• Are Avatars The Next Frontier In Influencer Marketing?
    Samsung is about to find out after signing up virtual influencer Lil Miquela, and her 1.8m fans.
  • Fake News Battle Crucial As Gen Z Turns Off TV News
    Parity reached between social and mainstream media means fake news must be tackled.
  • As Brands Handle 'Grunt' Work, Agencies Supply Expertise
    In some sectors, two in three CMOs are in-housing, but agencies with expertise will still prosper.
  • Boris And No Deal Are In -- Still, Adland Wants Farage No-Platformed?
    As Boris becomes Prime Minister, adland needs to ask whether Farage has a point and it's too London-centric.
  • Lies, Statistics And Digital Advertising Growth
    What would you rather have next year -- an extra billion pounds through digital or a few tens of millions via cinema?
  • Quality Content Delivers, But How Can Advertisers Find It?
    The latest research shows a huge boom for view rates and dwell time. But without a kitemark, how do brands hunt it down?
  • Amazon Is Next In Line For A Hefty EU Fine
    Just as it builds out its advertising offering, Amazon seems likely to get a fine for third-party data use.
  • Boris And Brexit See Growth Grind To A Halt
    Digital is doing ok -- but direct marketing is still waiting for its much-promised post-GDPR bounce.
  • Cricket's Problem Goes Beyond A TV Paywall
    England's World Cup victory was exhilarating, but still more people watched Wimbledon. It was the same for England's women footballers.
  • Voice Leak Scandal -- Is This Google's Cambridge Analytica Moment?
    Will the public trust Google again when they hear leaks of users being recorded?
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