'Bundle' Is Much More Than Premium Video, Study Finds
- by Wayne Friedman , July 1, 2024
The so-called "bundle" -- a term media analysts have been using in recent years is no longer dominated by premium video, according to Hub Entertainment Research, in terms of consumer's entertainment and media needs.
A March survey of 3,000 people 18-74 shows the average number of non-premium TV/video services in a …
