Commentary
Apple TV+ Beating Disney+ In Growth Rate Among Affluent Millennials
- by Karlene Lukovitz @KLmarketdaily, February 16, 2021
Given Apple’s unwillingness to
date to report specifics about the size of Apple TV+, the numbers are unusually murky.
As of February 2020, Bloomberg reported knowledgeable sources saying the streaming service — launched, like Disney+, in November 2019 — had just 10 million subscribers as of February 2020. (They also …
Karlene Lukovitz is editor of MediaPost's "Digital News Daily" and writes the weekly "Video Insider" and "Advanced TV Insider" columns. You can reach her at karlene@mediapost.com.
