Mobile Commerce News
QVC has managed to establish itself as an m-commerce master, having ranked third in the 2014 Internet Retailer Mobile 500, with only Apple and Amazon ahead of its ranking. During this year's third quarter, the American m-commerce figures from QVC saw sales rising by a whopping 63 percent. This now means that mobile represents 31.6 percent of the total online sales for the company. Mobile brought in $169.2 million during that quarter. This was an increase from $103.8 million (or 21.7 percent of online sales) that were generated in the same quarter last year. This, according to the data released …
Mobile Commerce Press
Consumers in Europe may be getting a head start on their holiday shopping. Many people have been flooding retail sites on their mobile devices in order to get some of their holiday shopping done early. While retailers have not yet begun to provide the special offers that have become common for the holidays, many of these companies are offering some special discounts to those that participate in mobile commerce. A new report from Adobe predicts that mobile commerce will have a major impact on this year's holiday season.
Mobile Commerce Daily
Kentucky Fried Chicken is sticking with location as a key part of a new mobile advertising campaign that uses a combination of expandable, banner and audio ads to drive foot traffic. KFC is using several different types of mobile ads within the Pandora iPhone application to drive awareness for the new Go Cup snacks. The fast food giant worked with media agency MEC on the mobile ad campaign.
CSP.net
Sionic Mobile, an mCommerce company providing mobile gifting, payments and rewards and Liberty USA, a major supplier of convenience and beverage products, have announced a strategic partnership to provide Liberty USA's 2,000 chain customers with Sionic Mobile's ION Loyalty solution. The cloud-based ION platform uses mobile devices to connect merchants with nearby, ready-to-spend consumers. ION Loyalty for merchants saves fuel retailers up to 75% or more in credit-card fees, helps increase traffic and high-margin sales, and rewards customers for their repeat business. ION Rewards gives consumers 3% free fuel every time, rewards them up to 2% instantly when they pay …
Mobile Commerce News
The mobile operator for the Hutchison Telecommunications organization, and Citibank Hong Kong have joined together to launch a new mobile wallet service called "3 Citi Wallet." The mobile wallet is designed to make it easier for used to pay for goods and services using their mobile devices. The platform can store financial information as well as information associated with credit cards, making this data accessible through the use of NFC technology. Mobile commerce is becoming quite prominent throughout Asia. In Hong Kong, mobile devices are beginning to play a fundamental role in people's lives and more are beginning to call …
Luxury Daily
Department store chain Saks Fifth Avenue is giving visitors to its upcoming holiday windows the opportunity to become part of the display through a new mobile site. Opening Nov. 25, the windows this year tell the story of the Yeti, which is rumored to live on top of the Saks Fifth Avenue building in New York making snowflakes. Saks is working in conjunction with MasterCard and The Science Project on the mobile site that allows users to create their own Yeti name, customize a snowflake and flick it up from their phone or tablet onto screens in the display.
Mobile Commerce Daily
Capital One is making it easier for customers to sign into its mobile banking app replacing passwords with a pattern that users trace with their finger. The new feature is designed to address two of the biggest issues with mobile banking: Bill-pay security and ease of account sign-in. SureSwipe is Capital One's new pattern sign-in feature for its iOS mobile app. "We are allowing users to create a unique pattern by tracing their finger across a matrix of dots," said Chris O'Neil, director of digital and PR campaigns at Capital One, McLean, VA.
TechInAsia
Just one hour into China's annual Single's Day shopping blitz, Taobao, China's leading e-commerce marketplace, racked up RMB 1 billion ($164 million) in mobile purchases from over 14 million user accounts. Techweb reports Taobao took just over four minutes to complete RMB 100 million ($16.4 million) in mobile purchases. By 7:35 a.m., mobile sales volume reached RMB 2 billion ($328 million). November 11, also known as Single's Day, is the biggest shopping day of the year in China. Sales are ongoing for the entire 24-hour period at both major and minor retailers across the country.
FierceWireless Europe
Orange France teamed up with Visa Europe to launch a prepaid near-field communication (NFC) service for smartphone users across France in 2014. Called "Orange Cash," the service is designed to enable customers to make secure payments to retailers through their NFC-compatible mobile phones using a prepayment solution. Orange said the service is the first of its kind in France and uses contactless Visa technology pre-loaded onto all Orange NFC SIM cards. The service is designed and managed in collaboration with the Wirecard Group and Wirecard Card Solutions, which are members of Visa Europe. It will be available for Orange customers …
Mobile Marketing Watch
Consistent with Informa's latest research, retailers are now making significant investments to integrate mobile into their in-store, online and call-center operations. Some big retailers, such as Walmart and Marks & Spencer (M&S), are investing to develop in-house expertise and resources to support their mobile strategies, while many others are fully outsourcing their mobile integration needs to specialist IT and marketing firms providing managed services.