CX: What's Next? Brands Forced To Respond To Changing Customer Patterns

COVID-19 has changed the customer experience — perhaps forever. That’s one takeaway from Customer Experience in a Post-COVID-19 World, a study from Precisely, conducted with Corinium.

For starters, 86% of CX leaders in this study have updated their strategies because of COVID-19. With good reason: 79% report that the pandemic …

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