In a big media day we have "The Times" shying away from rolling news as BuzzFeed embraces it and Red Bull Media House gets into bed with Reuters.
Viewability, fraud and ad blocking make now the time to get your brand ready for the native advertising revolution.
Banning the blockers is the only way to defeat digital freeloaders, as the French and British press are beginning to find out.
Neuroscientists have shown that memorable television ads are all about storytelling and great music. Cuddly animals, kids and calls to action take a back seat.
Twitter is ten -- and everyone wonders what happens next. First profits this year and then a very ordinary future in Facebook's shadows, if you ask me.
Could outdoor finally be going more digital as Exterion Media and TfL agree to share risk and reward?
As tv cords are cut globally, Brits are half as likely to consider such a drastic move -- because that's the wire bringing in all the good stuff.
Ordering pages by popularity rather than time will mean that brands will end up paying more to promote posts. The free social ride is (mostly) over.
The public demands that brands no longer turn a blind eye to cheating and corruption, as Sharapova will soon find. What does that mean for Russia and Rio?
SXSW will have great tips, but conferences in London reminded marketers to focus on customers and strategy over tech.