by Sean Hargrave on Jul 26, 7:00 AM
Samsung is about to find out after signing up virtual influencer Lil Miquela, and her 1.8m fans.
by Sean Hargrave on Jul 25, 9:03 AM
Parity reached between social and mainstream media means fake news must be tackled.
by Sean Hargrave on Jul 24, 8:54 AM
In some sectors, two in three CMOs are in-housing, but agencies with expertise will still prosper.
by Sean Hargrave on Jul 23, 9:26 AM
As Boris becomes Prime Minister, adland needs to ask whether Farage has a point and it's too London-centric.
by Sean Hargrave on Jul 22, 10:00 AM
What would you rather have next year -- an extra billion pounds through digital or a few tens of millions via cinema?
by Sean Hargrave on Jul 19, 9:08 AM
The latest research shows a huge boom for view rates and dwell time. But without a kitemark, how do brands hunt it down?
by Sean Hargrave on Jul 18, 9:39 AM
Just as it builds out its advertising offering, Amazon seems likely to get a fine for third-party data use.
by Sean Hargrave on Jul 17, 10:24 AM
Digital is doing ok -- but direct marketing is still waiting for its much-promised post-GDPR bounce.
by Sean Hargrave on Jul 16, 8:36 AM
England's World Cup victory was exhilarating, but still more people watched Wimbledon. It was the same for England's women footballers.
by Sean Hargrave on Jul 15, 10:54 AM
Will the public trust Google again when they hear leaks of users being recorded?