• Biometrics Seen As Aid for Mobile Payments
    NXT-ID, a company specializing in biometric solutions, has released a report concerning new technology and how it may affect the future of mobile commerce. For years, security has been a major problem for the mobile space. According to the company, tech solutions for digital commerce are becoming more oriented on the consumer, focusing on the protection of valuable financial information. Biometric technology is beginning to play a larger role in the mobile space and could impactmobile commerce revenue. NXT-ID will be launching new marketing campaigns in order to raise awareness of its Wocket mobile wallet and biometric services. 
  • Personal Assistant App Aims to Help Commerce
    Most retailers are facing the same problem when it comes to shoppers on smartphones—they can lead a horse to water, but they can’t make it drink. While mobile commerce traffic from smartphones and tablets generally exceeds half of total retail web traffic, conversion rates are lagging behind. That’s especially true on smartphones, whose small screens are less than ideal for viewing products and entering card numbers and shipping information.
  • Hilton Looks for Loyalty Votes Via Optimized Mobile
    Hilton Worldwide is engaging loyal hotel customers by allowing them to vote on a promotion via a mobile-optimized site and choose the destination for a company charity donation this holiday season. Members of the Hilton HHonors loyalty program can use their votes to choose either Double HHonors Points, beginning on their second stay, or 1,000 Bonus Points for every Thursday, Friday, Saturday, Sunday and Monday night stay.
  • Retailer Enhances App for Shopping Season
    Most retailers agree that they see mCommerce playing a vital role in the future of their long-term success. Yet, most are still looking for ways to position themselves accordingly. This is why many retailers have invested in mobile apps, which allow consumers to make purchases directly through the app.
  • Smartwatch to Track Personal Spending
    Smartwatches are known for providing many convenient features to those who wear them, such as monitoring health, fitness tracking, texting, making phone calls etc., and now a new device called the Cash smartwatch has been designed to help user’s track their budget, so they can know when it’s all right to spend and when they should hold off from making a purchase. Designed by Nicole Lapin, a financial correspondent and former correspondent for networks like Today and MSNBC, the Cash smartwatch is not like other 
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