Commentary
Inflation Eats Into Loyalty As Shoppers Trade Down
- by Sarah Mahoney , Staff Writer @mahoney_sarah, March 21, 2025
General Mills is the latest company to feel consumers trading down
Food inflation is reshaping how Americans eat — and where they shop. A new Intuit Credit Karma study shows widespread tradedown behavior, skipped meals, and increased reliance on dollar stores, putting pressure on food giants like General Mills and …
Sarah Mahoney is a staff writer for MediaPost. She covers retail, fashion, beauty and apparel, as well as D2C brands and women’s political issues. You can reach Sarah at sarah@mediapost.com.
