Zenith: Global Alcohol Ad Spend Will Rise 5.3% In 2021

Alcohol ad spend will grow by 5.3% in 2021 across most of the world, ahead of the 4.9% growth of the ad market as a whole, as brands recover from a much steeper drop in 2020, according to new research from Zenith. 

Alcohol advertising will grow roughly in line with …

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