Television News Daily Editions for February 2024
- Television News Daily - Thursday, Feb. 15, 2024
- TV Bigs Getting Out Front Of Upfronts With Early Announcements
- Brian Wieser Outlines New Planning Paradigms, Why Guarantees Will Persist
- TelevisaUnivision Q4 U.S. Ad Revenues Slip 5%, Core Ads 5% Higher
- Comedy Experts' Take On Super Bowl's Funniest Ads
- Minor Trends Of The Super Bowl
- A Nation Divided: Did Taylor Swift Get Too Much Super Bowl Coverage?
- Media Buyers Ramp Up Deals For Addressable TV, Consider It A 'Must Buy'
- Broadcast TV Has Broadest Reach Among American Adults
- A Brand Promo Lure For A New Sports Streamer? NFL Not Happy
- Buff Newsrooms: What It Takes To Be A Journalistic Leader
- Hearst Did Well In 2023 Despite Economic Headwinds
- Television News Daily - Wednesday, Feb. 14, 2024
- What Jon Stewart Said On His First Night Back On 'The Daily Show'
- Walmart Reportedly In Talks To Buy Vizio For $2B
- Nexstar Hires Schulman For Platform Marketing
- 'TVNewsCheck' Suspends Its News Coverage
- Sports Fans Shift Viewing To Streaming Platforms, Where TV Still Reigns
- Obit: Long-Time Network Sports Ad Exec Jim Burnette, Dead At 81
- Buppie Power
- Foot-Washing -- And Other Unexpected Ad Activities
- Peak TV Gets Picked On: New Formulas For Program Economic Health?
- Google Increases Revenue For Publishers, Support For YouTube Creators
- Scorecard: Super Bowl QSR Spots
- Diversity In Data: Can Multicultural Insights Transform Programmatic?
- Television News Daily - Tuesday, Feb. 13, 2024
- CNN's Morning Moves: Who Are These People?
- Netflix Schedules 2-Day Immersive Event For Upfront Week
- New Super Bowl (And TV) Viewing Record: 123.7M Viewers
- State Farm, BMW, Google, Temu All Claim Super Bowl Ad Title
- Kia, BMW, VW, Toyota Score High Among Super Bowl Spots
- MLB Wants To Own RSNs As Streaming Services - Should Other Sports Follow?
- Bring Me The Head Of JFK, Said No One Ever
- The Anti-Democratization Of Media
- Sports Marketers Face Timeliest Moment To Fulfill Fans' FOMO
- Tubi Must Face Video Privacy Claims
- Television News Daily - Monday, Feb. 12, 2024
- RFK Jr. Springs A Super Bowl Surprise, While Mark Wahlberg Prays
- Super Bowl Ads With Highest Attention Scores Featured Singing Celebrities
- Television, Search Shown Inseparable During Super Bowl
- Most Effective Super Bowl Spots, Creatively Speaking
- X Strikes Content Deal With The WWE
- It's Strictly Up To You
- Rising Online Sports Gambling: What's The Real TV Viewing Impact?
- Searching For Mr.P: Pringles' SB Campaign Begins And Ends With User-Generated Content
- Television News Daily - Friday, Feb. 9, 2024
- Cable Industry Blasts FTC Push To Outlaw 'Junk Fees'
- Dick Wolf Owns 9 Prime-Time Hours With Brand-Extended Shows
- 50+ Stars Take Center Stage At Super Bowl This Year
- Paramount's Bakish On Sports-Alone Program Streaming: 'Broad Is Better'
- AMC Networks' Ad Revenue Sinks 23%, Stock Down 18%
- Domino's Delivered Most Ad Impressions In H2 2023
- YouTube High-Profile Moments In Ad Formats Lift Brand Visibility
- Using Brand Experiences To Turn Super Bowl Viewers Into Lifelong Fans
- New Legacy TV Sports Streaming: Digital-First Media Waiting To Pounce?
- Antisemitism Ad, 'Silence,' To Air In Super Bowl's First Half
- Kia's Super Bowl Spot Has All The Feels
- Toyota Spotlights 'Dareful Handle' On Super Bowl
- Volkswagen Debuts 'American Love Story' For Super Bowl
- Nerds Introduce Brand Character Gummy In Ferrara's Big Game Debut
- 'TP Is Nacho Best Choice': Dude Wipes Runs Cheeky Digital OOH SB Campaign
- NFL Stars Promote Dessert Taco Shells In Super Bowl Run-Up
- Salomon's Super Bowl Ad Asks People To Move From Couch To Mountain
- Travel South Dakota Kicks Off First Super Bowl Ad
- How Brands Can Win With Gen Z at The Super Bowl
- Bud Light Goes For Genie Outreach
- Television News Daily - Thursday, Feb. 8, 2024
- Disney Trims D2C Losses 86%, Disney+ Subscribers Slip
- Wandering Soul Searcher On CBS Is A Finder Of Lost Lives
- Big Game Ad Claims: Trends, Lessons Learned
- Will Michelob Ultra's 'Superior Beach' SB Ad Be This Year's Consumer Favorite?
- Why Some Super Bowl Ads Work: Cars, Big Vistas Or John Travolta Singing
- Disney To Build 'Expansive' Fortnite Universe, Invests In Epic Games
- Streaming Audio Feature Adds 100K Locations To Hyper-Personalize Ads
- Linear TV Reach Sinks 4%, Daily Linear Viewing Narrows With CTV
- Apple CEO Asks 'Where's Usher?' In Super Bowl Halftime Teaser
- Microsoft Back In The Big Game With Copilot Ad
- Toyota Spotlights 'Dareful Handle' On Super Bowl
- Aubrey Plaza Deadpans 'Having A Blast' In Mtn Dew's Super Bowl Ad
- Carl's Jr. Returns To Super Bowl, Promotes Free Burgers
- Booking.com Checks In Tina Fey For Super Bowl Ad
- Site Specific: Scorsese Directs First Super Bowl Spot For Squarespace
- Advertising Enables The Essential Bond Between Journalism And Democracy
- Ad Executives Rank Retail Media As Most Important Marketing Channel
- Television News Daily - Wednesday, Feb. 7, 2024
- Commercials Of Super Bowl Past: Oh, The Sadness Of It All
- ESPN, Fox, WBD To Start Sports Streaming Service
- Fox Corp. Q4 Cable Ads Sink 23%, TV Ads 19% Lower
- Kick-Ass Grandmas Spark Doritos Dinamita's Super Bowl Ad
- Football Fans Asked To Take The Jif And 'Save The Celery'
- Bucket List: Ally Bank 'Saves' Super Bowl Ad For Key Demos
- The Grammys Get Profound
- CNN In The AM: Less Chat, More Snap?
- Mirroring Gen AI: Marketers Are Now Using It For Content Production
- Television News Daily - Tuesday, Feb. 6, 2024
- 'Abbott Elementary' Returns For Superlative New Season
- Super Bowl Price Soars 11% To $6.47M Per :30
- Grammys Posts 34% Viewership Spike To 16.9M
- Expedia Group Is Netflix's First Global Advertising Partner
- Comscore Partners With TargetSmart For Progressive Election Campaigns
- Programmatic Ad Spend Estimated To Grow 16% In United States
- DOOH Video Climbing In Ad Spend
- Will Taylor Swift Endorse Biden? A 'Holy War' To Come?
- NFL, Paramount, Gamefam To Launch SpongeBob Super Bowl Event On Roblox
- Tired of Super Bowl Betting Pools, Try The NAD's Ad Claims Bingo Game
- Messi Takes 'Superior' Shot For Michelob Ultra In Super Bowl Spot
- Pringles Taps Chris Pratt To Grow His 'Stache For Super Bowl Ad
- 'Going For It' On 4th Down: The Problem With NFL Analytics
- The Death Of The CMO Has Been Greatly Exaggerated
- Television News Daily - Monday, Feb. 5, 2024
- Grumpy Old Man: New 'Curb' Exceeds Expectations
- Top Betting Brands' Ad Spending Approaches $1B
- Samsung Ads Decode FAST, Points To Local News As Turning Point
- Most Amazon Prime Video Users Likely Will Watch Ads
- Advertisers Prepare As Sports Fans Get Ready For Super Bowl LVIII
- Report: Celebrity SB Ads Work Best When Multiple Stars Are Involved
- Paramount+ Keeps Climbing With Some High-Altitude Comedy
- Peltz Has A Streaming Bundle Idea: Should He Decide For You?
- Super Bowl Spot Shows How Google Tech Helps The Blind, Visually Impaired Take Photos
- Robert Downey's Happy Company Devises Post-Super Bowl Response
- Jeremy Renner Feeling 'Planty Good' In Silk's Super Bowl Debut
- 'Doctor' Recommends Drumsticks In Super Bowl Spot
- Television News Daily - Friday, Feb. 2, 2024
- Networks Ready To Roll Out Last Fall's Delayed Shows In February
- Nielsen Expands OOH Viewing Measure, Sports TV Benefit
- Premium Streamers Slow TV Marketing Ad Spend, Down 18%
- Charter's Decline In Broadband, Video Subscribers Alarms Investors
- Bet You Can't Watch Just One: Lay's Leverages Excess Frequency For Groundhog Day Buy
- PETA Enlists Edie Falco In Spot Running Super Bowl Sunday
- Pluto TV Celebrates Couch Potatoes in Super Bowl Ad Debut
- Omnicom Bolsters Creative Content Offering With Coffee & TV Acquisition
- Super Bowl For Swifties: More Ad Engagement To Shake Off
- More Shoppable TV Is Coming
- There's A News Cycle Born Every Minute
- State Farm Will Be Back
- MRC Grants First-Ever Point-Of-Care Ad-Measurement Accreditation
- How Marketers Can Shape Up, And Slim Down, With Measurement
