Apple TV+'s Consumer Satisfaction Grows, But Churn Is High
- by Wayne Friedman , September 29, 2021
Apple TV+ consumer satisfaction scores are rising, due to the growth of popular content. But some issues remain.
Kantar, the media research company, says 39% of consumers are now satisfied with the “amount of content” on the streamer -- up from 25% when Apple TV+ launched in November 2019.
Research …
