Commentary
Did GDPR Just Give Email Engagement A Boost?
- by Sean Hargrave , Staff Writer, July 10, 2018
That awful couple of weeks in the run to GDPR this May -- it was annoying, illuminating and liberating all at the same time, and it might just have improved email marketing.
It's hard to tell exactly what the impact is, but the latest Email Benchmarking Report for 2018 by …
Sean Hargrave is MediaPost's London Editor. You can reach him at seanhargrave@btinternet.com.
