Mall retailer Charlotte Russe is leveraging Outspoken’s MMS aggregator technology to implement a Send to Mobile capability on its online product pages and is seeing an average of 3,000 shares every week. The Send to Mobile function allows online shoppers to send products they like in one click via SMS or MMS to themselves or a friend.

Mobile payments may experience lackluster growth in Canada. A new study from GfK, a global market research firm, shows that Canadians are somewhat apprehensive when it comes to using a smartphone to make a payment. While Canadians have developed a reputation for being early adopters of new technology, they are not convinced that mobile commerce is a good solution for shopping or as secure as it should be. Notably, security is one of the biggest issues that consumers in Canada are concerned about. According to the GfK study, Canadians consider security to be a major issue when it comes to mobile payments.

Ford Motor Company awarded a mobile application that lets users sign up for discounted gas prices and earn gas loyalty credits the grand prize in a contest that challenged developers to create in-vehicle apps using Ford’s Applink technology. FuelSignal emerged as the best of the apps created by more than 170 developers who attended the Ford Developer Conference, with more than 60 participating in an overnight App Pursuit hackathon leveraging data generated by Ford vehicles and city data provided by the City of Los Angeles.

The on-going price war between taxi booking apps has intensified in the run up to Christmas, after London-based black cab app Get Taxi rolled out a new aggressive price strategy. The move, which will see the company charge just £5 to travel up to six miles in designated parts of London - with the app making up the remainder of the fare - follows the news that controversial app Uber has reduced its fares by up to half. 

When Apple entered into the mobile wallet space, experts predicted it would change the fortune of the mobile wallet (m-wallet) and mobile payments industry in India. True to their assumption, the m-wallet market, which includes money transfer, services related to banking transactions, value-added services such as shopping, ticketing, recharging and bill payments, and has been nascent until recently is fast picking up, and is estimated to grow over three-fold in the next five years.

Upping its mobile strategy, clothing and accessories retailer Gap has introduced an omnichannel wish list solution for shoppers to compile items and share with family members via Twitter, Facebook and email and will be hosting free Wi-Fi in stores for customers’ convenience. Gap’s holiday efforts also include improved visuals, easier navigation and new search capabilities for mobile shoppers. 

Chipotle Mexican Grill is streamlining its job application process by enabling candidates to apply via a Web-based mobile application program for smartphones and tablets. The food brand has already received 5,000 job applications coming from mobile devices since launching the program in early October.

Daum Kakao is one of the largest Internet companies in South Korea. The company recently launched a mobile payment platform dubbed as BankWalletKakao. The company was formed a month ago as a merger of Daum, one of the largest Internet Portals in South Korea, and Kakao, the maker of South Korea’s popular messaging app KakaoTalk. The BankWalletKakao mobile payments platform is currently available on Android and iOS platforms in Korea. In order to deliver the mobile payments service, Daum Kakao has partnered with Korea Financial Telecommunications and Clearings Institute (KFTC) and 16 Korean banks. KFTC is a non-profit organization that …

The rapid uptake of smartphones by UK consumers over the past five years has been accompanied by a rise in m-commerce so that more than half of smartphone owners now browse for items on their device and more than one third go on to buy. According to the latest research from eDigitalResearch, consumer confidence in the mobile channel has followed the same path as that seen earlier in e-commerce, with people starting out with small, low-value purchases and progressing to larger, more expensive items. Overall it has grown by 666%in the past five years. Smartphones have quickly become an integral part of …

WiFi provider Aruba Networks used to offer retailers and others “blue-dot” indoor navigation using WiFi triangulation. However Apple’s recent decision in iOS 8 to randomize the iPhone’s MAC address changed all that — and may have effectively killed WiFi as an indoor location technology. Beyond this, WiFi is expensive and requires significant IT involvement. Beacons by comparison are cheap and don’t implicate IT infrastructure to the same degree. Now, in an industry first, Aruba has developed viable indoor turn-by-turn indoor navigation using beacons and a process called “trilateration.” The company didn’t invent trilateration but to my knowledge it is the first company …