GroupM figures say the UK is the fastest-growing mature advertising market and will hit GBP20bn as Brexit happens.
When research shows that up to nearly three in four ad dollars can go on fake users, it's time to act.
An organisation fighting corruption and questionable hosts finds a 2026 saviour in the US, Canada and Mexico.
We're twice as likely to trust news found through a search on Google as we are a social site.
So says Dentsu Aegis. 2019 will see ad spend increase in the UK by more than the global average.
With no awareness lift, sponsors must be questioning spending GBP180m on a corrupt body's big show in a tyrant's backyard. Qatar's up next!
Adidas has spent millions to gain logos it doesn't want to use. Nike hasn't, and its ad is better. Just ask 7m YouTube viewers.
Google is just a month, and possibly two, from another large fine from Brussels -- this time over Android.
A tenth of new ad spend globally will be attributable to the World Cup -- the most social tournament we will have seen to date.
The IAB UK's Gold Standard is proving to be a hit in keeping ads on the straight and narrow.