gary Lineker, former striker f ...
- You Can See The World Cup Live, Give Or Take 10 Seconds The World Cup has broken records as the largest live event ...
- Why Social "Newsrooms" Skew PositiveLike a number of ad agencies, Google set up a “newsroom” ...
- Shock World Cup Victory For Germany Sets New Twitter RecordsLast night's shock 7-1 victory for Germany over Brazil has become t ...
