• Wheat From The Chaff -- How Publishers Must Strive To Survive
    Decent publishers need a kitemark to stand out because their regular readers ensure campaign success.
  • Chancellor Backs UK On Digital Tech, Warns US Tech Giants On Tax
    Headlines will talk about stamp duty -- but the real news is a Chancellor backing UK digital tech.
  • Content Marketing Gets Massive Vote Of Google Confidence
    Direct traffic and keeping users engaged in great content are named as the top routes to high search rankings.
  • LEGO Ditches The Siloes To Listen To Its Users
    LEGO Life is a site that entertains, but also tells LEGO which toys are a hit.
  • Murdoch Is Right On Print Growth -- Swapping Fivers For A Pound Has Little Future
    As Murdoch calls a day on newspaper expansion, circulations are down and print losses are racking up.
  • Pssst! Are You Ready To Learn How To Smash Black Friday?
    New research shows that emotion is just as important as the deals in earning email engagement on the big day.
  • Blockchain Set To Clear Digital Marketing's Murky Waters
    A new agency has launched, claiming that blockchain will enable advertisers to track their spend like never before.
  • Theresa May Shows Trump How To Call Out Putin On Fake News
    Just a week after Trump appeared to believe Putin, Theresa May calls the Kremlin out on fake news.
  • High Street Moves To Experiences, Not Shirts And Shoes
    Research confirms what we have all been thinking -- the high street is embracing experience over shirts and shoes.
  • John Lewis Unleashes Another Monster Hit
    The retailer's grasp of storytelling and emotion hits us every year.
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